Freedom251 › Real Estate CRM Software
Property Shell
What Property Shell is
Property Shell is a paid platform for property developers and project-marketing businesses, covering sales from enquiry through settlement. Its CRM gathers leads from multiple channels and supports import, routing, scoring, automated follow-ups, and email or SMS communication. Stock management records pricing, sales status, availability, buyer profiles, and allocations across projects. Marketing automation creates event- or time-triggered email, SMS, and workflow journeys while tracking responses. Contract tools provide generation, version control, audit trails, and date-based workflows. Payment Solutions tracks purchaser deposits and calculates agent commissions, with accounting-software integration. Listed inbound sources include RealEstate.com.au, Domain.com.au, and Meta/Facebook, plus Office 365 email and calendar. The platform runs on web, iOS, and Android. Subscriptions are monthly, priced on request, with no free plan or self-serve trial.
Who it suits
It serves boutique developers with single projects through national agencies managing multiple projects. Property teams needing CRM, stock, contracts, payments, marketing, and mobile access may find it suitable.
What it does well
- Covers sales through settlement
- Lead import, routing, scoring, and follow-up
- Stock and allocation management across projects
- Contract version control and audit trails
- Mobile apps on iOS and Android
What to know first
- Pricing is available only on request
- No free plan
- No self-serve free trial
- Trust Accounting is limited to Advanced and Enterprise
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Essential | Monthly; quote based on plan, capabilities, and business or project requirements · Core CRM and sales management · stock and listings · contracts · settlement tracking · task management · mobile and desktop apps · documents · basic onboarding and email support | On request |
| Enterprise | Monthly; custom pricing for larger or more complex businesses · Everything in Advanced · custom integrations · SSO · SLA-backed support · dedicated implementation · custom data migration | On request |
| Advanced | Monthly; quote based on plan, capabilities, and business or project requirements · Everything in Performance · interactive mapping · AI lead scoring · commissions automation · trust accounting · advanced automations · optional SeeShell add-on · advanced integrations · dedicated account manager | On request |
| Performance | Monthly; quote based on plan, capabilities, and business or project requirements · Everything in Essential · payments · security and multi-level access · lead allocation · reporting · automations · email and SMS marketing · inbound leads API · enhanced support | On request |
As propertyshell.com lists them, read 12 Oct 2026. The maker's own page has the final word.
Verdict
Property Shell combines property CRM, project stock, contracts, payments, marketing, and mobile workflows. Request a quote and confirm which plan includes the capabilities your projects require.
Facts from Property Shell's own pages
- Automated follow-up
- Yes · propertyshell.com, 22 Sept 2026
- Contracts
- Contract management includes contract generation, document version control, an audit trail, and workflows tied to contract dates. · propertyshell.com, 12 Oct 2026
- CRM
- The CRM centralizes leads from multiple channels and supports automated follow-ups, lead scoring, and email and SMS communication. · propertyshell.com, 12 Oct 2026
- Email marketing
- Yes · propertyshell.com, 22 Sept 2026
- Free plan
- No · propertyshell.com, 22 Sept 2026
- Headquarters
- Melbourne, Australia · propertyshell.com, 28 Sept 2026
- Integrations
- The plan comparison lists inbound leads from RealEstate.com.au, Domain.com.au, and Meta/Facebook, plus Office 365 email and calendar. · propertyshell.com, 12 Oct 2026
- Lead import
- Yes · propertyshell.com, 22 Sept 2026
- Lead routing
- Yes · propertyshell.com, 22 Sept 2026
- Marketing
- Marketing automation supports email, SMS, and workflow journeys triggered by events or time, with interaction and response tracking. · propertyshell.com, 12 Oct 2026
- Mobile app
- Yes · propertyshell.com, 22 Sept 2026
- Mobile apps
- The FAQ says mobile apps are available on iOS and Android across all plans for managing leads, stock, and tasks. · propertyshell.com, 12 Oct 2026
- Payments
- Payment Solutions tracks purchaser deposits and automates agent commission calculations, with integration to accounting software. · propertyshell.com, 12 Oct 2026
- Purpose
- Property Shell is a platform for property developers and project marketing businesses, covering project sales from enquiry through settlement. · propertyshell.com, 12 Oct 2026
- Security
- The site identifies the platform as ISO-27001 certified and lists security and multi-level access from Performance upward. · propertyshell.com, 12 Oct 2026
- Stock
- Stock management tracks pricing, sales status, availability, buyer profiles, and allocations across a project portfolio. · propertyshell.com, 12 Oct 2026
- Support
- Support is included in every plan; Essential has email support, Performance adds phone and online meetings, Advanced has a dedicated account manager, and Enterprise adds SLA-backed support. · propertyshell.com, 12 Oct 2026
- Trial and pricing
- The company says it does not offer a self-serve free trial and prices subscriptions monthly based on plan and business requirements. · propertyshell.com, 12 Oct 2026
- Trust accounting
- Trust Accounting supports deposit receipt and compliance reporting and is included in Advanced and Enterprise plans. · propertyshell.com, 12 Oct 2026
- Who it serves
- The maker says the product serves boutique developers with single projects through national agencies managing multiple projects. · propertyshell.com, 12 Oct 2026
Where Property Shell stands on Freedom251
- Real Estate CRM Software#123 of 249