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How to Create Consistent Website Screenshots for a Salesforce AI Product Rename

Capture the same page under matching conditions, label the former and current product names clearly, and distinguish your website screenshots from images of Salesforce software.
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To show a Salesforce AI product rename clearly, capture the same page in its old and current states with the same URL, browser conditions, and account state. Label each image with the name and capture date, preserve the originals, and distinguish screenshots of Salesforce software from screenshots of your own website: Salesforce’s software-screenshot rules apply when the image depicts Salesforce software.

Confirm the exact old and current product names

Start with authoritative product material, not a third-party article or a guess based on the rename announcement. Record the former label and current official name exactly as they appear in the relevant product materials. Product names and brand assets can change, so check the official materials again immediately before publication.

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Make a short inventory of the URLs where the old name appears. For each URL, note the page state that makes the name visible: for example, a public landing page, a logged-in product screen, or a particular account or record. The inventory is your capture plan, not a Salesforce-prescribed standard.

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Keep the before-and-after captures comparable

A comparison is useful only if the rename is the meaningful difference. Record the capture conditions and hold them steady between the old and current versions:

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  • Exact URL and relevant page, account, or content state
  • Browser and browser version
  • Viewport width and height, browser zoom, and device scale
  • Locale and logged-in or logged-out state
  • Capture date and whether the page reflects the former or current name

Use the same conditions for both captures. If a page’s content or account state has changed for reasons unrelated to the rename, note that limitation rather than presenting the images as a controlled comparison. Save the original image files and keep a record of the capture conditions.

Capture each state accurately and label it clearly

  1. Capture the old state only when it is legitimate and representative. Use an archived or retained page only if it accurately reflects the earlier product experience. Do not alter a current page to make it appear to be the old version.
  2. Capture the updated state after the rename is live. Reuse the same URL and conditions where possible. If the page or access state has changed, describe what differs.
  3. Preserve context. Keep enough of the page visible to identify the site and relevant content. Crop for layout only when needed, and do not crop away context that changes the meaning of the image.
  4. Label both images. State the product name and capture date, and identify which image shows the former and current state. Do not imply the images were captured at the same time if they were not.

For a website you own, an automated browser capture can help make viewport and state repeatable. The process is editorial advice, not a Salesforce requirement. Keep the browser and page conditions documented so someone can reproduce the comparison.

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Use Salesforce brand assets and names carefully

Salesforce Brand Central identifies the cloud logo as the primary logo choice, and the horizontal logo as an option when space or composition makes the cloud logo or name less legible. Its current digital minimum-width specifications are 40 pixels for the cloud logo and 96 pixels for the horizontal logo; the guidance also includes clear-space rules. These are Salesforce logo specifications, not recommended screenshot dimensions. Check the live guidance before publication because brand materials can change. Salesforce Brand Central describes its resource as a place for updated guidelines, toolkits, and style principles.

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Use Salesforce names accurately and in their correct stylization. Make clear whose product or website is shown, and do not frame a publisher’s offering as co-branded with or endorsed by Salesforce. Partner rights may depend on a written agreement; consult the applicable agreement where relevant. See Salesforce’s intellectual property guidance and trademark guidance.

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When the image depicts Salesforce software

Salesforce’s screenshot rules are narrower than general advice for capturing your own website. Salesforce says software screenshots are permitted solely for educational tutorials or to demonstrate a product’s integration with Salesforce. It requires accurate depictions, clear attribution of whose product is shown, and says: “Don’t alter screenshots, except to resize or to redact sensitive information.” The guidance also states: “The screenshot must accurately portray how the product works.” Avoid third-party content without permission, and do not expose identifiable people or personal information. Read the current Salesforce Intellectual Property guidance before publishing a software screenshot.

That restriction applies to screenshots depicting Salesforce software; it is not a general rule for screenshots of a publisher’s independent website. Do not retouch a Salesforce software screenshot to make the rename more dramatic. If sensitive information must be removed, redact it; do not change other elements of the image.

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Make the rename understandable and accessible

Do not rely on a logo alone to communicate the product identity. Give each image concise alt text describing the meaningful change, for example: “The product page uses the former name in the dated capture; the current page displays the renamed product.” Adapt the wording to the actual images rather than implying that a page element changed when it did not.

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If the rename concerns company branding inside a Salesforce app, account for accessibility as well as visual consistency. Salesforce describes the Lightning App header company logo as decorative and recommends descriptive app naming, app-page branding, or login-page customization when identity needs to be conveyed accessibly. See Salesforce’s accessibility branding guidance.

Or skip the browser setup

ScreenshotNeo can capture a website from one API request and is also available as an MCP server for AI agents. Its clean-shot steps accept cookie or consent banners and remove more than 60 known consent platforms, newsletter popups, and chat widgets before capture; each step can be turned off. Bot checks or CAPTCHAs, blank pages, timeouts, failed loads, and cache hits cost nothing, and responses identify the page verdict and billing status in headers.

Here is a cURL example using a target URL; replace YOUR_API_KEY with your ScreenshotNeo API key and set the URL to the page you are capturing. See the ScreenshotNeo API documentation for parameters and response details.

curl -G "https://api.screenshotneo.com/v1/shot" -d access_key=YOUR_API_KEY --data-urlencode url=https://stripe.com -o shot.webp

ScreenshotNeo offers 1,000 screenshots a month on its free plan with no card required; paid plans start at $5 for 3,000. For the rename comparison, keep the same URL and capture conditions for both states even when using an API. Sign up for 1,000 free screenshots a month with no card.

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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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