Google Search Console helps site owners monitor, maintain, and troubleshoot a site's presence in Google Search. It indicates whether Google can find and crawl a site, helps address indexing problems, and supports requests to re-index new or updated content. Its Performance report shows clicks, impressions, click-through rate, and average position, grouped by queries, pages, countries, devices, search appearance, or dates. URL Inspection provides crawl, index, and serving information from Google's index. Alerts flag indexing, spam, and other site issues, and users can see which sites link to theirs. Reports also cover AMP pages, Core Web Vitals on mobile and desktop, and structured-data rich results. The service is free and available on the web, with API access for management, testing, and performance or sitemap data operations, including filtering, sorting, and aggregation. The API does not support freeform SQL queries; performance report data is limited to 50K rows per day per type per property, and API use has a quota. A valid Google account and a recent supported browser with cookies and JavaScript enabled are required.
Who it is for
Google identifies business owners, SEO specialists or marketers, site administrators, and web developers as users. It suits people responsible for a site's search visibility, indexing, or technical issues.
What is good
- Performance reports break down clicks and impressions.
- URL Inspection shows crawl, index, and serving information.
- Alerts flag indexing, spam, and other site issues.
- Free web and API access.
What to know first
- A valid Google account is required.
- API use has a quota and daily data limit.
- The API does not support freeform SQL queries.
- A supported recent browser, cookies, and JavaScript are required.
Verdict
Search Console provides search performance reporting alongside tools for crawling, indexing, and site issue monitoring at no charge. API users should account for the quota, the 50K-row daily limit per type per property, and the lack of freeform SQL.
Google Search Console plans and pricing
All plansCompared on SEO tools
- Free plan
- Yes





