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Strikingly Website Builder Review: Simple Layouts, Limited Customization, and What Each Plan Costs

Strikingly offers quick, template-led sites with bundled hosting, but custom code and bigger stores require Pro or VIP. Here's what each plan includes.
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Strikingly is a hosted, template-led website builder for people who want a polished site quickly rather than total control over design. Its pricing page currently lists three paid tiers (Limited at $8/month, Pro at $16/month, VIP at $49/month, each in USD and billed yearly), and the tier you choose decides whether you get things like more than five pages, a real online store, or custom code. This review is based on Strikingly’s published pricing, product and Help Center materials, not on hands-on editor testing.

What Strikingly is

Strikingly describes itself as a no-code website editor with templates, section-based design controls, integrations, e-commerce and SEO tools. That description comes from an older vendor product page, so treat it as positioning rather than a current feature audit. The practical idea is that you start from a template and build the site as a stack of sections, instead of placing elements freely on a blank canvas.

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Hosting is bundled. Strikingly’s pricing FAQ says sites include managed cloud hosting, so you don’t need to buy hosting separately.

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Where the simplicity comes from

  • Templates as the starting point. You adapt a ready-made design instead of designing from scratch.
  • Section-oriented editing. Content is organized in sections, which keeps layouts consistent and hard to break.
  • Basic appearance controls are documented. The Help Center index lists topics such as changing button colors and adding a logo, along with SEO and analytics articles.
  • No separate hosting purchase. Hosting is included in the plans.

Where “limited customization” applies

The “limited customization” in this review’s title is a judgment, not a measured fact. Nothing in Strikingly’s published materials proves or disproves unrestricted layout control, and the Help Center’s listing of basic editing topics doesn’t document every control on every plan. What is reasonable to say:

  • A section-based approach tends to feel restrictive if you need a bespoke layout that doesn’t fit the template’s structure.
  • Custom code embedding is positioned as a Pro feature, per the pricing FAQ. On Limited, you shouldn’t count on integrations that need your own code.
  • That doesn’t mean visual customization is locked behind Pro. Basic styling is documented without a tier restriction.

If your project is a portfolio, a small business landing page, or a simple one-pager, the structure is likely a feature. If you expect pixel-level control, test the free-to-start editor against your specific design before paying.

Strikingly pricing and plan limits

These figures come from Strikingly’s official pricing page, in USD with yearly billing. Rates and promotions change, so confirm on the live page before buying.

Feature Limited Pro VIP
Price (billed yearly) $8/month $16/month $49/month
Custom domain Included Included Included (paid plans)
Storage per site 1 GB 20 GB 100 GB
Bandwidth 50 GB Unlimited Not stated in the figures reviewed
Pages Up to 5 Up to 100 Not stated in the figures reviewed
Store products 1 Up to 300 Up to 500
Transaction fee 5% 2% 0%
Custom code embedding No Yes Not stated in the figures reviewed

Beyond that, Pro lists custom forms and memberships. VIP adds further membership and language features, newsletters, live chat, English-language phone support and an account manager.

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Which plan fits which reader

Limited ($8/month)

Fits a simple personal or brochure site that fits in five pages. It does include a custom domain, which is the main reason to pay rather than use a free address. Selling is barely viable: one product and a 5% transaction fee.

Pro ($16/month)

The sensible tier for most small businesses: up to 100 pages, up to 300 products, a 2% fee, forms, memberships and custom code. If “limited customization” worries you, this is the tier that opens the door to embedding your own code.

VIP ($49/month)

Makes sense mainly for stores that sell enough for the 0% transaction fee to offset the higher price, or those who want priority support and an account manager. Up to 500 products is a modest ceiling for a large catalog.

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Common questions before you commit

Can I use my own domain?

Yes, on paid plans, according to the pricing FAQ. Limited already includes it.

What’s actually slowing this PC down?

Pick the symptom - the matching free tool is one click away.

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Do I need separate hosting?

No. Managed cloud hosting is part of the service.

Can I add custom code?

Per the pricing FAQ, custom code embedding is for Pro accounts.

How many products can I sell?

1 on Limited, 300 on Pro, 500 on VIP. Compare that with the transaction fee: 5%, 2% and 0%.

Caveats about this review

All prices, limits and features here are the vendor’s own claims, not independent measurements. No independent usage figures, speed benchmarks or user testimonials were found, so none are cited. Strikingly’s Help Center also lists an affiliate program section dated 2022, but its current status is unverified.

The Bottom Line

Strikingly suits people who want a good-looking, quick site and are happy to work within templates and sections. It is a weaker choice if you need freeform design control, and for anything beyond a five-page site, budget for Pro at $16/month (billed yearly) rather than Limited.

Special offer. See more information about Outbyte and uninstall instructions. Please review EULA and Privacy policy.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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