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Peacock can still be worthwhile, but it is no longer an easy pick simply because it is cheap. After Peacock’s August 18, 2026 price increase, direct-billed plans cost $8.99 to $19.99 per month. The lower-priced Select tier leaves out movies, sports, and Peacock Originals; Premium is the entry point for those, while Premium Plus reduces ads and adds select downloads. The right choice depends on whether Peacock carries the NBC, Bravo, movie, original, or live-sports programming you actually want.
What does Peacock cost in 2026?
Peacock / NBCUniversal lists these direct-billed prices as effective August 18, 2026. Annual plans are paid at once; the table shows their equivalent monthly cost for comparison, calculated by dividing the annual price by 12.
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| Plan | Monthly billing | Annual billing | What the price buys |
|---|---|---|---|
| Select | $8.99 per month | $89.99 per year (about $7.50 per month) | TV programming, but not sports, movies, or Peacock Originals |
| Premium | $12.99 per month | $129.99 per year (about $10.83 per month) | TV, movies, sports and events, and Peacock Originals, with ads |
| Premium Plus | $19.99 per month | $199.99 per year (about $16.67 per month) | Premium content, select downloads, and an ad-reduced experience with exceptions |
Source for plan prices and billing terms: Peacock’s pricing help page. The monthly equivalents are arithmetic based on the listed annual prices, not separate monthly subscription rates. At current prices, the annual plans cost less than paying month by month for 12 months, but require paying the annual amount upfront. Existing annual subscribers and people on promotional offers keep their current prices until the plan or offer expires; the new rate may appear at a later renewal.
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Choose Select only if TV is enough
Select is the least expensive way to watch eligible TV programming from NBC, Bravo, and other providers. It does not include sports, movies, or Peacock Originals. If those are the main reasons you are considering Peacock, Select will not meet the need.
#1 Best Overall
- HD streaming made simple: With America’s number 1 TV streaming platform,* exploring popular apps—plus tons of free movies, shows, and live TV—is as easy as it is fun. *Based on hours streamed—Hypothesis Group
- Compact without compromises: The sleek design of Roku Streaming Stick won’t block neighboring HDMI ports, and it even powers from your TV alone, plugging into the back and staying out of sight. No wall outlet, no extra cords, no clutter.
- No more juggling remotes: Power up your TV, adjust the volume, and control your Roku device with one remote. Use your voice to quickly search, play entertainment, and more.
- Shows on the go: Take your TV to-go when traveling—without needing to log into someone else’s device.
- TV, simplified: With setup that only takes minutes, a simple-to-navigate Home Screen, and an uncluttered remote control that does all you need—Roku makes it easier to watch the TV you love.
Choose Premium for the core Peacock catalog
Premium adds movies, sports and events, and Peacock Originals to TV programming. It is the practical starting tier for viewers who want Peacock’s broader entertainment offering, but it includes ads. Peacock describes Premium as including full seasons of TV, current NBC and Bravo hits, live sports, 24/7 Peacock Channels, daily live news, and late night. Those are service descriptions, not a guarantee that a particular title or event will remain available; check the app or service listings for what you want to watch. Peacock’s plan comparison and service overview describe the inclusions.
Choose Premium Plus only if its trade-offs fit
Premium Plus includes Premium categories, select mobile downloads, and an experience Peacock describes as without ads subject to exceptions. Ads remain in channels, live sports and events, and some shows and movies. Downloads are limited to eligible titles and mobile devices, so this is not a blanket ad-free or offline-access guarantee. It costs $7 more per month than Premium at the listed monthly rates.
Rank #2
- Advanced 4K streaming - Elevate your entertainment with the next generation of our best-selling 4K stick, with improved streaming performance optimized for 4K TVs.
- The newest Fire TV experience (2026) – Our biggest update to Fire TV has a new, modern design that gets you to your entertainment fast. Browse dedicated content categories, pin more of your favorite apps, and get personalized recommendations from Alexa+. Spend less time scrolling, and more time watching.
- Cloud gaming, no console required – Stream Call of Duty: Black Ops 7, Hogwarts Legacy, Outer Worlds 2, Ninja Gaiden 4, and hundreds of games on your Fire TV Stick 4K Select with Xbox Game Pass and Luna via cloud gaming. Xbox Game Pass subscription and compatible controller required. Each sold separately.
- Smarter picks with Alexa+ – Getting to what you love has never been easier. Press the voice remote button and talk naturally to find what to watch across your apps, manage your smart home, or dive into virtually any topic.
