Freedom251 › Mail Merge Software
YAMM
What YAMM is
YAMM is a mail merge tool for Gmail and Google Sheets that sends personalized bulk emails. It can tailor subject lines, message text, links, images, attachments, and CC/BCC fields, then track opens, clicks, responses, bounces, and unsubscribes in real time. Users can schedule sends and follow-up campaigns, and automate personalized notifications after Google Form submissions. YAMM also connects with CRM workflows such as Salesforce and HubSpot. For HubSpot, contacts can be brought into Google Sheets and campaign activity logged through a BCC address. It is available as an extension and on the web, with a free plan for up to 20 recipients per day. Pro Gmail costs $25 a year and allows 400 recipients per day for personal Google accounts; Pro Google Workspace costs $50 a year and allows 1,500 per day for eligible Workspace accounts. Both Pro plans include priority support. YAMM says it does not keep Gmail drafts, recipient addresses, or spreadsheet content in its database, and does not sell personal data.
Who it suits
YAMM suits Gmail and Google Sheets users who need personalized email campaigns, scheduled follow-ups, and engagement tracking. Its CRM connections and form-triggered notifications may also fit teams managing contact outreach.
What it does well
- Personalizes email content, attachments, and recipients.
- Tracks opens, clicks, responses, and bounces.
- Schedules mail merges and follow-up campaigns.
- Free plan includes 20 recipients per day.
- Supports Salesforce and HubSpot workflows.
What to know first
- Free plan is limited to 20 recipients daily.
- Free plan includes best-effort support.
- Pro Gmail is limited to 400 recipients daily.
- Workspace limit depends on account eligibility.
Limits
The Free plan allows 20 recipients per day for one user and includes best-effort support. Pro Gmail allows 400 recipients per day for one user, while Pro Google Workspace allows 1,500 per day for eligible accounts; both include priority support.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free | 20 recipients/day · 1 user · best-effort support | Free |
| Pro Gmail | annually · 400 recipients/day · 1 user · priority support | $25 a year |
| Pro Google Workspace | annually · 1,500 recipients/day · 1 user · priority support | $50 a year |
| Unlimited | More than 100 users; contact sales | On request |
As yamm.com lists them, read 1 Oct 2026. The maker's own page has the final word.
Getting started
- Visit https://yamm.com/.
- Use the extension or web version.
- Choose the Free plan or a Pro plan.
- Connect your Gmail and Google Sheets workflow to prepare a mail merge.
Verdict
YAMM brings personalization, campaign tracking, scheduling, and some CRM workflows to Gmail and Google Sheets. The free tier has a low daily recipient limit; higher limits require an annual Pro plan.
Questions
Is YAMM free?
Yes. Its Free plan costs nothing and allows 20 recipients per day for one user.
How much do the Pro plans cost?
Pro Gmail costs $25 a year. Pro Google Workspace costs $50 a year.
Which platforms does YAMM support?
YAMM is available as an extension and on the web.
What can YAMM personalize and track?
It can personalize subject lines, content, links, images, attachments, and CC/BCC fields. It tracks opens, clicks, responses, bounces, and unsubscribes in real time.
Does YAMM work with CRMs?
It supports CRM workflows including Salesforce and HubSpot. HubSpot contacts can be imported into Google Sheets, and campaigns can be logged through a BCC address.
Who makes YAMM?
Talarian is the company behind YAMM. Talarian is ISO 27001 certified.
Facts from YAMM's own pages
- Audience and scale
- YAMM says it serves 150,000 organizations and more than 10 million users. · yamm.com, 1 Oct 2026
- Certification
- Talarian, the company behind YAMM, is ISO 27001 certified. · yamm.com, 1 Oct 2026
- Company profile
- Talarian is a remote-first independent software company with around 40 employees worldwide. · yamm.com, 1 Oct 2026
- Compliance
- YAMM states that it is GDPR compliant and complies with HIPAA Rules, with a Business Associate Agreement available. · yamm.com, 1 Oct 2026
- CRM integrations
- YAMM integrates with CRM workflows including Salesforce and HubSpot, allowing contact imports and sending-activity updates. · yamm.com, 1 Oct 2026
- Data handling
- YAMM says it does not store Gmail drafts, recipient email addresses, or spreadsheet content in its database and does not sell personal data. · yamm.com, 1 Oct 2026
- Google Forms
- YAMM can automatically send personalized email notifications when a Google Form is submitted. · yamm.com, 1 Oct 2026
- Headquarters
- 30, boulevard Grand-Duchesse Charlotte, L-1330 Luxembourg, Luxembourg · yamm.com, 23 Sept 2026
- HubSpot integration
- YAMM can import HubSpot contacts into Google Sheets and log campaigns to HubSpot through a BCC address. · yamm.com, 1 Oct 2026
- Personalization
- YAMM personalizes email subject lines, content, links, images, attachments, and CC/BCC fields. · yamm.com, 1 Oct 2026
- Product purpose
- YAMM is a mail merge tool for Gmail and Google Sheets that sends personalized mass emails. · yamm.com, 1 Oct 2026
- Scheduling
- YAMM supports scheduled mail merges and follow-up campaigns. · yamm.com, 1 Oct 2026
- Sending limits
- YAMM states that sending limits are 20 recipients/day free, 400 per 24 hours for personal Google accounts, and 1,500/day for eligible Google Workspace accounts. · yamm.com, 1 Oct 2026
- Support
- The free plan includes best-effort support, while Pro plans include priority support. · yamm.com, 1 Oct 2026
- Tracking
- YAMM tracks opens, clicks, responses, bounces, and unsubscribes in real time. · yamm.com, 1 Oct 2026
Where YAMM stands on Freedom251
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