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Best Mobile Advertising Software in 2026

Mobile advertising software helps plan and run campaigns for apps across Android, iOS and the web. Tools may cover app-install or retargeting campaigns, attribution reporting, creative work and ad-fraud prevention.

  1. 1

    DT FairBid

    Free plan AndroidAPIiPhone+1

    DT FairBid offers both auction-based and ordered waterfall mediation, along with reporting APIs and privacy controls.

    7.3 Free plan Visit site
  2. 2

    Chartboost Mediation

    Free plan AndroidiPhone

    Choose Chartboost Mediation if you develop mobile apps and want bidding, waterfall options, reporting and ad setup comparisons in one monetization service.

    6.8 Free plan Visit site
  3. 3

    AdFalcon

    Paid AndroidiPhoneWeb
    5.1 Pricing on request Visit site
  4. 4

    YouAppi

    Paid AndroidiPhoneWeb

    Choose YouAppi if your brand needs managed mobile retargeting or connected TV campaigns with KPI-based optimization and reporting.

    4.9 Pricing on request Visit site
  5. 5

    Apple Search Ads

    Paid Web
    4.4 Visit site
  6. 6

    Adikteev

    Paid
    4.3 Pricing on request Visit site
  7. 7

    AppLovin Ads

    Paid Web
    4.3 Visit site
  8. 8

    HYBE

    Paid Web
    4.3 Pricing on request Visit site
  9. 9

    Moloco Ads

    Paid Web

    Consider Moloco Ads if your campaigns use its supported channels and you need its listed targeting options or attribution reporting.

    4.0 Visit site
  10. 10

    Platform.io DSP

    Paid Web
    3.9 Pricing on request Visit site
  11. 11

    Persona.ly

    Paid
    3.8 Pricing on request Visit site

#1Places #1, #2, #3, #4, #5 on this list can be bought by the makers of the software on it. See the price

Compare mobile OS coverage, campaign types, reporting and creative tools. Check whether a free plan is available, how paid pricing is set, and whether a trial has limits. If you need to read or change code, review the licence terms.

Questions

Which platforms do these tools support?

Listings cover web, iOS, Android and API access, but platform coverage differs by tool. Check the individual listing for the platforms it supports.

Are free plans available?

Chartboost Mediation and DT FairBid list free plans. Check an individual tool's listing for its current free-plan terms.

How is pricing shown?

Pricing models can be free or paid. Several paid tools state that pricing is available on request, so ask the provider for a quote.

Can I run app-install campaigns?

App-install campaigns are a comparison point for this category. Persona.ly is listed with app-install campaign support; check other listings for details.

What reporting should I compare?

Compare attribution reporting to see how conversions are measured, along with retargeting support and ad-fraud prevention for traffic quality.

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