- Wi-Fi 6 support - Enjoy smooth 4K streaming, even when other devices are connected to your router.
Is Peacock worth it after the price increase?
Peacock’s value is strongest when you can name specific programming you plan to watch: NBC or Bravo shows, Universal movies, Peacock Originals, or live events carried by the service. It is less compelling as a general-purpose streaming subscription if you want a broad catalog across many studios, dislike ads, or expect the cheapest plan to include everything.
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Rank #3
- The Google TV Streamer (4K) delivers your favorite entertainment quickly, easily, and personalized to you[1,2]
- HDMI 2.1 cable required (sold separately)
- See movies and TV shows from all your services right from your home screen[2]; and find new things to watch with tailored recommendations for everyone in your home based on their interests and viewing habits
- Watch live TV and access over 800 free channels from Pluto TV, Tubi, and more[3]; if you find an interesting show or movie on your TV, mobile app, or Google search, you can easily add it to your watchlist, so it’s ready when you are[2]
- Up to 4K HDR with Dolby Vision delivers captivating, true-to-life detail[4]; and you can connect speakers that support Dolby Atmos for more immersive 3D sound
A useful way to judge the cost is to compare the tier you actually need, not the lowest advertised rate. Select’s price is not a meaningful saving if you would subscribe for movies, originals, or sports and then have to upgrade. Premium is the central-content tier, while Premium Plus makes sense only if its reduced-ad experience and limited mobile downloads justify the additional charge to you.
How strong are Peacock’s library and features?
Peacock combines television, movies, originals, live programming, channels, and news. That mix can be useful if it aligns with your tastes, but it is not evidence of a universally deep catalog. The service’s own overview describes hundreds of movies and full seasons of TV, alongside Peacock Originals and live offerings; availability of individual titles can change. Peacock’s service overview
Rank #4
- Stunning 4K and Dolby Vision streaming made simple: With America’s number 1 TV streaming platform,* exploring popular apps—plus tons of free movies, shows, and live TV—is as easy as it is fun. *Based on hours streamed—Hypothesis Group
- Breathtaking picture quality: Stunningly sharp 4K picture brings out rich detail in your entertainment with four times the resolution of HD. Watch as colors pop off your screen and enjoy lifelike clarity with Dolby Vision and HDR10+.
- Seamless streaming for any room: With Roku Streaming Stick 4K, watch your favorite entertainment on any TV in the house, even in rooms farther from your router thanks to the long-range Wi-Fi receiver.
- Shows on the go: Take your TV to-go when traveling—without needing to log into someone else’s device.
- Compact without compromises: Our sleek design won’t block neighboring HDMI ports, so you can switch from streaming to gaming with ease. Plus, it’s designed to stay hidden behind your TV, keeping wires neatly out of sight
- TV: NBC and Bravo programming are central reasons to consider the service.
- Movies: Included with Premium and Premium Plus, not Select.
- Originals: Also limited to Premium and Premium Plus.
- Live programming: Sports, news, channels, and events broaden the offer, but specific event coverage should be checked rather than assumed.
- Offline viewing: Premium Plus supports select downloads on mobile devices, not every title or every device.
The available information does not establish current resolution or audio formats, concurrent-stream limits, or a complete sports schedule. Check Peacock’s current listing or support information for those details if they affect your decision.
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Peacock lists Fire TV among supported device platforms and specifies Fire OS 6 or later for Fire TV and Fire Tablet devices. It also says Fire Max 11 is not currently supported. This platform-level guidance does not confirm compatibility for every model or every current streaming stick, so check your exact model and operating-system version before buying hardware or troubleshooting installation. Peacock’s device support information
Quick Recap
Best Value
- 4K streaming made simple:With America’s number 1 TV streaming platform,* exploring popular apps—plus tons of free movies, shows, and live TV—is as easy as it is fun. *Based on hours streamed—Hypothesis Group
- 4K picture quality: With Roku Streaming Stick Plus, watch your favorites with brilliant 4K picture and vivid HDR color.
- Compact without compromises: Our sleek design won’t block neighboring HDMI ports, and it even powers from your TV alone, plugging into the back and staying out of sight. No wall outlet, no extra cords, no clutter.
- No more juggling remotes: Power up your TV, adjust the volume, and control your Roku device with one remote. Use your voice to quickly search, play entertainment, and more.
- Shows on the go: Take your TV to-go when traveling—without needing to log into someone else’s device.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
