RedTrack

Overview

RedTrack brings campaign management and conversion measurement into one service: buyers can act on campaigns across connected ad platforms and attribute conversions down to the ad level. That combination suits operators who need both optimization controls and tracking, rather than those looking only for a basic channel dashboard.

Cross-network campaigns, automated rules, advanced reporting, and report export support a broad workflow. The trade-off is tiered capacity: paid plans scale by monthly events, users, ad accounts, and SSL domains, while Relay lacks several capabilities that distinguish the broader platform.

Key features

Ads Manager consolidates campaign data and controls from multiple ad platforms. Users can pause or resume campaigns, adjust budgets, and apply bulk changes across connected platforms. This is useful for media buyers coordinating campaigns across networks; teams that do not need cross-platform action may find less reason to pay for this breadth.

Attribution follows conversions across channels and devices to the ad level, giving buyers a more granular basis for assessing campaigns. Rule-based and AI automation can pause underperformers and scale winners, linking measurement to action. The integrations directory covers ad platforms, ecommerce, CRMs, affiliate networks, analytics and BI, and automation; named connections include Shopify, WooCommerce, PrestaShop, ClickFunnels, Google Analytics, Konnektive CRM, and HubSpot.

RedTrack states that it complies with GDPR and uses European Commission standard contractual clauses in its data processing agreement. It says tracking data is processed under documented controller instructions and that IP addresses can be anonymized at the controller’s request. These provisions matter to organizations handling personal data, though they do not replace their own compliance review.

Pricing

Relay is free with no card, trial clock, or expiry, but it is limited to one store or website and one user. It provides UTM-based last-click attribution, with no multi-touch attribution, ad-level ad spend sync, or live chat. It is a low-commitment option for a single-user workflow that can work within those attribution limits, not a substitute for the full paid feature set.

Builder costs 69.00 USD per month on the displayed annual billing cycle. It allows 2M events per month, one user, five ad accounts per platform, and five custom domains with SSL. That is the entry paid tier, suited to a solo buyer with modest event volume; it retains the one-seat ceiling.

Solo costs 141.00 USD per month on the displayed annual billing cycle and raises the allowance to 5M events and 10 custom domains with SSL, while keeping one user and five ad accounts per platform. It fits a solo operation that needs more capacity or domains, but not a growing team.

Team costs 333.00 USD per month on the displayed annual billing cycle. It includes 20M events per month, five users, unlimited ad accounts per platform, and 50 custom domains with SSL. This is the first tier designed for a small team managing multiple accounts at scale; the jump in price over Solo buys both more volume and collaboration.

Enterprise costs 833.00 USD per month on the displayed annual billing cycle, with 75M events, 15 users, unlimited ad accounts per platform, and 100 custom domains with SSL. It suits larger operations whose volume and seat needs exceed Team. Custom pricing applies to the Custom tier, which starts at 100M+ events and 25+ users and adds custom ad-level spend sync, unlimited ad accounts, and unlimited SSL domains.

Paid Builder and Solo include email support; Team adds live chat, and Enterprise also includes an account manager. A 14-day trial is offered. Relay has no live chat, so buyers wanting that channel need a higher paid tier.

Platforms

RedTrack supports web, Android, iOS, API, and a Chrome extension. The mobile apps and extension extend access beyond the web platform, while the API provides another integration route.

Who it's for

Affiliate and lead-generation media buyers are the clearest fit, particularly when they need cross-network campaign controls, ad-level attribution, and automation in one workflow. Agencies and ecommerce marketers are also among RedTrack’s intended users, and its listed store and CRM integrations support those use cases.

It is less suitable for buyers who need multi-touch attribution or ad-level ad spend sync on a free plan: Relay offers neither. Small teams should also compare seat limits carefully, since Builder and Solo each allow only one user.

Pros and cons

• Pros: Campaign controls, conversion attribution, and rule-based and AI automation sit in one service, allowing buyers to measure and act across connected ad platforms.
• Pros: Paid plans scale from 2M to 75M monthly events, with more seats, ad accounts, and SSL domains at higher tiers.
• Pros: Relay has no card requirement or expiry, making it possible to start without a paid commitment.
• Cons: Relay is restricted to UTM-based last-click attribution and excludes multi-touch attribution and ad-level ad spend sync.
• Cons: Builder and Solo are single-user plans, limiting their fit for collaborative teams.
• Cons: Team and Enterprise cost substantially more than the entry tiers, so collaboration and higher quotas come with a material price step-up.

Alternatives

For a wider set of options in this category, browse Social Media Advertising Software.

Choose Birch if a free plan is not essential and a free trial plus gateway-based event allowances are a better fit. Consider Madgicx if its Android, iOS, and web availability and advertised automation, targeting, analytics, and ad management align better with your needs.

AdRoll is another option, with a free account-based retargeting offer and payment based on media for that plan. Attensify may suit those looking for social-channel publishing and AI-generated posts on its free Starter plan, with basic analytics.

Consider GetChannel if a free plan with connected-channel limits and a seven-day data history suits your workflow. HiConversion is an alternative with free and paid plans. overads offers a free, no-card plan with no time limit. ROI Hunter offers a free product performance audit, with stated spend and catalog-size thresholds.

Verdict

RedTrack is a strong fit for affiliate and lead-generation buyers who want to combine cross-platform campaign control, ad-level conversion attribution, and automation. Its chief advantage is putting measurement and campaign action together; its chief reason to look elsewhere is the gap between Relay’s limited attribution and the paid tiers, especially for teams needing more than one seat or advanced attribution without a larger commitment.