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Adjust vs Attributy

Both stand on marketing attribution software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Adjust

Free plan AndroidAPIiPhone+2

Adjust combines cross-platform measurement with reporting, deep links, and audience tools. Base is free within its stated attribution and duration limits, while Core, Enterprise, and add-ons require a pricing inquiry.

Visit Adjust

Attributy

Free plan AndroidAPIiPhone+1

Attributy brings attribution, offline media modeling, optimization, and reporting into one web service. Its plan limits and paid pricing should be checked against your traffic and media needs.

Visit Attributy

The facts

AdjustAttributy
Free planYesYes
Open sourceNoNo
Runs onAndroid, API, iPhone, Web, WindowsAndroid, API, iPhone, Web
Lowest paid planFree or on requestStarter: $799 a month
Plans published33
MakerNot publishedNot published
Websiteadjust.comattributy.com
On marketing attribution software#1 of 38#2 of 38

Adjust: what it does well

  • Connects touchpoints across five platform categories
  • Datascape includes reports, dashboards, and visualizations
  • Audience tools support A/B testing custom groups
  • Base includes up to 1,500 monthly attributions

What to know first

  • Core and Enterprise pricing requires contacting sales
  • Growth Solutions are paid add-ons
  • Base support is English email-only

Attributy: what it does well

  • Combines multi-touch attribution and marketing mix modeling
  • Models TV, CTV, radio, OOH, and DOOH
  • Supports more than 150 data sources
  • AI forecasts outcomes before spending
  • Live cross-channel dashboards

What to know first

  • No free plan
  • Web platform only
  • Starter is limited to fewer than 1M visits
  • Enterprise pricing is tailored and unlisted

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