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VWO Testing
What VWO Testing is
VWO Testing is Wingify’s experimentation platform for teams running tests across web and mobile experiences. It supports A/B, multivariate, split URL, multi-page, cross-domain, device-specific, and AI-assisted experiments. Teams can use a visual editor to change copy, layouts, calls to action, banners, styling, and page elements without a developer. Its Wingz assistant can suggest hypotheses, create variations, help configure tests and audiences, and summarize results for review. Measurement tools include goals, guardrails, health checks, mutually exclusive groups, and reporting. Audience targeting can use traffic source, device, behavior, custom events, third-party data, lifecycle stage, and reusable conditions. The product also lists server-side testing, a mobile SDK, feature flags, and integrations such as Adobe Analytics, Amplitude, Amazon S3, and Braze. Plans are Growth, Pro, and Enterprise, with prices available on request. There is no free plan, but a 30-day trial is offered without a credit card. Wingify was founded in 2010.
Who it suits
It suits teams that need to design and evaluate experiments across web or mobile experiences, with targeting and measurement controls. Growth is described for small teams, while Pro and Enterprise address businesses scaling experimentation and larger teams, agencies, or enterprises.
What it does well
- Supports seven experiment types, including AI-assisted tests.
- Visual editor allows page changes without a developer.
- Audience targeting includes behavior and custom events.
- Lists server-side testing, a mobile SDK, and feature flags.
- 30-day trial requires no credit card.
What to know first
- No free plan is available.
- Prices are not displayed; plans require a demo or request.
- Self-hosting and SSO are listed for Enterprise.
Limits
The 30-day trial is free. Growth provides unlimited experiments, variations, and metrics but lists basic targeting, triggers, reporting, and support; advanced capabilities are described under Pro or Enterprise.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Growth | For small teams · unlimited experiments, variations and metrics · basic targeting, triggers and reporting · basic support | On request |
| Pro | For businesses scaling experimentation · advanced targeting, triggers and reporting · guardrail metrics · multivariate and cross-domain testing · advanced support | On request |
| Enterprise | For large teams, agencies and enterprises · self-hosting · SSO · API access · 24x7 support | On request |
As wingify.com lists them, read 4 Oct 2026. The maker's own page has the final word.
Getting started
- Open the Wingify Experimentation website
- Schedule a demo or request plan information
- Start the free 30-day trial without a credit card
- Choose Growth, Pro, or Enterprise based on required capabilities
- Create an experiment and configure its audience, goals, and reporting
Verdict
VWO Testing brings experiment creation, targeting, and measurement into one platform, with options for web and mobile use. Consider the plan fit and request pricing details before choosing; the 30-day trial provides a way to evaluate it first.
Questions
What does VWO Testing cost?
Pricing is on request. The listed plans are Growth, Pro, and Enterprise.
Is there a free plan or trial?
There is no free plan. A free 30-day trial is available and does not require a credit card.
Which platforms are supported?
The product lists web and mobile support, including Android, iOS, API, self-hosted, and web environments.
What experiment types are available?
VWO Testing supports A/B, multivariate, split URL, multi-page, cross-domain, device-specific, and AI-assisted experiments.
Does it offer self-hosting and SSO?
Yes. Self-hosting and SSO are listed as Enterprise capabilities, along with API access and 24x7 support.
Which integrations are listed?
The integrations directory covers analytics, customer data, marketing, commerce, and development platforms, including Adobe Analytics, Amplitude, Amazon S3, and Braze.
Facts from VWO Testing's own pages
- AI assistance
- Wingz can suggest hypotheses, build variations, target audiences, configure experiments, and summarize results for review. · wingify.com, 4 Oct 2026
- Audience targeting
- Teams can target visitors by traffic source, device, behavior, custom events, third-party data, lifecycle stage, and reusable audience conditions. · wingify.com, 4 Oct 2026
- Company history
- Wingify's company information says VWO was founded in 2010 and that VWO and AB Tasty united under the Wingify brand in 2026. · wingify.com, 4 Oct 2026
- Data location
- Wingify says its data centers are in the US, EU, and India. · wingify.com, 4 Oct 2026
- Experiment types
- The platform supports A/B, multivariate, split URL, multi-page, cross-domain, and device-specific experiments. · wingify.com, 4 Oct 2026
- Founded
- 2010 · wingify.com, 28 Sept 2026
- Headquarters
- Delhi and Paris · wingify.com, 28 Sept 2026
- Integrations
- The integrations directory lists connections across analytics, customer data, marketing, commerce, and development platforms, including Adobe Analytics, Amplitude, Amazon S3, and Braze. · wingify.com, 4 Oct 2026
- Measurement controls
- The product supports goals, guardrails, health checks, mutually exclusive groups, and reporting to help teams monitor experiment risks and results. · wingify.com, 4 Oct 2026
- Plan limits and availability
- The pricing page lists Growth, Pro, and Enterprise with demo scheduling rather than displayed prices; it describes Growth as intended for small teams. · wingify.com, 4 Oct 2026
- Security certifications
- Wingify lists ISO 27001:2022, ISO 27701:2019, ISO 27017:2015, ISO 27018:2019, PCI DSS v4.0.2, and SOC 2 Type II among its third-party certifications. · wingify.com, 4 Oct 2026
- Support
- Wingify says customers can access a dedicated success manager and technical experts, with 24/7 support and a consistent CSAT of 99%. · wingify.com, 4 Oct 2026
- Trial
- The experimentation page offers a free 30-day trial and says no credit card is required. · wingify.com, 4 Oct 2026
- Visual editing
- Teams can visually update copy, layouts, calls to action, banners, styling, and page elements without a developer. · wingify.com, 4 Oct 2026
- What it does
- Wingify Experimentation helps teams create, target, measure, analyze, and roll out web experiments, including A/B, multivariate, split URL, and AI-assisted tests. · wingify.com, 4 Oct 2026
Where VWO Testing stands on Freedom251
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