Agentive is a paid WhatsApp-first messaging service available on Android, iOS, and the web. It supports broadcast campaigns for planned messages to groups of contacts, while workflow automation handles repeatable messaging tasks. Personalized variables can insert recipient-specific details, and template management organizes reusable WhatsApp message formats. The listed Prepaid wallet plan uses usage-based prepaid billing. Meta conversation charges are passed through separately, and no monthly plan or lock-in is stated. Agentive’s channel coverage is WhatsApp-first, so its tools center on that messaging channel. Teams can access the service from Android phones, iPhones, or a browser. Its combination of broadcasts, workflows, variables, and templates supports both campaign outreach and structured conversations. The service has no free plan, and pricing is paid rather than free.
Who it is for
Agentive suits organizations whose customer communication centers on WhatsApp and need broadcasts, automated workflows, personalized variables, and reusable templates across mobile and web access.
What is good
- Available on Android, iOS, and web
- Supports broadcast campaigns
- Provides workflow automation
- Includes personalized variables
- Offers template management
What to know first
- No free plan
- Meta conversation charges are separate
- WhatsApp-first channel coverage
Verdict
Agentive combines WhatsApp broadcasts with automation, personalization, and templates across Android, iOS, and web. Its prepaid wallet model has separate Meta conversation charges and no free plan.
Agentive plans and pricing
All plansCompared on WhatsApp marketing software
- Free plan
- No
- Broadcast campaigns
- Yes
- Workflow automation
- Yes
- Personalized variables
- Yes
- Template management
- Yes
- Channel coverage
- whatsapp_first

