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Feedbackly
by Feedbackly

What Feedbackly is
Feedbackly is a customer experience platform for gathering, analyzing and acting on customer feedback across touchpoints. Its Emotional Value Index (EVI®) measures customer emotions alongside CX measures such as NPS and CSAT. Surveys can be collected online or offline through email, SMS, QR codes, web pop-ups, embedded surveys, in-app channels, social media, Slack, tablets and Feedbackly Terminal. Survey tools include multilingual forms, templates, behavioral targeting, automated distribution and question logic. Analytics cover real-time results, root-cause and open-text analysis, customer and employee journeys, and EVI. Feedbackly offers REST and SOAP connections and describes a Salesforce integration that can trigger targeted surveys and return feedback data to accounts. Single includes 5,000 responses per year, while Pro includes 20,000 and Custom offers unlimited responses; access to data above a plan limit is restricted until upgrade. Single starts at €199/mo billed annually, and a 14-day trial is available. There is no free plan. Feedbackly is based in Helsinki and says it was founded in 2012.
Who it suits
Feedbackly says it serves midsize and enterprise companies seeking to measure and manage customer feelings across the customer journey. Its survey channels and analytics may suit teams gathering feedback across multiple touchpoints.
What it does well
- Measures emotion with EVI®, alongside NPS and CSAT
- Supports online and offline survey collection
- Includes multilingual surveys and question logic
- Pro offers 20,000 responses per year
What to know first
- No free plan
- Single is limited to 5,000 responses yearly
- Data above plan limits is restricted until upgrade
- API access is listed as unavailable
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Single | billed monthly · 5,000 responses/year · 1 user | €249 a month |
| Pro | billed monthly · 20,000 responses/year · Unlimited users | €499 a month |
| Custom | Unlimited responses | On request |
| Single (annual billing) | per month, billed annually · 5,000 responses/year · Unlimited touchpoints · 1 user | €199 |
| Single (monthly) | billed monthly · 5,000 responses/year · Unlimited touchpoints · 1 user | €249 a month |
| Pro (annual billing) | per month, billed annually · 20,000 responses/year · Unlimited touchpoints · Unlimited users | €399 |
| Pro (monthly) | billed monthly · 20,000 responses/year · Unlimited touchpoints · Unlimited users | €499 a month |
| Custom (monthly) | billed monthly · Unlimited responses · Unlimited touchpoints · Unlimited users | On request |
The first 8 of 9 plans, as feedbackly.com lists them, read 23 Sept 2026. The maker's own page has the final word. Every plan
Verdict
Feedbackly combines survey collection across many channels with emotional metrics, journey analysis and tiered response limits. The 14-day trial may help prospective customers assess it, but there is no free plan and response access depends on the subscription tier.
Facts from Feedbackly's own pages
- Accessibility
- The accessible survey theme is stated to comply with WCAG 2.1. · feedbackly.com, 3 Oct 2026
- Analytics
- Analytics include real-time survey results, root-cause and open-text analysis, customer and employee journey analytics, and EVI analytics. · feedbackly.com, 3 Oct 2026
- API access
- No · feedbackly.com, 23 Sept 2026
- Company history
- The company says it was founded in summer 2012 and changed its name from Tapin Feedback to Feedbackly in 2016. · feedbackly.com, 3 Oct 2026
- Emotional metrics
- The platform measures customer emotions with its Emotional Value Index (EVI®) and supports CX measures including NPS and CSAT. · feedbackly.com, 3 Oct 2026
- Free plan
- No · feedbackly.com, 23 Sept 2026
- Headquarters
- Helsinki, Finland · feedbackly.com, 28 Sept 2026
- Integrations
- Feedbackly offers REST API and SOAP API connections, and says its Salesforce integration can trigger targeted surveys and return feedback data to accounts. · feedbackly.com, 3 Oct 2026
- Intended customers
- Feedbackly says it helps midsize and enterprise companies measure and manage customer feelings across the customer journey. · feedbackly.com, 3 Oct 2026
- Plan response limits
- Single includes 5,000 responses per year, Pro includes 20,000, and Custom includes unlimited responses; data above a subscription limit is recorded but access is restricted until upgrade. · feedbackly.com, 3 Oct 2026
- Product
- Feedbackly is a customer experience platform for collecting, analyzing, and acting on customer feedback across customer touchpoints. · feedbackly.com, 3 Oct 2026
- Responses included
- 5000 · feedbackly.com, 23 Sept 2026
- Security and privacy
- Feedbackly states that it is GDPR compliant and describes personal-data expiration, deletion tools, audit trails for staff access, and audits of subcontractors. · feedbackly.com, 3 Oct 2026
- Support
- Plan support ranges from Help Center and live chat on Single to email support on Pro and phone support plus a personal Customer Success Manager on Custom. · feedbackly.com, 3 Oct 2026
- Survey channels
- Surveys can be collected online or offline through SMS, email, QR codes, web popups, embedded surveys, and Feedbackly Terminal. · feedbackly.com, 3 Oct 2026
- Survey publishing limit
- The pricing FAQ says users can publish unlimited surveys on any subscription plan, including during the 14-day trial. · feedbackly.com, 3 Oct 2026
- Survey tools
- Features include multilingual surveys, ready-made templates, behavioral targeting, automated distribution, and question logic. · feedbackly.com, 3 Oct 2026
Where Feedbackly stands on Freedom251
- Voice of Customer Software#6 of 29
- Customer Satisfaction Software#8 of 24
- Survey Software#78 of 131