Phera

What Phera is

Phera is a web-based wedding logistics platform for couples planning Indian weddings, including destination celebrations and events with international guests. It brings together guest lists, invitations and updates, travel and accommodations, guest concierge, and vendor conversations. Couples can create custom wedding websites with RSVP collection and guest-level controls for which events each guest can access.

The planner can be updated through chat or voice, including changes to wedding plans, guest lists, room assignments, and shuttle arrangements. Phera’s WhatsApp concierge answers guest questions using wedding details and can share local information, visa guidance, and airport-pickup guidance in English or Hindi. Couples approve messages before they are sent, or can pre-approve scheduled messages for automatic delivery. Phera uses Meta WhatsApp Business Cloud API for guest messaging and Whapi.Cloud for vendor-facing groups. Its vendor directory covers 1,200+ vendors across destination-wedding cities in Asia and can be filtered by budget and NRI experience.

Phera offers a free plan, a $349 one-time Base plan per wedding, and a $599 one-time White Glove plan per wedding. Base adds WhatsApp concierge, room and transportation management, a couple-facing WhatsApp bot, and vendor management. White Glove adds managed guest operations, white-label branding, premium support, and custom-requested features. Phera handles the months before the wedding and recommends pairing it with a local day-of coordinator.

Who it suits

Phera is designed for couples planning Indian weddings, especially destination weddings or celebrations involving international guests. It suits couples who want guest management, RSVPs, travel arrangements, vendor coordination, and WhatsApp-based guest support.

Limits

The free plan includes a wedding website, guest list, RSVPs, task manager, and multi-user collaboration. WhatsApp concierge, room assignments, transportation management, the couple’s WhatsApp bot, and vendor management begin with Base at $349 one-time per wedding. White Glove costs $599 one-time per wedding and adds managed guest operations, white-label branding, premium support, and custom-requested features.

Getting started

1. Visit the Phera website.
2. Start with the free plan, or choose Base for $349 one-time per wedding or White Glove for $599 one-time per wedding.
3. Create a custom wedding website and set up guest lists, RSVPs, and event access.
4. Use chat or voice to update plans, guests, rooms, or shuttle arrangements.
5. For guest messaging, use the WhatsApp concierge included with Base and White Glove.

Verdict

Choose Phera if you are planning an Indian wedding and want guest, travel, and vendor logistics connected to RSVP tools and WhatsApp support. The free plan covers a wedding website and core guest planning; Base or White Glove is needed for concierge and other paid-plan capabilities. Couples should plan for local day-of coordination alongside Phera.