Freedom251 › Sales Gifting Software
Loop & Tie
What Loop & Tie is
Loop & Tie is a gifting platform where recipients choose a gift from a curated collection or donate to charity. Senders select a collection, customize the experience, and send it using the recipient’s email address. Unredeemed gifts expire after three months by default, or earlier if the sender sets a shorter deadline; canceled or expired value returns to the sender’s account as Loop & Tie credit. The free plan is billed $0/year and includes one user, API access for basic integrations, and $5/gift flat-rate shipping. Essentials is billed $500/year for three users and three teams with free shipping. Premium is billed $5,000/year for unlimited users, five teams, and priority support. Customization options include logos, email designs, gift messages, collections, and kits, depending on subscription. Listed integrations include Salesforce, HubSpot, Marketo, Pardot, Workday, Okta, and JustWorks; Loop & Tie says it integrates with more than 60 HRIS platforms. It is used primarily by B2B marketing, sales, and customer-service teams, as well as individuals.
Who it suits
Loop & Tie suits teams or individuals who want to send curated gifts while letting recipients choose an item or charity donation. Its integrations and customization options may be useful to B2B marketing, sales, and customer-service teams.
What it does well
- Recipients can choose a gift or donate to charity.
- Free plan includes basic API access.
- Integrates with more than 60 HRIS platforms.
- Senders can customize gift experiences.
What to know first
- Free plan charges $5/gift for flat-rate shipping.
- Unredeemed gifts expire after three months by default.
- Customization options vary by subscription.
Limits
The Free plan is limited to one user and charges $5/gift flat-rate shipping. Essentials is billed $500/year for three users and three teams; Premium is billed $5,000/year for unlimited users and five teams.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Loop & Tie Free | $0/year · 1 user · full marketplace · $5/gift shipping · basic API | Free |
| Loop & Tie Essentials | $500/year · 3 users · 3 teams · free shipping · custom collections | $500 a year |
| Loop & Tie Premium | $5,000/year · Unlimited users · 5 teams · advanced automation · priority support | $5,000 a year |
| Build Your Own | Let's chat · Custom teams, permissions, integrations and fulfillment | On request |
As loopandtie.com lists them, read 15 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the Loop & Tie website.
- Choose the Free plan or review the listed paid plan options.
- Browse a collection and customize the gift experience.
- Send the gift using the recipient’s email address.
- Connect through the web platform or use API access for integration needs.
Verdict
Loop & Tie centers gifting on recipient choice and provides options for sender customization and integrations. Review shipping charges, expiration rules, and subscription-specific features before choosing a plan.
Questions
Is there a free plan?
Yes. Loop & Tie Free costs nothing, billed $0/year, with one user and $5/gift flat-rate shipping.
What do the paid plans cost?
Essentials is billed $500/year and Premium $5,000/year. Build Your Own is billed “Let’s chat.”
Which platforms does Loop & Tie list?
It lists web and API.
Can recipients choose their gift?
Yes. Recipients can select an item from a curated collection or donate to charity.
Which integrations are listed?
The integrations page lists Salesforce, HubSpot, Marketo, Pardot, Workday, Okta and JustWorks. Loop & Tie also says it integrates with more than 60 HRIS platforms.
Who is Loop & Tie for?
The company says it is used primarily by B2B marketing, sales and customer-service teams, as well as individuals.
Facts from Loop & Tie's own pages
- Address collection
- The recipient supplies a physical shipping address during redemption, so the sender only needs an email address. · loopandtie.com, 15 Oct 2026
- Analytics
- The platform tracks redemption, thank-you notes, engagement, open rates and campaign performance. · loopandtie.com, 15 Oct 2026
- API
- The Free plan includes API access for basic integration needs. · loopandtie.com, 30 Sept 2026
- API environments
- Developer access provides separate live tokens that can incur charges and sandbox tokens that send no emails or incur no charges. · docs.loopandtie.com, 15 Oct 2026
- Audience
- Loop & Tie says the platform is used primarily by B2B marketing, sales and customer-service teams, as well as individuals. · loopandtie.com, 30 Sept 2026
- Branding limitation
- Marketplace gifts cannot carry the sender's logo; branding is offered through packaging, inserts or sender-provided swag. · loopandtie.com, 15 Oct 2026
- Bulk API
- The API includes an atomic bulk-gifts endpoint that creates all requested gifts or none of them. · docs.loopandtie.com, 15 Oct 2026
- Charitable giving
- Recipients can redirect the gift value to a charity or cause instead of selecting merchandise. · loopandtie.com, 15 Oct 2026
- Choice-based gifting
- Senders choose a collection and recipients choose their preferred item after receiving an email. · loopandtie.com, 15 Oct 2026
- Company founding
- LinkedIn lists the company as founded in 2013. · linkedin.com, 15 Oct 2026
- Company size
- LinkedIn lists Loop & Tie as an 11–50 employee software-development company headquartered in Austin, Texas. · linkedin.com, 15 Oct 2026
- Customization
- Users can customize email headers, redemption pages, messages, collections, packaging and kits depending on plan. · loopandtie.com, 15 Oct 2026
- Documentation
- Public developer documentation includes getting started, OAuth, endpoint reference and webhook guides. · docs.loopandtie.com, 15 Oct 2026
- Founded
- 2013 · loopandtie.com, 28 Sept 2026
- GetApp listing
- GetApp lists delivery tracking and reporting/analytics as key features but shows no user rating data. · getapp.com, 15 Oct 2026
- Gift expiration
- Unredeemed gifts expire after three months by default, with an option to set an earlier date. · loopandtie.com, 15 Oct 2026
- HR integrations
- The integrations hub lists HRIS connections for employee gifting and data synchronization. · loopandtie.com, 15 Oct 2026
- HRIS coverage
- Loop & Tie says it integrates with more than 60 HRIS platforms, including Rippling, Workday, JustWorks, Bamboo, ADP, Okta, TriNet, Sage HR and Paychex. · guides.loopandtie.com, 30 Sept 2026
- Integrations
- The integrations page lists Salesforce for sales, HubSpot, Marketo and Pardot for marketing, and Workday, Okta and JustWorks for HR teams. · loopandtie.com, 30 Sept 2026
- Legal entity
- Crunchbase identifies the legal name as Loop & Tie Inc. and lists founder Sara Rodell. · crunchbase.com, 15 Oct 2026
- License
- The terms prohibit copying, modifying, reverse engineering, scraping, sublicensing or creating derivative works, indicating proprietary software rather than open source. · loopandtie.com, 15 Oct 2026
- Limit: gift variety
- G2's review summary identifies requests for more variety at some price points. · g2.com, 15 Oct 2026
- Limit: Salesforce logging
- A G2 reviewer says gift activities require manually creating a Salesforce Flow for logging. · g2.com, 15 Oct 2026
- Marketing integrations
- Marketing automation integrations include HubSpot, Marketo and Pardot, with trigger-based gifting workflows. · loopandtie.com, 15 Oct 2026
Where Loop & Tie stands on Freedom251
- Sales Gifting Software#11 of 30
- Gifting Software#7 of 18