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SQUIRE

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What SQUIRE is

SQUIRE is a barbershop management and point-of-sale system for individual barbers, shop owners, and multi-location brands. It brings booking, payments, scheduling, and shop administration together, with client booking available through a shop’s branded app or website and through Instagram and Google. Clients can book more than one appointment at a time. Payments include Apple Pay, Google Pay, and credit cards, as well as Tap to Pay on iPhone and Android without additional hardware.

For day-to-day shop operations, SQUIRE automates reporting and metrics, commission and payout calculations, and booth rent payments. Client retention tools include automated marketing, loyalty programs, gift cards, and no-show protection. The four plans are tailored to individual barbers, single-location shops, high-growth shops, and established multi-location brands. INDEPENDENT starts at $30/mo, and a 14-day trial is available. SQUIRE offers Android, iOS, and web access. The company says it launched in 2015 and serves 3,000 shops while processing over $1B in payments.

Who it suits

SQUIRE suits individual barbers and shop owners who want booking, payment, and shop-management tools in one system. Its PRO, EXECUTIVE, and TITAN plans address single-location shops, high-growth shops, and multi-location brands, respectively.

What it does well

  • Clients can book through branded apps, websites, Instagram, and Google.
  • Clients can book multiple appointments at once.
  • Accepts Apple Pay, Google Pay, and credit card payments.
  • Tap to Pay works on iPhone and Android without extra hardware.
  • Automates reporting, commission calculations, and booth rent payments.
  • Includes retention tools such as loyalty programs and no-show protection.

What to know first

  • There is no free plan.
  • Paid plans start at $30/mo.
  • Branded landing pages on EXECUTIVE cost an additional $25/mo.
  • The Operator add-on on EXECUTIVE costs an additional $99/mo.

Limits

The INDEPENDENT plan is designed for individual barbers and starts at $30/mo. The listed trial lasts 14 days; no free plan is available.

Plans

PlanBilled and limitsPrice
Executive$150 /mo per shop · Everything in Pro · unlimited email and SMS marketing · Google Reviews Booster · commission and rent collection · branded landing-page add-on · Operator AI add-on$150 a month
Titan$250 /mo per shop · Everything in Executive · multi-location support · branded app · loyalty program · gift cards · inventory and purchase orders · client chat$250 a month
Independent$30 /mo · Individual barbers · online booking · no-show protection · scheduling · reminders · Flex branded app · reporting$30 a month
Pro$50 /mo · Single-location shops · multiple barber accounts · Google and Instagram booking · shop management and waitlist · onboarding specialist$50 a month

As getsquire.com lists them, read 21 Oct 2026. The maker's own page has the final word.

Getting started

  1. Visit https://getsquire.com/.
  2. Choose Android, iOS, or web access.
  3. Review the four plans and select one suited to your shop.
  4. Start the available 14-day trial.

Verdict

Choose SQUIRE if you need barber-focused booking, payments, and shop operations, with plans for individual barbers through multi-location brands. Look elsewhere if you need a free plan; SQUIRE is paid, starting at $30/mo.

Questions

How much does SQUIRE cost?

INDEPENDENT starts at $30/mo. PRO is $50/mo, EXECUTIVE is $150/mo per shop, and TITAN is $250/mo per shop.

Is there a free plan or trial?

There is no free plan. SQUIRE offers a 14-day trial.

Which platforms does SQUIRE support?

SQUIRE is available on Android, iOS, and web.

Can clients book online?

Clients can book through a shop’s branded app or website, Instagram, and Google. They can also book multiple appointments at once.

Does SQUIRE support multiple locations?

Yes. Multi-location support is included with TITAN, which is described for established multi-location brands.

What does EXECUTIVE cost beyond its plan price?

EXECUTIVE is $150/mo per shop. Branded landing pages are an add-on for $25/mo, and Operator is an add-on for $99/mo.

Facts from SQUIRE's own pages

AI product
Operator is presented as an AI-powered SQUIRE product for business operators. · getsquire.com, 21 Oct 2026
Analytics
SQUIRE provides reporting and analytics intended to show business performance and trends. · getsquire.com, 21 Oct 2026
API and SDKs
API Tracker reports that SQUIRE's API integration details, documentation and SDK information are not yet established publicly. · apitracker.io, 21 Oct 2026
Booking
Clients can book through a shop’s branded app, website, Instagram, and Google, and can book multiple appointments at once. · getsquire.com, 7 Oct 2026
Branded app
Flex provides a shop-specific mobile app that can use the barber's branding and hides competing barbershops from clients. · getsquire.com, 21 Oct 2026
Branding
SQUIRE offers branded apps and booking experiences, and says its team can create a website for Executive and Titan packages. · getsquire.com, 7 Oct 2026
Client retention
SQUIRE lists automated marketing, loyalty programs, gift cards, and no-show protection among its client retention features. · getsquire.com, 7 Oct 2026
Commander dashboard
Commander combines schedules, clients, staff, payments and shop activity with real-time visibility and iOS and Android access. · getsquire.com, 21 Oct 2026
Company profile
LinkedIn lists SQUIRE as privately held, founded in 2015, headquartered in New York and employing 201–500 people. · linkedin.com, 21 Oct 2026
Company scale
SQUIRE says it launched in 2015 and serves 3,000 shops while processing over $1B in payments. · getsquire.com, 7 Oct 2026
Founded
2015 · getsquire.com, 23 Sept 2026
Funding
A July 28, 2021 company release said SQUIRE raised a $60 million Series D, bringing total funding to about $165 million and valuation to $750 million. · prnewswire.com, 21 Oct 2026
Integrations
SQUIRE’s booking pages name Google and Instagram as places where clients can find and book shops. · getsquire.com, 7 Oct 2026
Intended users
SQUIRE says it serves individual barbers, barbershop owners, and multi-location brands. · getsquire.com, 7 Oct 2026
Inventory
SQUIRE offers inventory management for tracking shop products and purchase activity. · getsquire.com, 21 Oct 2026
Limit: functionality
A Capterra reviewer says the product is still adding features and has limited functionality in some areas. · capterra.com, 21 Oct 2026
Limit: pricing complaints
GetApp reviews include complaints about extra charges and perceived nickel-and-diming. · getapp.com, 21 Oct 2026
Limit: support and scheduling
An App Store reviewer reports slow, fragmented customer support and booking or scheduling limitations for a busy shop. · apps.apple.com, 21 Oct 2026
Limit: upfront payment
App Store reviewers complain that some bookings now charge the full amount in advance rather than on the service date. · apps.apple.com, 21 Oct 2026
Marketing
Engage is SQUIRE's marketing product for automated customer rebooking and email or SMS outreach. · getsquire.com, 21 Oct 2026
Online booking
Clients can book appointments at any time, add services, arrange group appointments, and book through Google or Instagram. · getsquire.com, 21 Oct 2026
Payment payouts
Standard payouts are described as arriving the next business day, while Rapid Transfer can send funds to a debit card within 30 minutes for a fee. · getsquire.com, 21 Oct 2026
Payments
SQUIRE accepts in-person and online payments, including contactless cards, Apple Pay, Google Pay and major credit cards. · getsquire.com, 21 Oct 2026
Payment security
The payments page says processing uses Stripe, PCI DSS Level 1 controls, encryption and tokenized stored-card data. · getsquire.com, 21 Oct 2026

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