Freedom251 › Video Production Management Software
SetHero

What SetHero is
SetHero is web-based production software for film crews creating and publishing call sheets. A drag-and-drop editor supports sharing sheets by text, email, or PDF, and the service shows who viewed and confirmed call times while flagging failed deliveries. Smart Assist provides weather forecasts, overtime calculations, and time typo detection. Contacts can be moved to and from spreadsheets, assigned to multiple cast or crew roles, and shared across projects. Production reports can be built from call sheets, carrying over information and calculating page counts, overtime, and crew headcounts. SetHero also supports production scheduling, cast and crew management, and location management. Its Movie Magic Scheduling exporter converts PDF breakdown reports to Excel and JSON, supporting desktop versions such as MMS 5 and 6 but not MMS 10. The FAQ says there is no free plan or free trial, though students can use the service free for up to two years and academic settings can apply for free use. Pricing is listed from $19/mo. SetHero recommends project pricing for one-time productions and subscriptions for regular short-form work; subscriptions are not intended for long-form projects such as feature films.
Who it suits
SetHero suits film crews that need to distribute and update call sheets, track confirmations, and prepare production reports. Its pricing guidance distinguishes one-time productions from companies regularly making short-form projects.
What it does well
- Send call sheets by text, email, or PDF
- Tracks views, confirmations, and failed deliveries
- Smart Assist flags time typos and calculates overtime
- Production reports calculate page counts and crew headcounts
- Contacts can be shared across projects
What to know first
- No free plan or free trial
- Movie Magic exporter does not support MMS 10
- Subscriptions are not intended for feature films
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Single | one-time · Single MMS export · unlimited page count · custom columns · Excel and JSON downloads | $10, paid once |
| Unlimited | yearly · Unlimited MMS exports per year · unlimited page count · custom columns · Excel and JSON downloads | $35 a year |
As sethero.com lists them, read 3 Oct 2026. The maker's own page has the final word.
Verdict
SetHero brings call sheets, crew contacts, confirmations, and production reports into a web workflow. Consider its project-versus-subscription pricing guidance and Movie Magic version limit before choosing it.
Facts from SetHero's own pages
- AI assistance
- Smart Assist provides automatic weather forecasts, overtime calculations, and time typo detection. · sethero.com, 3 Oct 2026
- Call sheets
- Users can build call sheets in a drag-and-drop editor and publish them by text, email, or PDF. · sethero.com, 3 Oct 2026
- Company history
- SetHero says it was founded in 2014 by Luke DeBoer and launched its first beta in 2016. · sethero.com, 3 Oct 2026
- Contact management
- Contacts can be imported from and exported to spreadsheets, assigned to multiple cast or crew roles, and shared across projects. · sethero.com, 3 Oct 2026
- Exporter data handling
- The exporter page says conversions run on SetHero enterprise servers without AI or third-party black boxes and files are deleted one hour after conversion. · sethero.com, 3 Oct 2026
- Founded
- 2014 · sethero.com, 28 Sept 2026
- Headquarters
- Los Angeles, California, United States · sethero.com, 28 Sept 2026
- Intended customers
- The FAQ recommends project pricing for one-time productions and subscription pricing for companies producing short-form projects regularly; subscriptions are not intended for long-form projects such as feature films. · sethero.com, 3 Oct 2026
- Movie Magic export
- The Movie Magic Scheduling exporter converts PDF breakdown reports into Excel and JSON files, and the page says it supports desktop versions such as MMS 5 and 6 but not MMS 10. · sethero.com, 3 Oct 2026
- No free plan or trial
- The FAQ says SetHero has no free plan or free trial, while students can use it free for up to two years and academic settings can apply for free use. · sethero.com, 3 Oct 2026
- Product
- SetHero helps film crews create and publish call sheets and update them in real time. · sethero.com, 3 Oct 2026
- Production reports
- Production reports can be created from call sheets, with information copied over and totals such as page counts, overtime, and crew headcounts calculated automatically. · sethero.com, 3 Oct 2026
- Security
- The FAQ says SetHero follows industry-standard security guidelines including encryption and hashed passwords. · sethero.com, 3 Oct 2026
- Support and reliability
- The FAQ reports average uptime of 99.99%, and the exporter page offers support by chat or email. · sethero.com, 3 Oct 2026
- Tracking
- SetHero shows who has viewed and confirmed call times and flags email or text delivery failures. · sethero.com, 3 Oct 2026
Where SetHero stands on Freedom251
- Video Production Management Software#28 of 29