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Ploy

Free plan Web

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Ploy's own site

What Ploy is

Ploy is a web marketing platform for website building and growth workflows. Its AI website builder helps marketers design, build, launch, and maintain websites, while its agents can write content, address website issues, and run experiments automatically. The Web, Grow, and Ads engines cover website optimization, visitor identification and outreach, and ad creation and attribution. Prebuilt PloyBooks growth strategies can run on a schedule, start from an event, or be initiated by Ploy. Listed integrations include HubSpot, Attio, Google Analytics 4, Google Search Console, GitHub, Slack, and Semrush. Account-focused features include CRM target-account lists, named-account visitor identification, and engagement reporting. Building, editing, image and code generation, documents, planning, and visitor enrichment draw from a shared credit balance. Ploy says customer data is not used to train AI models on any plan. The Free plan costs nothing and includes 500 credits per day, with a 2,000 maximum. Starter costs $50 a month. Self-serve plans are month-to-month and can be upgraded or downgraded anytime.

Who it suits

Ploy presents its platform for startups, agencies, and enterprise teams seeking website, outreach, or advertising workflows. The listed account-oriented tools may also suit teams working from CRM target-account lists.

What it does well

  • Free tier requires no credit card.
  • Free includes 500 credits per day, up to 2,000 maximum.
  • Listed integrations include HubSpot, Attio, and Semrush.
  • Self-serve plans are month-to-month.
  • Ploy says it does not use customer data to train AI models.

What to know first

  • Building and other activities share a credit balance.
  • Starter costs $50 a month.
  • SSO / SAML is marked coming soon.

Limits

Free includes 500 credits per day, with a 2,000 maximum. Starter costs $50/mo and includes 4,000 credits per month and 1 custom domain; work across building, editing, generation, documents, planning, and enrichment shares the credit balance.

Plans

PlanBilled and limitsPrice
Free$0/mo · 500 credits / day (2,000 max) · custom domains · Google Workspace integrations · GitHub syncFree
Pro$300/mo · 24,000 credits / month · 5 custom domains · 1,000 visitor enrichments / month · HubSpot and Attio integrations$300 a month
Starter$50/mo · 4,000 credits / month · 1 custom domain · enriched traffic data (Preview) · Google Workspace and GitHub sync$50 a month
EnterpriseCustom · Custom credit volume · Salesforce CRM integration · white-glove onboarding · SOC 2 Type II · SSO / SAML coming soonOn request

As ploy.ai lists them, read 2 Oct 2026. The maker's own page has the final word.

Getting started

  1. Open the Ploy website.
  2. Start with Free at $0/mo without a credit card, or choose a self-serve paid plan.
  3. Connect listed services such as HubSpot, Attio, Google Analytics 4, GitHub, or Slack as needed.
  4. Use the website builder and growth engines, drawing from the plan's credit balance.
  5. Schedule a PloyBook, start it from an event, or let Ploy initiate it.

Verdict

Ploy combines website tools, growth workflows, and account-oriented features with a shared credit system. Free access is available, while Starter costs $50 a month and Enterprise pricing is custom.

Questions

Does Ploy have a free plan?

Yes. Free costs $0/mo, requires no credit card, and includes 500 credits per day, up to 2,000 maximum.

How much do the paid self-serve plans cost?

Starter is $50/mo and Pro is $300/mo. Self-serve plans are month-to-month and can be upgraded or downgraded anytime.

Which platforms does Ploy support?

Ploy is listed for the web.

Which integrations are listed?

They include HubSpot, Attio, Google Analytics 4, Google Search Console, GitHub, Slack, and Semrush.

Does Ploy use customer data to train AI models?

Ploy says it does not use customer data to train AI models on any plan, including Free.

What does Enterprise include?

Enterprise lists custom credit volume, Salesforce CRM integration, white-glove onboarding, and SOC 2 Type II. SSO / SAML is marked coming soon, and the price is custom.

Facts from Ploy's own pages

Audience
Ploy presents its product for startups, agencies, and enterprise teams. · ploy.ai, 2 Oct 2026
Automation
Ploy says its agents write content, fix website issues, and run experiments automatically. · ploy.ai, 2 Oct 2026
Billing
The pricing page says self-serve plans are month-to-month and can be upgraded or downgraded anytime. · ploy.ai, 2 Oct 2026
Data use
Ploy says it does not use customer data to train AI models on any plan, including Free. · ploy.ai, 2 Oct 2026
Free access
The Free tier is $0/mo, requires no credit card, and includes a daily credit allotment. · ploy.ai, 2 Oct 2026
Growth tools
Its Web, Grow, and Ads engines cover website optimization, visitor identification and outreach, and ad creation and attribution. · ploy.ai, 2 Oct 2026
Headquarters
San Francisco and New York, United States · ploy.ai, 28 Sept 2026
Integrations
Listed integrations include HubSpot, Attio, Google Analytics 4, Google Search Console, GitHub, Slack, and Semrush. · ploy.ai, 2 Oct 2026
Limits
Ploy uses a shared credit balance for building, editing, image and code generation, documents, planning, and visitor enrichment. · ploy.ai, 2 Oct 2026
Product
Ploy describes itself as a marketing platform that turns a website into a growth engine. · ploy.ai, 2 Oct 2026
Scheduled workflows
PloyBooks are prebuilt growth strategies that can run on a schedule, start from an event, or be initiated by Ploy. · ploy.ai, 2 Oct 2026
Security
The Enterprise plan includes SOC 2 Type II, while SSO / SAML is marked coming soon. · ploy.ai, 2 Oct 2026
Website building
Ploy offers an AI website builder for marketers to design, build, launch, and maintain websites. · ploy.ai, 2 Oct 2026

Where Ploy stands on Freedom251

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