SpyFu is a web and API service for researching SEO, paid search and competitors. Its listed tools include keyword research, rank tracking, site audits and backlink analysis, with Google Ads competitor keyword downloads described as having no download limits. SpyFu says its live SEO and PPC intelligence refreshes every 15 seconds and that it provides more than 18 years of historical data. Reporting options include white-labeled and automated reports, PDFs and exports. The service lists ChatGPT and Google Search Console integrations, as well as ChatGPT integration, SpyFu GPT and API access. The site invites users to try SpyFu free, but does not state free-tier limits. Basic costs 39.00 USD per month when billed monthly or 29.00 USD per month billed annually. Pro + AI is 59.00 USD per month for the first month, then 119.00 USD per month, or 89.00 USD per month billed annually. Team / Agency costs 249.00 USD per month billed monthly or 187.00 USD per month billed annually. The site lists a 30-day money-back guarantee and says plans have no contracts.
Who it is for
SpyFu suits marketers, SEO teams and agencies researching keywords, competitors, rankings and backlinks. Its Team / Agency plan includes five users, with additional users available for 30.00 USD each.
What is good
- Includes keyword, competitor and backlink research.
- Live SEO and PPC intelligence refreshes every 15 seconds.
- Provides more than 18 years of historical data.
- Offers white-labeled reports, PDFs and exports.
- Lists a 30-day money-back guarantee.
What to know first
- Basic monthly billing costs 39.00 USD per month.
- Pro + AI monthly pricing rises to 119.00 USD after the first month.
- No free-tier limits are stated.
Verdict
SpyFu brings SEO and paid-search research together with reporting, integrations and historical data. Check the billing term and Pro + AI introductory pricing when choosing a plan.
SpyFu plans and pricing
All plansCompared on SEO tools
- Free plan
- Yes
- Paid from
- $29/mo




