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Oracle Loyalty Cloud
What Oracle Loyalty Cloud is
Oracle Loyalty Cloud is a paid, web-based service for customer loyalty programs. Its listed capabilities include tiered rewards and referral programs, allowing organizations to structure reward levels and encourage referrals. A customer portal gives customers a program-facing place to interact. API access supports connections with other systems, while white-label branding allows the loyalty experience to carry an organization’s identity. The listed offering is Loyalty Standard Edition Cloud Service, with a minimum quantity of 500 active members; no price is provided. Oracle Loyalty Cloud has no free plan. The service is available through the web rather than a listed desktop or mobile application. Oracle, the associated company, was founded in 1977 and is headquartered in Austin, Texas, USA.
Who it suits
It suits organizations planning web-based loyalty programs that need tiered rewards, referrals, a customer portal, API access, and white-label branding.
What it does well
- Supports tiered rewards
- Includes referral programs
- Provides a customer portal
- Offers API access
- Supports white-label branding
What to know first
- No free plan
- Paid service
- Minimum quantity of 500
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Loyalty Standard Edition Cloud Service | Minimum quantity listed as 500 · Active members include active, dormant, payment-pending, and other customer memb | On request |
As oracle.com lists them, read 19 Sept 2026. The maker's own page has the final word.
Verdict
Oracle Loyalty Cloud brings rewards, referrals, portal access, integrations, and branding into a web service. The 500-member minimum and paid model are important conditions for organizations evaluating it.
Facts from Oracle Loyalty Cloud's own pages
- Founded
- 1977 · oracle.com, 4 Oct 2026
- Headquarters
- Austin, Texas, USA · oracle.com, 4 Oct 2026
Where Oracle Loyalty Cloud stands on Freedom251
- Loyalty Program Software#37 of 39