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What Data Does a Generative Recommender Need, and How Should It Be Prepared?

Generative recommenders need interactions connected to an item catalog, with sequences, timestamps, context, or item content added when the task requires them. There is no universal minimum dataset size.

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A generative recommender needs interaction data linked to an item catalog. The right fields depend on what it must predict: ordered events and timestamps matter for next-item recommendations, while item text, images, or other content matter only when the model uses those inputs. There is no established universal minimum number of records or required feature list. Start with the prediction task, then collect, standardize, document, and evaluate only the data that task needs.

What data should you collect?

Build the dataset around the behavior the system is meant to predict. Keep signals that mean different things separate: a view is not a click, a click is not a purchase, and an explicit rating is not equivalent to any of them.

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Data What it can contain When it matters
Interactions A user or session key, item key, event type, and event time when available; task-relevant context may also be recorded. Events can include ratings, reviews, views, clicks, and purchases. The baseline for interaction-driven recommendation. Preserve the event’s meaning rather than collapsing unlike signals into one label.
Item catalog Stable item IDs and the information needed to identify, retrieve, or describe candidates, such as attributes or text. Needed to connect interaction records to recommendable items. The detail depends on the catalog and model.
Sequence and context Chronological event order, timestamps, and context relevant to the target task. Central to next-item and session recommendation. Longer history may help some personalization tasks, but no universal history length is established.
Exposure and collection context How interactions were recorded and what items users had an opportunity to see. Important for interpreting observed behavior: an item with no interaction may not have been shown, rather than rejected.
Content modalities Text, images, video, or other item content. Include when the model consumes those modalities; they are not a mandatory bundle for every generative recommender.

Generative recommender methods vary. Some learn primarily from interaction sequences; others draw on pretrained language or multimodal capabilities and therefore need suitable content inputs. Treat modality as a model-and-task decision, not a checklist to satisfy by default.

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Match the dataset to the prediction task

Prediction job Data to prioritize Preparation focus
Predict a rating Explicit ratings linked to stable user and item IDs; rating time if changes over time matter. Keep the scale and meaning of ratings intact. Do not treat a rating as interchangeable with an implicit event.
Rank candidate items Relevant interaction outcomes, item catalog, and—where available—context about which candidates were exposed. Define what counts as a positive outcome and ensure the evaluation candidates reflect the intended use.
Predict the next item or session choice Ordered user or session events, item IDs, event types, and timestamps. Preserve sequence order and make prediction targets from events that occur after the input history.
Support conversational discovery Interaction and catalog data, plus dialogue or session context when the system uses it. Evaluate dialogue usefulness and user experience as well as recommendation quality.
Recommend from item content Catalog attributes and the specific text or media representations consumed by the model. Check that content is available and representative for the items users can actually encounter.

These are starting points, not universal schema requirements. A short recent sequence may suit a session task; longer histories may be relevant to longer-term personalization. The data should reflect the behavior and time horizon the system is expected to serve.

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Prepare the data in a task-first workflow

  1. Define the prediction target. State whether the model predicts a rating, ranks candidates, predicts the next item, supports conversational discovery, or uses item content. Specify the unit of prediction and the time horizon. This determines which events, labels, context, and modalities are relevant.
  2. Establish stable identifiers and joins. Choose consistent user or session keys and item keys, then verify that interaction records join to the intended catalog entries. Define how missing IDs and removed or merged catalog items are handled.
  3. Standardize event meaning. Map source-system event names into a documented vocabulary while preserving distinctions among views, clicks, purchases, ratings, and other signals. Record rating scales and event definitions; do not silently turn unlike events into equivalent positives.
  4. Normalize time and order. Use a consistent timestamp convention and time zone, resolve invalid or missing times where possible, and order events chronologically for sequence tasks. If timing is unavailable, document that limitation rather than inventing an order.
  5. Separate inputs from targets. For a sequential prediction, define which past events form the input and which later event is the target. Keep future events and information derived from them out of training features. A practical temporal evaluation uses earlier data for training and later periods for validation and testing when the intended question concerns future behavior.
  6. Record collection and exposure context. Document instrumentation, collection method, time range, filtering, deduplication, exclusions, and—when known—what users could see. An observed interaction reflects both user behavior and the opportunity the system provided.
  7. Audit coverage and representativeness. Inspect scale, sparsity, event mix, temporal coverage, catalog coverage, missing context, and representation across user groups and item categories. Check whether the data covers the domain and conditions expected at deployment.
  8. Choose an evaluation that answers the real question. Select splits and metrics for the task, and assess more than accuracy when appropriate. Ranking quality, efficiency, dialogue quality, engagement, longitudinal effects, and possible social harms can matter for generative or conversational systems.

