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YouAppi

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What YouAppi is

YouAppi is a programmatic advertising service for mobile app retargeting and connected TV campaigns. Its ReAppi service is designed to retain, retarget, and re-engage mobile app users, while its CTV offering supports user acquisition and retargeting. ReAppi combines machine learning, automation, and YouAppi’s proprietary data and advertising platforms to optimize campaigns toward client KPIs. Audience segmentation and real-time data processing help tailor campaign messaging. Creative options include static and video assets, with interstitial, banner, native, and video ad formats. Dynamic templates support banner and native ads, including enhanced product images for mobile. Campaigns can be optimized for awareness or performance goals, and creative is continuously tested and refined.

Customers receive a personalized dashboard with real-time campaign data, cohort and raw-data reporting, and a reporting API. The service connects with attribution providers including Adjust, AppsFlyer, Kochava, and Singular, and DMPs including LiveRamp and mParticle. YouAppi also lists CTV supply integrations such as Magnite, Xandr, PubMatic, and Verve. Campaign management is a managed service with daily monitoring and ongoing optimization. YouAppi was founded in 2011 and is headquartered in Palo Alto, California. It is available on Android, iOS, and the web. Pricing is on request.

Who it suits

YouAppi suits global brands seeking managed mobile app retargeting or CTV acquisition and retargeting campaigns. It is a fit for teams that want campaign optimization, audience targeting, creative options, and reporting handled through one service.

What it does well

  • Supports mobile app and connected TV campaigns.
  • Optimizes campaigns toward client KPIs using machine learning and automation.
  • Offers real-time dashboard, cohort, raw-data, and API reporting.
  • Includes attribution integrations with Adjust, AppsFlyer, Kochava, and Singular.
  • Campaign management includes daily monitoring and ongoing optimization.

What to know first

  • Pricing is available on request.
  • Campaign management is offered as a managed service.

Getting started

  1. Visit youappi.com.
  2. Submit the contact form so the sales team can contact you about campaigns.
  3. Contact [email protected] for app marketing sales.
  4. Discuss campaign options for mobile app retargeting or connected TV.

Verdict

Choose YouAppi if your brand needs managed mobile retargeting or connected TV campaigns with KPI-based optimization and reporting. Its pricing is on request, so teams seeking a publicly stated price may want to look elsewhere.

Questions

How much does YouAppi cost?

YouAppi uses paid pricing, and its pricing is available on request.

Which platforms does YouAppi support?

YouAppi is available on Android, iOS, and the web.

Does YouAppi offer connected TV campaigns?

Yes. Its CTV offering includes user acquisition and retargeting campaigns.

Which attribution partners are named for CTV?

YouAppi names Adjust, AppsFlyer, Kochava, and Singular as mobile measurement partners for attribution.

What campaign reporting does YouAppi provide?

It offers a personalized dashboard with real-time campaign data, cohort and raw-data reporting, and a reporting API.

How is campaign management handled?

YouAppi describes campaign management as a managed service with daily monitoring and ongoing optimization.

Facts from YouAppi's own pages

Ad formats
ReAppi uses dynamic templates for banner and native ads, including enhanced product images for mobile. · youappi.com, 8 Oct 2026
Attribution integrations
YouAppi’s CTV page names Adjust, AppsFlyer, Kochava, and Singular as mobile measurement partners for attribution. · youappi.com, 8 Oct 2026
Audience targeting
ReAppi uses granular audience segmentation and real-time data processing to tailor messaging and optimize campaign performance. · youappi.com, 8 Oct 2026
Campaign optimization
YouAppi says it optimizes toward CPM/CPC for awareness and dynamic CPA/ROAS for performance, and continuously tests and optimizes creative. · youappi.com, 8 Oct 2026
Creative formats
YouAppi says it can provide static and video creatives, as well as interstitial, banner, native, and video ad formats. · youappi.com, 8 Oct 2026
CTV offering
YouAppi offers connected TV user acquisition and retargeting campaigns alongside mobile app retargeting. · youappi.com, 8 Oct 2026
CTV supply integrations
YouAppi lists Magnite, Xandr, PubMatic, and Verve among its CTV supply-side platform integrations. · youappi.com, 8 Oct 2026
CTV technology
The CTV page describes a proprietary engine optimizing across 35+ variables, advanced targeting, and a dynamic creative studio. · youappi.com, 8 Oct 2026
Data hosting
The privacy policy says YouAppi uses AWS storage facilities in the United States, Ireland, and Japan. · youappi.com, 8 Oct 2026
DMP integrations
YouAppi says it works with DMPs including LiveRamp and mParticle and can integrate additional DMPs. · youappi.com, 8 Oct 2026
Founded
2011 · youappi.com, 28 Sept 2026
Headquarters
YouAppi’s website lists its address as 228 Hamilton Avenue, 3rd Floor, Palo Alto, California 94301. · youappi.com, 8 Oct 2026
Integration documentation
The Help Center lists integration guides for Adjust, AppsFlyer, Kochava, Branch, and Singular for re-engagement campaigns. · support.youappi.com, 8 Oct 2026
Intended customers
YouAppi describes its advertising services as serving mobile app developers and supply and demand partners. · youappi.com, 8 Oct 2026
Pricing model
The FAQ says YouAppi uses a flexible model and can adjust the CPM rate to improve performance; it does not state a fixed price. · youappi.com, 8 Oct 2026
Privacy and compliance
YouAppi’s FAQ says campaign data is secured in data silos, customer data is used solely for customers’ campaigns, and YouAppi is GDPR compliant as a data processor and IAB Tech Lab certified. · youappi.com, 8 Oct 2026
Privacy and security
YouAppi's privacy policy says it maintains technical and organizational measures intended to reduce risks of loss, unauthorized disclosure, or access, while noting it cannot guarantee against unauthorized penetration. · youappi.com, 8 Oct 2026
Product
YouAppi describes its programmatic mobile app retargeting products as helping activate valuable users, keep them engaged, and grow app revenue. · youappi.com, 8 Oct 2026
ReAppi optimization
ReAppi uses machine learning, automation, and YouAppi’s proprietary DMP and DSP to optimize campaigns toward client KPIs. · youappi.com, 8 Oct 2026
Reporting
YouAppi offers a personalized dashboard with real-time campaign data, cohort and raw-data reporting, and a reporting API. · youappi.com, 8 Oct 2026
Retargeting
Its ReAppi service is described as retaining, retargeting, and re-engaging mobile app users. · youappi.com, 8 Oct 2026
Sales and support model
The contact page invites prospects to submit a form so the sales team can contact them, and lists [email protected] for app marketing sales. · youappi.com, 8 Oct 2026
Service model
YouAppi describes campaign management as a managed service with daily monitoring and ongoing optimization. · youappi.com, 8 Oct 2026
Support
YouAppi directs customers to its Support help center and provides [email protected] as a contact email. · youappi.com, 8 Oct 2026

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