ReferralFlo is a platform for launching customer, affiliate, and ambassador referral programs, with support for employee, partner, and community programs too. Teams can set program rules, rewards, and reporting, then use guided setup for hosted, embedded, or external referral capture and readiness checks before launch. Analytics track shares, clicks, conversions, and revenue in real time, with multi-touch attribution. Advocates can earn XP, levels, badges, and streaks, and maintain cross-program profiles. Reward structures include fixed, percentage, and milestone tiers, with payouts through Stripe, PayPal, or Tremendous. Fraud screening checks for bots, device fingerprints, IP and duplicate activity, and referral velocity; failed referrals are flagged for review. Rewards, emails, and webhooks can run automatically after a conversion. Unique short links support UTM passthrough and cross-domain attribution. Integrations include HubSpot, Salesforce, Pipedrive, Intercom, Stripe, Shopify, Zapier, and a REST API. Developers also have webhooks and a TypeScript SDK. The monthly Starter plan costs $190.00 USD and allows two programs, 50 advocates, 100 referrals per month, and one admin user. There is no free plan.
Who it is for
ReferralFlo is designed for growth teams setting up referral programs across customer, employee, partner, affiliate, ambassador, or community audiences. Its integrations and developer tools may suit teams connecting referrals to existing systems.
What is good
- Supports several types of referral programs
- Tracks shares, clicks, conversions, and revenue
- Offers multiple reward structures and payout options
- Includes fraud screening and review flags
- Automates rewards, emails, and webhooks after conversion
What to know first
- No free plan is available
- Starter allows two programs and 50 advocates
- Starter is limited to 100 referrals monthly
- Starter includes one admin user
Verdict
ReferralFlo combines referral program setup with attribution, rewards, automation, and fraud checks. Its Starter tier has defined program, advocate, referral, and admin limits, with no free plan listed.
ReferralFlo plans and pricing
All plansCompared on referral marketing software
- Free plan
- No
- Paid from
- $190/mo
