Sarufi

Web · API

Freedom report

Two barsScore 7.0

Free tierA free tier is on its own pricing page
Open codeNo open-source code on record
Runs widely1 of 6 device platforms
DocumentedPlans, terms and facts published

Sarufi is ranked #54 of 257 in chatbot builders on Freedom251, made by Sarufi (Dar es Salaam, Tanzania). It runs on API, Web. There is a free plan.

Sarufi plans and pricing

All plans

Developer Not published 1,000 messages/month sarufi.io · 20 Sept 2026

Developer Free 1,000 messages/month sarufi.io · 2 Oct 2026

Compared on chatbot builders

Free plan: Yes

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The record

Product: Sarufi helps teams build, test, and deploy AI-powered conversational agents to automate business processes.
Channels: One agent can be deployed across WhatsApp, SMS, USSD, and an embeddable web widget.
Builder: Users can visually design customer journeys, add AI responses, connect a knowledge base, and configure payment steps or API calls without code for core journeys.
Workflow actions: Flow actions include messages with buttons, lists, and media; conditions; LLM agents with tools and context; and API calls.
Integrations: Sarufi lists WhatsApp Business API and Meta Cloud API, Africa’s Talking and Beem for two-way SMS, USSD providers, REST APIs, and webhooks.
WhatsApp: The maker says Sarufi runs on Meta’s official WhatsApp Business Platform and supports interactive messages, UI Flows, and approved message templates.
Developer tools: The platform provides REST APIs, webhooks, per-chatbot MCP servers, and flows in plain JSON that can be edited in its built-in IDE and kept in git.
Human handoff: Sarufi can escalate a conversation to a person with its history and context carried over.
Languages: The product page says Sarufi natively supports more than 10 African languages.
Security and enterprise: The maker lists workspaces, team governance, regional hosting, encryption in transit, dedicated support, and SLA terms for production teams.
Privacy: Sarufi’s privacy policy says it uses technical and organisational security measures and cautions that it cannot guarantee complete security of internet transmissions or stored information.
Support: The maker says its team responds to questions about enterprise terms, compliance, and integrations within one business day.
Intended users: Neurotech describes Sarufi as conversational AI infrastructure for African businesses and teams working with channels such as mobile money, WhatsApp, voice calls, and high-volume support.
Maker: Sarufi is built by Neurotech Africa, whose privacy policy identifies the operating company as Neurotech Company Limited in Dar es Salaam, Tanzania.
Price from: Free

Where it ranks on Freedom251

Best Chatbot Builders in 2026#54 of 257
Best SMS Chatbot Software in 2026#7 of 32

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Sources

sarufi.io· checked 2 Oct 2026
sarufi.io/privacy· checked 2 Oct 2026
neurotech.africa/about· checked 2 Oct 2026