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HockeyStack vs Motiv

Both stand on marketing attribution software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

HockeyStack

Free trial APIWeb

HockeyStack combines event and session analytics with attribution and journey features across its paid plans. Check which listed capabilities you need before choosing a plan, since there is no free option.

Visit HockeyStack

Motiv

Free trial APIWeb

Motiv offers detailed conversion tracing, configurable attribution, and broad advertising integrations for businesses measuring ROAS. Buyers should match conversion allowances and source limits to their plan before choosing it.

Visit Motiv

The facts

HockeyStackMotiv
Free planA free trialA free trial
Open sourceNoNot published
Runs onAPI, WebAPI, Web
Lowest paid planGrowth: $1,400 a monthStarter: $179 a month
Plans published34
MakerHockeyStackNot published
Websitehockeystack.comgetmotiv.io
On marketing attribution software#18 of 38#22 of 38

HockeyStack: what it does well

  • Tracks events, conversion funnels and sessions
  • Provides API access
  • Growth includes cookieless tracking and user journeys
  • Scale includes cohort analysis and lead scoring

What to know first

  • No free plan is available
  • Growth costs $1,400 a month

Motiv: what it does well

  • Independent ROAS calculation
  • Restricted conversions withheld from ad platforms
  • Per-conversion reasoning and click-path views
  • Custom and named attribution models
  • 30+ sources and 14 ad platforms

What to know first

  • No free plan
  • Starter plan limits 300 conversions monthly
  • Annual billing is paid upfront

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