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Nelio A/B Testing
What Nelio A/B Testing is
Nelio A/B Testing is a WordPress plugin for running experiments and optimizing conversions from the WordPress dashboard. It supports tests for pages, posts, headlines, custom post types, menus, widgets, WooCommerce products, themes, CSS, and JavaScript. Nelio AI analyzes site content and user behavior to suggest test ideas aligned with goals. Heatmaps, clickmaps, and scrollmaps show visitor attention and activity. Experiments can track multiple goals, compare conversion rates, display statistical confidence, and detect a winner automatically; users can apply the winning experience from WordPress, with automatic site updates also described. The plugin works with WooCommerce and lists compatibility with Gutenberg, Elementor, Divi, Beaver Builder, Leadpages, and OptimizePress. The free plan costs nothing and allows 500 tested page views per month with unlimited tests. Paid plans have monthly view quotas, and yearly billing saves 20%. Tracking does not store sensitive or personal visitor data, though test results are processed and stored through Nelio cloud services. Nelio Software was founded in 2013.
Who it suits
It suits WordPress site owners who want to test different site elements and measure conversions. The plans are positioned for single-site users, businesses testing across several sites, and high-traffic or multi-site teams.
What it does well
- Free plan includes unlimited tests.
- Heatmaps, clickmaps, and scrollmaps show visitor activity.
- Experiments can track multiple goals and compare conversion rates.
- Works with WooCommerce and several listed page builders.
- 30-day subscription money-back guarantee.
What to know first
- Free plan is limited to 500 tested page views monthly.
- Experiment results are processed and stored through Nelio cloud services.
Limits
The Free plan allows 500 tested page views per month and unlimited tests. Paid plans impose monthly tested-view quotas: 5,000 on Basic, 50,000 on Professional, and 200,000 on Enterprise; extra quota is sold in 5,000-view blocks.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free | 500 tested page views per month · unlimited tests | Free |
| Professional | Monthly or yearly billing; yearly saves 20%. · 50,000 monthly tested page views · 5 websites · scheduling · automatic stopping · quota controls · email notifications | On request |
| Basic | Monthly or yearly billing; yearly saves 20%. · 5,000 monthly tested page views · 1 website · unlimited tests · heatmaps | On request |
| Enterprise | Monthly or yearly billing; yearly saves 20%. · 200,000 monthly tested page views · unlimited websites · customizable quota · session recordings add-on | On request |
As neliosoftware.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Getting started
- Open https://neliosoftware.com/testing/
- Install the WordPress plugin
- Choose the free plan or a paid plan
- Select the site element or WooCommerce product to test
- Set goals and configure the experiment
- Review maps, conversion results, and the detected winner
- Apply the winning experience from WordPress
Verdict
Nelio A/B Testing brings a wide range of experiments, behavior maps, and conversion reporting into WordPress. Review the tested-view quotas and paid plan details to see whether they fit your sites and traffic.
Questions
Is there a free plan?
Yes. The Free plan costs nothing and includes 500 tested page views per month with unlimited tests.
Which platform does it support?
Nelio A/B Testing runs on the web as a WordPress plugin.
What can it test?
It supports tests for pages, posts, headlines, custom post types, menus, widgets, WooCommerce products, themes, CSS, and JavaScript.
Does it include heatmaps and audience targeting?
Yes. Heatmaps, clickmaps, and scrollmaps are included, and audience targeting is supported.
Are paid plan prices listed?
The listed paid plans—Basic, Professional, and Enterprise—do not show prices. Yearly billing is described as saving 20%.
Is visitor data stored?
Experiment tracking does not store sensitive or personal visitor data, while test results are processed and stored through Nelio cloud services.
Facts from Nelio A/B Testing's own pages
- AI suggestions
- Nelio AI analyzes website content and user behavior to suggest test ideas tailored to goals. · neliosoftware.com, 11 Oct 2026
- Behavior analytics
- The plugin includes heatmaps, clickmaps, and scrollmaps to show visitor attention, clicks, and scrolling. · neliosoftware.com, 11 Oct 2026
- Capacity limits
- Premium plan quotas count visits to content involved in a test; additional quota is sold in 5,000-view blocks, and unused added quota can carry forward subject to subscription limits. · neliosoftware.com, 11 Oct 2026
- Conversion measurement
- Experiments can track multiple goals, compare conversion rates, and show statistical confidence and automatic winner detection. · neliosoftware.com, 11 Oct 2026
- Founded
- 2013 · neliosoftware.com, 28 Sept 2026
- Integrations
- The product works with WooCommerce and lists Gutenberg, Elementor, Divi, Beaver Builder, Leadpages, and OptimizePress compatibility. · neliosoftware.com, 11 Oct 2026
- Money-back guarantee
- The pricing page offers a 30-day guarantee that refunds 100% of the subscription if the service does not meet expectations. · neliosoftware.com, 11 Oct 2026
- Privacy
- The plugin listing says experiment tracking does not store sensitive or personal visitor data, while noting that the plugin communicates with Nelio cloud services to process and store test results. · wordpress.org, 11 Oct 2026
- Product
- Nelio A/B Testing is a WordPress plugin for running A/B tests and conversion optimization from the WordPress dashboard. · neliosoftware.com, 11 Oct 2026
- Support
- The plugin listing points users to official documentation, a support forum, and a contact form; paid plans include priority support according to the listing. · wordpress.org, 11 Oct 2026
- Test types
- It supports tests for pages, posts, headlines, custom post types, menus, widgets, WooCommerce products, themes, CSS, and JavaScript. · neliosoftware.com, 11 Oct 2026
- Trust and compliance
- Nelio's legal information references GDPR and CCPA/CPRA, a data processing agreement, and technical and organizational measures to protect personal data. · neliosoftware.com, 11 Oct 2026
- Who it is for
- The plans are positioned for single-site users, businesses testing regularly across several sites, and high-traffic or multi-site teams. · neliosoftware.com, 11 Oct 2026
- Winner deployment
- Users can apply the winning experience directly from WordPress, and the product page says the site can be updated automatically to reflect the winner. · neliosoftware.com, 11 Oct 2026
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