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Walla

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What Walla is

Walla is a studio management platform for boutique yoga, Pilates, Lagree, barre, cycling, and HIIT businesses. It organizes classes, appointments, enrollments, live capacity, waitlists, no-shows, and waivers, and lets studios offer memberships, class packs, intro offers, guest passes, drop-ins, livestream plans, and hybrid plans. Staff tools cover instructor substitutions, pay rates, payroll, tasks, and permissions. WallaPredict provides retention intelligence and describes AI support for identifying at-risk members for re-engagement.

Integrations include Apple and Google Calendar, Meta Pixel and lead forms, Google Analytics 4, Google Ads, Stripe, Zoom, ClassPass, and Wellhub. Custom-branded iOS and Android apps let clients check schedules, manage accounts, and book or buy services. Walla says its team migrates member, plan, and history information, with most switching studios going live within four weeks. Core costs $299 a month per location; Pro costs $599 a month per location. Enterprise pricing is custom and not listed.

Who it suits

Walla suits boutique fitness studios seeking scheduling, membership billing, staff operations, and client booking tools. The company says it is designed for boutique studios rather than spas, salons, or big-box gyms.

What it does well

  • Manages class capacity, waitlists, no-shows, and waivers.
  • Supports memberships, class packs, and hybrid plans.
  • Includes payroll and instructor substitution tools.
  • Branded client apps are available on iOS and Android.

What to know first

  • No free plan is listed.
  • Core limits audience segments to three.
  • Enterprise pricing is custom and unlisted.

Limits

Core costs $299 a month per location and lists three audience segments. Unlimited audience segmentation, a branded studio app, and two-way texting are included with Pro at $599 a month per location.

Plans

PlanBilled and limitsPrice
Coreper location, billed monthly · Unlimited users · WallaPredict · advanced reporting and AI dashboards · Google and Meta integrations and forms · payroll and pay rate setup$299 a month
Proper location, billed monthly · Everything in Core · full marketing suite and custom automations · unlimited audience segmentation · branded studio app · two-way texting$599 a month
EnterpriseCustom volume pricing per location · For franchise networks and multi-location groups · volume discounts · built on ProOn request

As hellowalla.com lists them, read 30 Sept 2026. The maker's own page has the final word.

Getting started

  1. Open the Walla website
  2. Choose Core, Pro, or contact Walla for Enterprise pricing
  3. Work with Walla’s team to migrate members, plans, and history
  4. Configure classes, appointments, memberships, payments, staff settings, and integrations
  5. Publish the branded iOS and Android app if using Pro
  6. Go live on the web, Android, or iOS

Verdict

Walla brings studio scheduling, payments, staff operations, and client apps into one platform. Core is $299 a month per location, while Pro is $599 a month per location and includes unlimited audience segmentation and a branded app.

Questions

How much does Walla cost?

Core is $299 a month per location, and Pro is $599 a month per location. Enterprise uses custom volume pricing per location.

Is there a free plan?

No. Walla is a paid product.

Which platforms does Walla support?

Walla is available on Android, iOS, and the web.

What does Pro add?

Pro includes everything in Core, plus a full marketing suite, custom automations, unlimited audience segmentation, a branded studio app, and two-way texting.

Who is Walla built for?

Walla is built for boutique yoga, Pilates, Lagree, barre, cycling, and HIIT studios. The company positions it separately from spas, salons, and big-box gyms.

Facts from Walla's own pages

Branded mobile app
Walla offers custom-branded studio apps for iOS and Android that let clients view schedules, manage accounts, and book or buy services. · hellowalla.com, 30 Sept 2026
Company
The site identifies the company as Walla Software, Inc. · hellowalla.com, 30 Sept 2026
Founded
2020 · hellowalla.com, 28 Sept 2026
Integrations
Listed integrations include Apple and Google Calendar, Meta Pixel and lead forms, Google Analytics 4, Google Ads, Stripe, Zoom, ClassPass, and Wellhub. · hellowalla.com, 30 Sept 2026
Onboarding
Walla says its team migrates members, plans, and history, and that most switching studios go live within four weeks. · hellowalla.com, 30 Sept 2026
Plan limitation
The pricing comparison lists three audience segments for Core and unlimited segments for Pro. · hellowalla.com, 30 Sept 2026
Plans and payments
Studios can create memberships, class packs, intro offers, guest passes, drop-ins, livestream plans, and hybrid plans. · hellowalla.com, 30 Sept 2026
Product
Walla is an all-in-one studio management platform built for boutique yoga, Pilates, Lagree, barre, cycling, and HIIT studios. · hellowalla.com, 30 Sept 2026
Retention
WallaPredict provides retention intelligence and the product describes AI identifying at-risk members for re-engagement. · hellowalla.com, 30 Sept 2026
Scheduling
The platform manages classes, appointments, enrollments, live capacity, waitlists, no-shows, and waivers. · hellowalla.com, 30 Sept 2026
Security
Walla says it uses physical, electronic, and managerial procedures to safeguard data collected online. · hellowalla.com, 30 Sept 2026
Staff operations
Walla supports instructor sub requests, custom pay rates, payroll, tasks, and staff permissions. · hellowalla.com, 30 Sept 2026
Support
Walla describes live support from product specialists and reports an average message response time of three minutes. · hellowalla.com, 30 Sept 2026
Who it serves
The company says its platform is built for boutique fitness studios rather than spas, salons, or big-box gyms. · hellowalla.com, 30 Sept 2026

Where Walla stands on Freedom251

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