Side by side
Braze vs Kartra
Both stand on marketing automation software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free trial AndroidAPIiPhone+1
Choose Braze if your team needs lifecycle marketing across multiple channels, with data activation and journey orchestration in one platform. Buyers should look elsewhere if they need a free plan or a price they can evaluate without contacting sales.
Visit Braze Free trial APIWeb
Kartra brings a broad set of online business tools into one platform, with plan-dependent AI usage and transaction fees. Review the lead limits and fee structure before choosing a tier.
Visit KartraThe facts
| Braze | Kartra | |
|---|---|---|
| Free plan | A free trial | A free trial |
| Open source | Not published | Not published |
| Runs on | Android, API, iPhone, Web | API, Web |
| Lowest paid plan | Free or on request | Essentials: $59 a month |
| Plans published | 4 | 8 |
| Maker | Braze | Not published |
| Website | braze.com | kartra.com |
| On marketing automation software | #28 of 130 | #88 of 130 |
Braze: what it does well
- Unifies and distributes data from multiple sources in real time.
- Supports a broad set of messaging channels.
- Includes campaigns, Canvases, testing, and experimentation.
- SDK integrations cover web, mobile, and additional environments.
- Offers a 14-day free trial.
What to know first
- There is no free plan.
- Pricing is on request and scales with Monthly Active Users.
- Some listed capabilities are reserved for higher plans.
Kartra: what it does well
- Includes websites, funnels, email and course tools.
- Drag-and-drop page builder has ready-to-launch templates.
- AI helps create pages, emails and sales copy.
- Lists integrations with Stripe, PayPal and other gateways.
- Offers a 30-day trial.
What to know first
- There is no free plan.
- Essentials charges 5% transaction fees.
- Exceeding a lead limit can trigger an upgrade charge.