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Thrive Leads

What Thrive Leads is
Thrive Leads is a paid, self-hosted WordPress plugin for building email lists with opt-in forms. It provides inline forms, two-step opt-ins, screen-filling overlays, content upgrades, scroll mats, and floating ribbons. A drag-and-drop editor and pre-designed templates support form creation. Targeting can vary by posts, categories, tags, and other site locations, with scroll and on-click triggers. Forms are responsive, with separate controls for desktop, tablet, and mobile layouts. A/B testing and reports cover form performance and traffic sources. Direct API integrations connect with email services, while HTML signup forms are also supported. Asset Delivery can send a file or download link after signup. The maker says forms and leads are unlimited. It is optimized for self-hosted WordPress.org; WordPress.com requires Business or eCommerce. The standalone plan costs $99 a year, and Thrive Suite costs $299 a year, with renewals at full price.
Who it suits
It suits website owners who already use WordPress and want targeted opt-in forms for growing a mailing list. It is also suited to users needing testing, reporting, and email-service integrations.
What it does well
- Many opt-in form formats
- Drag-and-drop editor and templates
- A/B testing and performance reports
- Responsive controls for device types
- Unlimited forms and collected leads
What to know first
- No free plan or trial
- WordPress.com requires Business or eCommerce
- Support and updates require active subscription
- Paid plans renew at full price
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Thrive Suite | All renewals are at full price. · 5 Licenses · 9 Plugins · 24 hour Weekday Support for 5 Sites · Unlimited Updates for 5 Sites | $299 a year |
| Thrive Leads | All renewals are at full price. · 1 License · 1 Plugin · Unlimited opt-in forms and leads · 24 hour Weekday Support for 1 Site · Unlimited Updates for 1 Site | $99 a year |
As thrivethemes.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Verdict
Thrive Leads offers extensive WordPress opt-in tools, targeting, testing, and delivery features. Its paid-only model and WordPress requirements matter when choosing it.
Facts from Thrive Leads's own pages
- Design
- The plugin includes a drag-and-drop editor and pre-designed opt-in form templates. · thrivethemes.com, 11 Oct 2026
- Form types
- It supports in-line forms, 2-step opt-ins, screen-filling overlays, content upgrades, scroll mats, and floating ribbons. · thrivethemes.com, 11 Oct 2026
- Founded
- 2013 · thrivethemes.com, 28 Sept 2026
- Integrations
- The maker lists direct API integrations with email services and says forms can also work with systems that provide HTML signup forms. · thrivethemes.com, 11 Oct 2026
- Intended users
- The maker says the standalone plugin suits people with an existing website who want opt-in forms to grow a mailing list. · thrivethemes.com, 11 Oct 2026
- Lead and form limits
- The maker says there is no limit to the number of opt-in forms or leads that can be collected. · thrivethemes.com, 11 Oct 2026
- Lead magnet delivery
- Asset Delivery can automatically email a file or download link to a new subscriber after signup. · thrivethemes.com, 11 Oct 2026
- Mobile editing
- Forms are mobile responsive, and the page describes controls for adjusting form elements and styling separately for desktop, tablet, or mobile. · thrivethemes.com, 11 Oct 2026
- Privacy and data
- The privacy policy says Thrive Themes does not host customers’ sites, does not store unencrypted personal information on its servers unless required for site operation, and excludes API keys from usage tracking. · thrivethemes.com, 11 Oct 2026
- Refund policy
- The maker offers a 30-day money-back guarantee for Thrive Leads standalone subscriptions and Thrive Suite. · thrivethemes.com, 11 Oct 2026
- Support and updates
- The standalone plan lists weekday support for one site and unlimited updates for one site; the page says support and updates require an active subscription. · thrivethemes.com, 11 Oct 2026
- Targeting
- Forms can be targeted according to posts, categories, tags, and other site locations, with triggers including scroll and on-click. · thrivethemes.com, 11 Oct 2026
- Testing and reporting
- Thrive Leads includes A/B testing for opt-in forms and reporting on form performance and traffic sources. · thrivethemes.com, 11 Oct 2026
- What it does
- Thrive Leads is a lead generation plugin for WordPress that helps build email lists with opt-in forms. · thrivethemes.com, 11 Oct 2026
- WordPress requirements
- Thrive Leads is a WordPress plugin optimized for self-hosted WordPress.org sites; WordPress.com users need a Business or eCommerce plan. · thrivethemes.com, 11 Oct 2026
Where Thrive Leads stands on Freedom251
- Lead Capture Software#68 of 70