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Zenvia RCS for Business
What Zenvia RCS for Business is
Zenvia RCS for Business sends rich, conversational messages through the native Android messaging app using Zenvia Customer Cloud’s web interface or API. Businesses complete Google verification to send messages with a badge, logo, and official name. Message formats include RCS Basic for alerts, Rich Text Notification for carousels and buttons, and Rich Text Conversation for chat. Supported content includes photos, videos, GIFs, action buttons, and carousels. Reports can show delivery confirmations, read receipts, and interactions such as button use. If a recipient’s device does not support RCS, delivery can fall back to SMS. RCS Basic messages support up to 160 characters, while RCS Single and Conversational RCS support up to 5,000. Zenvia describes the channel as opt-in and says it follows Google and Zenvia privacy and security guidelines. The company states it holds ISO 27001 certification and complies with Brazil’s LGPD. Customer Cloud offers more than 20 native connectors and open APIs. Pricing is on request; a Brazil RCS Basic pack lists price on request per message.
Who it suits
Zenvia RCS for Business suits organizations sending order updates, promotions, billing messages, surveys, or product catalogs. It is designed for Android messaging, with SMS fallback for unsupported recipients.
What it does well
- Rich media and action buttons
- Google-verified sender identity
- Delivery and read reporting
- SMS fallback available
- Web and API access
What to know first
- Native channel is Android-focused
- Pricing is on request
- RCS Basic limited to 160 characters
- No free plan
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| RCS Basic (Brazil; USD 400 channel pack) | Per message; listed for up to 24,213 sends with the USD 400 pack · 160 characters · no multimedia · SMS fallback if recipient is not RCS compatible | 0.08 BRL |
As zenvia.com lists them, read 4 Oct 2026. The maker's own page has the final word.
Verdict
Zenvia adds verified identity, rich media, analytics, and SMS fallback to business messaging. Its Android focus, opt-in requirement, and request-based pricing should guide evaluation.
Facts from Zenvia RCS for Business's own pages
- API and platform
- RCS can be sent through Zenvia Customer Cloud’s web interface or API, including for conversational journeys and chatbot integrations. · zenvia.com, 4 Oct 2026
- Data protection
- Zenvia states that it holds ISO 27001 certification and complies with Brazil’s LGPD. · zenvia.com, 4 Oct 2026
- Engagement reports
- Reports can include delivery confirmations, read receipts, and interaction data such as button interactions. · zenvia.com, 4 Oct 2026
- Fallback
- If a recipient’s device does not support RCS, Zenvia can deliver the message by SMS. · zenvia.com, 4 Oct 2026
- Founded
- 2003 · zenvia.com, 28 Sept 2026
- Integrations
- Zenvia Customer Cloud offers more than 20 native connectors and open APIs for custom integrations. · zenvia.com, 4 Oct 2026
- Limits
- RCS Basic supports text messages up to 160 characters; RCS Single and Conversational RCS support messages up to 5,000 characters. · zenvia.com, 4 Oct 2026
- Message types
- Zenvia describes RCS Basic for alerts, Rich Text Notification for messages with carousels and buttons, and Rich Text Conversation for chat. · zenvia.com, 4 Oct 2026
- Platform limitation
- Zenvia describes RCS as native to Android and says compatibility is expanding through the Universal Profile. · zenvia.com, 4 Oct 2026
- Purpose
- Zenvia RCS for Business sends rich, secure, conversational messages through the native Android messaging app. · zenvia.com, 4 Oct 2026
- Rich media
- RCS supports photos, videos, GIFs, action buttons, and carousels. · zenvia.com, 4 Oct 2026
- Security and privacy
- Zenvia says RCS follows privacy and security guidelines promoted by Google and Zenvia and is an opt-in channel. · zenvia.com, 4 Oct 2026
- Support
- Zenvia invites prospective RCS customers to contact a specialist to discuss a suitable solution. · zenvia.com, 4 Oct 2026
- Verified sender
- Businesses go through Google verification to send RCS messages with a verification badge, logo, and official name. · zenvia.com, 4 Oct 2026
- Who it is for
- Zenvia presents RCS for business messaging uses including order updates, cart recovery, promotions, billing, surveys, and product catalogs. · zenvia.com, 4 Oct 2026
Where Zenvia RCS for Business stands on Freedom251
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