Side by side
Matomo vs Simple Analytics
Both stand on web analytics tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Free plan APISelf-hosted
Matomo combines web analytics features with Cloud and self-hosted deployment options. Its free Community plan has unlimited users and hits, while Cloud plans start at €230/mo (annual).
Visit Matomo
Free plan APIExtensioniPhone+2
Choose Simple Analytics if its event tracking, conversion funnels and API access fit your needs, and the Free plan’s website, user and history allowances are sufficient. Teams seeking raw data access, reporting or access controls can look at Enterprise, whose price is not given.
Visit Simple AnalyticsThe facts
| Matomo | Simple Analytics | |
|---|---|---|
| Free plan | Yes | Yes |
| Open source | Not published | Not published |
| Runs on | API, Self-hosted | API, Extension, iPhone, Mac, Web |
| Lowest paid plan | Team: €275 a month | Self-serve: £20 a month |
| Plans published | 5 | 5 |
| Maker | Matomo | Simple Analytics |
| Website | matomo.org | simpleanalytics.com |
| On web analytics tools | #16 of 142 | #12 of 142 |
Matomo: what it does well
- Free Community plan has unlimited users and hits
- Self-hosted software is free forever
- Includes heatmaps, recordings, funnels and flows
- 21-day Cloud trial requires no credit card
What to know first
- Raw data retention is 24 months
- Cloud data is stored in Frankfurt, Germany
- Cloud plans start at €230/mo (annual)
Simple Analytics: what it does well
- Free plan includes five websites and one user.
- Free plan keeps 30 days of history.
- Includes event tracking and conversion funnels.
- API access is listed.
- Enterprise includes team reporting and role-based access.
What to know first
- Free plan is limited to one user and five websites.
- Free plan includes only 30 days of history.
- Data retention is limited.
- Prices are not given for the named paid plans.
Alternatives to Matomo Alternatives to Simple Analytics The whole list