Postal

What Postal is

Postal is a business gifting platform for personalizing and sending gifts, then measuring and automating gifting activity. Marketing, sales, customer success, and people operations teams can create campaigns with scheduled or triggered sends and review activity in campaign dashboards and reports. Postal Engage provides a gift marketplace and AI-powered gift collections. Companies can customize branded swag, store it in Postal warehouses, and send items individually or in bulk. Postal Brand adds a public branded swag store, with controls for its domain and appearance and centralized inventory management. Postal lists integrations including Salesforce, HubSpot, Outreach, Google Chrome Extension, Calendly, Zapier, Microsoft Dynamics, Marketo, and Workday; it also offers API access and a Chrome extension for sending items from apps. The free Economy plan is for one individual user and one team, with unlimited sending in the United States. Economy users pay only for gifts recipients accept. First Class supports unlimited users and teams, international sending, integrations, and automated triggers; its marketplace is available in 40+ countries. Direct mail requires First Class. Postal lists encryption at rest and in transit, multi-factor authentication, SSO and OAuth, PCI compliance, SOC 2 Type 2, GDPR, CCPA, and penetration testing. Economy and First Class both include an online help center and AI chat support.

Who it suits

Postal suits marketing, sales, customer success, and people operations teams that want to run gifting campaigns and manage branded merchandise. Economy fits an individual working with one team and sending within the United States; larger or international teams may need First Class.

Limits

Economy is free forever for one individual user and one team, with sending limited to the United States. International sending, unlimited users and teams, and direct mail require First Class.

Getting started

1. Visit the Postal website.
2. Choose the free Economy plan or contact Sales about First Class.
3. Set up an account for an individual user or a larger team.
4. Use the web platform or browser extension to work with Postal.
5. Create a gifting campaign, or customize swag and manage it through Postal Brand.

Verdict

Choose Postal if your team needs gifting campaigns, branded swag management, or a public merchandise store. Economy provides free US sending for one user and one team, while international sending and direct mail require First Class.