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Pollfish
by Pollfish

What Pollfish is
Pollfish is a survey platform for collecting market research insights from consumers through web and API access. Its free AI survey builder drafts questionnaires and suggests questions, logic, and practices. Surveys can use more than 19 question types, including open-ended, ranking, NPS, A/B testing, conjoint analysis, and Max Diff. Logic tools include skipping, branching, piping, question blocking, quotas, and shuffling. Conversational AI surveys conduct dynamic interviews, while AI reports analyze results and open-ended answers. Pollfish says its respondent panel covers more than 250 million consumers in over 160 countries, with more than 7,000 targeting options. Analysis tools include a dashboard, Insights Builder, exports, and AI reports. A free account includes unlimited teammates, AI research tools, 24/7 live human support, cost calculators, and draft previews. Payment is due when launching and collecting responses. Pollfish was founded in 2013 and acquired by Prodege in 2022. The DIY Platform plan is listed at $0.95 a month, with a minimum of 100 responses.
Who it suits
Pollfish suits B2C researchers needing survey creation, respondent access, branching, branding, and analysis. Pollfish says B2B targeting feasibility depends on project requirements.
What it does well
- Free AI survey builder drafts questionnaires
- More than 19 question types
- Panel spans 160+ countries
- Conversational AI and AI reports
- 24/7 live human support
What to know first
- DIY plan requires 100 responses
- Payment due when collecting responses
- B2B targeting depends on requirements
- Full Service Projects price not listed
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| DIY Platform | Pay per response; surveys are free to build and launch costs depend on the survey · Minimum 100 responses · final price varies by survey complexity and targeting | $0.95, paid once |
| Enterprise | Annual commitment; packages starting at $10k+/annual commitment · DIY and full-service solutions · volume-based discounts · dedicated account manager | $10,000 a year |
| Full Service Projects | Per project; simple Gen Pop studies start at $5k per market · End-to-end research · presentation-ready analysis and reports · dedicated research expert | $5,000, paid once |
As pollfish.com lists them, read 7 Oct 2026. The maker's own page has the final word.
Verdict
Pollfish combines survey design, audience targeting, AI assistance, and response analysis in one platform. Its free account supports setup and collaboration, while paid research begins when responses are collected.
Facts from Pollfish's own pages
- AI research
- Conversational AI surveys conduct dynamic interviews, and AI reports analyze survey results and open-ended responses. · pollfish.com, 7 Oct 2026
- Analysis
- The survey analysis workflow includes a dashboard, Insights Builder, data exports, and AI reports. · pollfish.com, 7 Oct 2026
- Response analytics
- Yes · pollfish.com, 20 Sept 2026
- Audience
- Pollfish says its panel provides access to more than 250 million consumers across 160+ countries with 7,000+ targeting options. · pollfish.com, 7 Oct 2026
- Audience fit
- Pollfish says its platform is designed primarily for B2C projects and that B2B targeting feasibility depends on project requirements. · pollfish.com, 7 Oct 2026
- Respondent panel
- Yes · pollfish.com, 20 Sept 2026
- Company history
- Pollfish says it was founded in 2013 and acquired by Prodege in 2022. · pollfish.com, 7 Oct 2026
- Custom branding
- Yes · pollfish.com, 20 Sept 2026
- Founded
- 2013 · pollfish.com, 28 Sept 2026
- Free account
- A free account includes unlimited teammates, AI research tools, 24/7 live human support, cost calculators, and draft survey previews; payment is due when launching and collecting responses. · pollfish.com, 7 Oct 2026
- Free plan
- Yes · pollfish.com, 20 Sept 2026
- Integrations
- The opened pages describe panel and survey capabilities but do not name third-party software integrations. · pollfish.com, 7 Oct 2026
- Logic branching
- Yes · pollfish.com, 20 Sept 2026
- Product
- Pollfish describes itself as an all-in-one survey platform for getting market research insights from consumers. · pollfish.com, 7 Oct 2026
- Question types
- The platform offers 19+ question types, including open-ended, ranking, NPS, A/B testing, conjoint analysis, and Max Diff. · pollfish.com, 7 Oct 2026
- Security and quality
- Pollfish says its processes are ISO-certified and aligned with ESOMAR standards, and its quality page lists ISO 27001 certification. · pollfish.com, 7 Oct 2026
- Support
- Pollfish advertises 24/7 live human support and offers demos with research specialists. · pollfish.com, 7 Oct 2026
- Survey builder
- The free AI survey builder drafts questionnaires and suggests questions, logic, and best practices. · pollfish.com, 7 Oct 2026
- Survey logic
- Survey logic includes skip logic, branching, piping, question blocking, quotas, and question and answer shuffling. · pollfish.com, 7 Oct 2026
Where Pollfish stands on Freedom251
- Brand Tracking Software#2 of 28
- Marketing Research Software#8 of 58
- AI Survey Generators#6 of 29
- Survey Software#34 of 131
