Side by side
Kantar LINK AI vs Pollfish
Both stand on brand tracking software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Paid Web
LINK AI combines predictive measures, channel benchmarks, and optional Kantar servicing for creative evaluation. Its pay-as-you-go options have listed starting prices, but overall pricing varies with ad volume, service level, and add-ons.
Visit Kantar LINK AI
Free plan APIWeb
Pollfish combines survey design, audience targeting, AI assistance, and response analysis in one platform. Its free account supports setup and collaboration, while paid research begins when responses are collected.
Visit PollfishThe facts
| Kantar LINK AI | Pollfish | |
|---|---|---|
| Free plan | No | Yes |
| Open source | Not published | Not published |
| Runs on | Web | API, Web |
| Lowest paid plan | See the plans | Enterprise: $10,000 a year |
| Plans published | 4 | 3 |
| Maker | Not published | Pollfish |
| Website | kantar.com | pollfish.com |
| On brand tracking software | #6 of 28 | #2 of 28 |
Kantar LINK AI: what it does well
- Evaluates multiple content formats
- Benchmarks metrics against channel-specific norms
- Individual predictions delivered in minutes
- Dashboard supports project comparisons
- Available in 66 markets
What to know first
- No free plan or trial
- Pricing is on request
- Video inputs limited to 200 MB and 2–300 seconds
- Content optimiser videos limited to 120 seconds
Pollfish: what it does well
- Free AI survey builder drafts questionnaires
- More than 19 question types
- Panel spans 160+ countries
- Conversational AI and AI reports
- 24/7 live human support
What to know first
- DIY plan requires 100 responses
- Payment due when collecting responses
- B2B targeting depends on requirements
- Full Service Projects price not listed
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