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DealersCloud CRM vs ProMax Complete

Both stand on auto dealer software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

DealersCloud CRM

Paid AndroidAPIiPhone+2

DealersCloud CRM combines lead handling with a wider dealership platform and included mobile access. Ask for a quote based on dealership size and clarify whether the premium AI modules fit your needs.

Visit DealersCloud CRM

ProMax Complete

Paid AndroidiPhoneWeb

Dealerships seeking connected lead, deal, credit, compliance, and inventory workflows may find ProMax Complete a fit, particularly if mobile access and DMS connections matter. Buyers should request pricing to assess the cost for their dealership.

Visit ProMax Complete

The facts

DealersCloud CRMProMax Complete
Free planNoNot published
Open sourceNoNot published
Runs onAndroid, API, iPhone, Mac, WebAndroid, iPhone, Web
Lowest paid planBasic (Capterra listing): $495 per user a monthFree or on request
Plans published41
MakerNot publishedNot published
Websitedealerscloud.compromaxunlimited.com
On auto dealer software#2 of 18#6 of 18

DealersCloud CRM: what it does well

  • Leads from multiple sources share one queue
  • Duplicate merges can be undone
  • Mobile app access is included on every plan
  • Core AI tools come with every plan
  • Onboarding and ongoing support are offered

What to know first

  • Pricing is customized and available on request
  • Advanced DealersAI modules are premium
  • Built exclusively for independent dealerships

ProMax Complete: what it does well

  • Combines CRM, desking, credit, compliance, data mining, inventory, and lead generation.
  • Calculates dealer reserve across multiple lenders with Lender Select.
  • Customizable Daily Workplans surface time-sensitive follow-ups.
  • Mobile app supports VIN scanning, eSign, inventory, and messaging.
  • Integrates with major DMSs and named lender and credit tools.

What to know first

  • Pricing is available only on request.
  • The maker says Chrome is the best-optimized browser.

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