The 2026 dataset survey by Polatidis and coauthors emphasizes documenting how interactions were recorded, what exposure influenced them, and which groups or categories are underrepresented. That context makes results more interpretable than interaction counts alone.

Check sparsity, coverage, and bias—not just dataset size

A large dataset can still be a poor match if it represents the wrong domain, omits important event context, or leaves many users and items with little history. High sparsity can make user–item relationships harder to learn and can disadvantage cold-start users and long-tail items. A model’s measured performance can also change with the selected dataset and evaluation split.

  • Interaction coverage: How many users and items have usable histories, and how unevenly are interactions distributed?
  • Catalog coverage: Are relevant item types, categories, and content fields represented?
  • Temporal coverage: Does the data span the periods needed to evaluate changing preferences or short-term interests?
  • Event and exposure coverage: Are event types distinguishable, and can you tell what users had a chance to interact with?
  • Representation: Are some user groups, item categories, or long-tail items missing or unusually sparse?
  • Evaluation fit: Does the split resemble the way the system will be used, rather than allowing future information to inform past predictions?

There is no source-supported threshold for how many rows, interactions, users, or fields make a dataset sufficient for every generative recommender. A historical example often cited in recommendation research is the Netflix Prize dataset’s more than 100 million movie ratings; that figure shows historical scale, not a minimum or target for a new project.

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Use synthetic or semantic enrichment selectively

Semantic item representations and generated data are possible research techniques, not prerequisites for preparing a recommender dataset. In a 2026 AAAI paper, Data-Centric Sequential Recommendation with Relation-Augmented Generation, Li and coauthors describe standardizing user interactions, deriving semantic representations with an LLM, building a multi-relation graph, and generating augmented datasets. This describes a particular research method; it does not establish that augmentation will improve a different dataset or production system.

If considering enrichment, first identify what information is missing and how the added representation will be validated against the target task. Keep original observations distinguishable from generated or derived data so that their role in training and evaluation is clear.

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Limit personal data to the stated purpose

Where the EU General Data Protection Regulation applies, Article 5(1)(c) requires personal data to be adequate, relevant, and limited to what is necessary for its processing purposes. Article 25 addresses data protection by design and default; Article 25(2) says that, by default, only personal data necessary for each specific purpose should be processed.

In practice, decide which identifiers and context fields the task requires, who needs access, and how long each field must be retained. The GDPR provisions do not by themselves determine the lawful basis or establish that a particular deployment is compliant; those questions depend on the processing and applicable circumstances.

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Compare datasets and approaches on the same dimensions

When choosing a dataset or model approach, compare the information available and the question the evaluation can answer—not only headline size or a reported score.

  • Dataset: domain and catalog, explicit versus implicit feedback, sequence and timestamp availability, scale and sparsity, exposure documentation, content modalities, representation of users and items, access restrictions, and evaluation protocol.
  • Approach: whether it learns directly from interactions or relies on pretrained text or multimodal capabilities; whether the needed inputs exist at sufficient quality; and whether the evaluation covers the relevant quality, efficiency, and user-impact dimensions.

Those distinctions help explain why a dataset that works for one recommendation task may not support another, even if both systems are described as generative recommenders.

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