Side by side
RefRef vs RiffRoff
Both stand on referral marketing software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free plan APISelf-hostedWeb
RefRef offers both hosted and self-hosted referral program options, with multiple attribution models and reward types. Its alpha status and infrastructure requirements are important considerations, particularly for self-hosting.
Visit RefRef Free plan Web
Choose RiffRoff if your Shopify store wants referral links, first-order offers, and configurable store-credit rewards. Simple has no monthly charge but takes a 12% success fee on eligible referral revenue from the first paid order; Plus costs $14 a month to avoid that fee.
Visit RiffRoffThe facts
| RefRef | RiffRoff | |
|---|---|---|
| Free plan | Yes | Yes |
| Open source | Not published | Not published |
| Runs on | API, Self-hosted, Web | Web |
| Lowest paid plan | Free or on request | Plus: $14 a month |
| Plans published | 3 | 2 |
| Maker | Not published | Not published |
| Website | refref.ai | riffroff.com |
| On referral marketing software | #6 of 41 | #10 of 41 |
RefRef: what it does well
- Free cloud and self-hosted plans
- Unlimited programs and participants
- First-, last-, and multi-touch attribution
- REST API and webhook events
- Supports multiple reward types
What to know first
- Project is still in alpha
- Self-hosting has specific server requirements
- Open Source plan support is community-based
RiffRoff: what it does well
- Store-branded referral links can be shared from accounts or after checkout.
- Private, expiring, single-use offers target eligible friends’ first orders.
- Merchants control discounts, minimum orders, reward rules, and hold periods.
- Checkout checks block self-referrals and duplicate identities.
- Refunds and cancellations reverse pending or unearned rewards.
What to know first
- Simple adds a 12% fee on eligible referral revenue from first paid orders.
- Plus costs $14 a month.
- Rewards are issued as Shopify store credit.
Alternatives to RefRef Alternatives to RiffRoff The whole list