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ASO.dev vs KWRDS

Both stand on app store optimization software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

ASO.dev

Free trial AndroidAPIExtension+5

ASO.dev combines store listing operations with localization and keyword research, while access to some analytics and advertising capabilities depends on the plan. Review the plan limits and three-day trial before choosing a subscription.

Visit ASO.dev

KWRDS

Free plan iPhoneMac

KWRDS combines keyword research and tracking with competitor and metadata tools for the Apple App Store. Check plan limits and treat the listed paid prices as indicative rather than final.

Visit KWRDS

The facts

ASO.devKWRDS
Free planA free trialYes
Open sourceNot publishedNot published
Runs onAndroid, API, Extension, iPhone, Linux, Mac, Web, WindowsiPhone, Mac
Lowest paid planConsole: $15 a monthPro: €12 a month
Plans published43
MakerNot publishedNot published
Websiteaso.devkwrds.app
On app store optimization software#22 of 29#18 of 29

ASO.dev: what it does well

  • Connects to App Store Connect and Google Play.
  • Localization tools cover titles, subtitles and keywords by country.
  • Keyword and competitor research are available.
  • Some research tools work without API keys.
  • Listed downloads cover desktop, mobile and web.

What to know first

  • There is no free plan.
  • The listed trial lasts three days.
  • Console excludes ASO analytics and keyword tracking.
  • Marketing is listed at $149 a month.

KWRDS: what it does well

  • Tracks keyword positions across countries and storefronts.
  • Compares competitors on shared keywords and thematic overlap.
  • Metadata editor shows live Apple character limits.
  • Metadata keywords and cross-localization are unlimited on every plan.

What to know first

  • Free plan tracks 10 ranking keywords for one app.
  • Pro and Studio prices are marked indicative, not final.
  • Prepared metadata must be entered manually in App Store Connect.
  • Suggestions do not guarantee search volume or ranking.

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