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Unifyr Lead Distribution

Paid Web

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Unifyr Lead Distribution's own site

What Unifyr Lead Distribution is

Unifyr Lead Distribution is a web solution for channel programs that route marketing-sourced leads to partners and follow their progress toward revenue. Assignment rules can use territory, product, partner tier, vertical, capacity, and activity, with round-robin and geographic fallback options. Leads have acceptance windows and can be reassigned automatically if a partner does not act in time. Partners can view assigned leads in a portal, filter by status, source, or date, and accept, decline, or update them. Source data can carry accepted leads into deal registration and back to the CRM, while dashboards report revenue by source. Listed CRM connections include Salesforce Sales Cloud, Dynamics 365 Sales, HubSpot CRM, SAP Sales Cloud, Oracle CX Sales, Pipedrive, Zoho CRM, and SugarCRM. Marketing integrations include Marketo Engage, HubSpot Marketing Hub, Salesforce Marketing Cloud, Oracle Eloqua, Mailchimp, Klaviyo, and Dynamics 365 Marketing. Unifyr says its REST APIs use OAuth 2.0 and that communications are logged and monitored. It states that data is encrypted in transit and at rest, and lists SOC 2 Type II compliance and Cyber Essentials certification. Pricing is tailored and available on request.

Who it suits

This is intended for channel programs that need to distribute marketing leads to partners and monitor their progress. It may suit teams that want source attribution to continue into deal registration and CRM reporting.

What it does well

  • Rules support territory, product, tier, vertical, capacity, and activity
  • Automatic reassignment after missed acceptance windows
  • Partners can accept, decline, or update leads in a portal
  • Revenue-by-source dashboards

What to know first

  • Pricing is tailored and available on request
  • Designed for channel lead distribution to partners

Plans

PlanBilled and limitsPrice
Unifyr ActivatePer partner; tailored pricing · For emerging channel programsOn request
Unifyr GrowPer partner; tailored pricing · Partner block and AI agent credits included · Add more as program expandsOn request

As unifyr.com lists them, read 5 Oct 2026. The maker's own page has the final word.

Getting started

  1. Visit the Unifyr Lead Distribution website.
  2. Complete the form to discuss pricing tailored to your needs.
  3. Choose between Unifyr Activate and Unifyr Grow based on your channel program.
  4. Connect the CRM and marketing automation services used by your program.
  5. Set lead assignment rules and acceptance windows for partners.

Verdict

Unifyr Lead Distribution combines partner routing with lead-status and revenue attribution workflows. Prospective customers need to request pricing tailored to their program.

Questions

How much does Unifyr Lead Distribution cost?

Pricing is on request and tailored to customer needs. The listed plans are billed per partner.

What platforms does it support?

The listed platform is web.

Which CRM integrations are listed?

The marketplace lists Salesforce Sales Cloud, Dynamics 365 Sales, HubSpot CRM, SAP Sales Cloud, Oracle CX Sales, Pipedrive, Zoho CRM, and SugarCRM.

Which marketing automation integrations are listed?

They include Marketo Engage, HubSpot Marketing Hub, Salesforce Marketing Cloud, Oracle Eloqua, Mailchimp, Klaviyo, and Dynamics 365 Marketing.

What plans are available?

Unifyr Activate is for emerging channel programs. Unifyr Grow includes a partner block and AI agent credits, with the option to add more as a program expands.

What security measures does Unifyr state it uses?

Unifyr says data is encrypted at rest and in transit, with TLS 1.2 or higher for transmissions and AES-256 for stored data. It also states SOC 2 Type II compliance, Cyber Essentials certification, and controls based on ISO 27001, ISO 27017, and ISO 27018 frameworks.

Facts from Unifyr Lead Distribution's own pages

Acceptance windows
Assigned leads have acceptance windows, and leads can be automatically reassigned when a partner does not act in time. · unifyr.com, 5 Oct 2026
API security
Unifyr says its REST APIs use OAuth 2.0 and that API communications are logged and monitored. · unifyr.com, 5 Oct 2026
Attribution and reporting
Marketing source data can follow accepted leads into deal registration and back to the CRM, with revenue-by-source dashboards. · unifyr.com, 5 Oct 2026
Company founding
Unifyr says it was founded in 2006. · unifyr.com, 5 Oct 2026
CRM integrations
The integrations marketplace lists Salesforce Sales Cloud, Dynamics 365 Sales, HubSpot CRM, SAP Sales Cloud, Oracle CX Sales, Pipedrive, Zoho CRM, and SugarCRM among its CRM integrations. · unifyr.com, 5 Oct 2026
Encryption
Unifyr says data is encrypted at rest and in transit, with TLS 1.2 or higher for transmissions and AES-256 for stored data. · unifyr.com, 5 Oct 2026
Headquarters
Cary, North Carolina, United States · unifyr.com, 28 Sept 2026
Intended audience
The lead distribution solution is presented for channel programs that need to route marketing leads to partners and track their progress. · unifyr.com, 5 Oct 2026
Marketing integrations
Listed marketing automation integrations include Marketo Engage, HubSpot Marketing Hub, Salesforce Marketing Cloud, Oracle Eloqua, Mailchimp, Klaviyo, and Dynamics 365 Marketing. · unifyr.com, 5 Oct 2026
Partner lead view
Partners can view assigned leads, filter by status, source, or date, and accept, decline, or update a lead in the portal. · unifyr.com, 5 Oct 2026
Purpose
Unifyr Lead Distribution routes marketing-sourced leads to partners using assignment rules and carries source attribution through to revenue. · unifyr.com, 5 Oct 2026
Routing criteria
Rules can assign leads by territory, product, partner tier, vertical, capacity, and activity, with round-robin and geographic fallback options. · unifyr.com, 5 Oct 2026
Security standards
Unifyr states it is SOC 2 Type II compliant and Cyber Essentials certified, and uses security controls based on ISO 27001, ISO 27017, and ISO 27018 frameworks. · unifyr.com, 5 Oct 2026
Support
Unifyr Grow pricing information directs prospective customers to complete a form to discuss pricing tailored to their needs. · unifyr.com, 5 Oct 2026

Where Unifyr Lead Distribution stands on Freedom251

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