Freedom251 › Loyalty Program Software
SWiP
What SWiP is
SWiP is a paid loyalty platform for restaurants, cafés, coffee shops, bakeries, grocery and convenience stores, retail shops, and service businesses. It combines loyalty programs, CRM, AI marketing campaigns, ordering, and payments. Its AI uses receipt information, purchase frequency, favorite items, and churn risk to tailor offers and timing for individual customers. Marketers can run campaigns automatically, approve AI-prepared campaigns, or create segments and push messages manually. The platform lists 15 loyalty mechanics and 10 margin-protection functions, including tiers, points, targeted promotions, excluded items, and controls against double discounting. CRM includes customer profiles, a customer database, 25 reports, RFM analysis, and behavior-based segments. Customers can save digital loyalty cards to Apple Wallet or Google Wallet without installing the app. Businesses connect SWiP to their POS, and the site says launch can take one day without developers.
Who it suits
SWiP is aimed at small businesses and chains in food, retail, grocery, convenience, and service sectors. It suits operators wanting loyalty, CRM, marketing automation, ordering, and payments in one platform.
What it does well
- AI personalizes offers using purchase and churn signals
- Lists 15 loyalty mechanics and 10 margin controls
- Includes CRM profiles, reports, RFM, and behavior segments
- Digital cards work through Apple or Google Wallet
- POS connection can launch in one day without developers
What to know first
- No free plan or free trial
- Pricing starts at $199/mo
- AI feature for increasing items per ticket is marked Soon
- White-label plan pricing is available only on request
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Wallet cards with AI | $129/month per location on a 6-month term; $199/month on a rolling monthly term · 4 core loyalty mechanics · CRM · analytics · branded loyalty card · simple push campaigns · AI activity-boost campaign | $129 a month |
| SWiP Wallet | $199/month per location on a 6-month term; $289/month on a rolling monthly term · 15+ loyalty mechanics · CRM · analytics · segmented push campaigns · AI activity boost, win-back, retention and look-alike campaigns · ordering in app | $199 a month |
| SWiP White Label | On request; priced by number of locations and scope · Branded mobile app · everything in SWiP Wallet · video news posts · Apple, Google and Huawei apps | On request |
As swip.app lists them, read 7 Oct 2026. The maker's own page has the final word.
Verdict
SWiP combines loyalty, customer data, campaigns, ordering, and payments for location-based businesses. Its plans range from wallet cards with AI to a broader wallet package, while white-label apps use custom commercial terms.
Facts from SWiP's own pages
- AI campaigns
- Its AI reads receipts, purchase frequency, favorite items and churn risk to personalize campaign offers and timing for individual customers. · swip.app, 7 Oct 2026
- Audience
- SWiP says it serves small businesses and chains in cafés, restaurants, bakeries, grocery and convenience stores, and service businesses. · swip.app, 7 Oct 2026
- Campaign controls
- Marketers can use autopilot, approve AI-prepared campaigns before launch, or build segments and pushes manually. · swip.app, 7 Oct 2026
- CRM and analytics
- CRM includes a customer database, customer profiles and 25 reports, with RFM analysis and behavior-based segments. · swip.app, 7 Oct 2026
- Headquarters
- SWiP International L.L.C-FZ says it is headquartered in Meydan Free Zone, Dubai, UAE. · swip.app, 7 Oct 2026
- Limit noted
- The product page marks the AI feature for increasing items per ticket as “Soon.” · swip.app, 7 Oct 2026
- Loyalty features
- The platform lists 15 loyalty mechanics and 10 margin-protection functions, including tiers, points, targeted promotions, excluded items and controls against double discounting. · swip.app, 7 Oct 2026
- Order commission
- The site lists a 2.5% commission for orders taken through a business’s own SWiP channel and compares it with a 20% aggregator fee. · swip.app, 7 Oct 2026
- Ordering and payments
- SWiP lists pickup, delivery, table ordering, self-service kiosk loyalty and card payments among its ordering and checkout features. · swip.app, 7 Oct 2026
- POS connection
- The site says businesses connect SWiP to their POS and can launch in one day without developers; it does not name specific POS integrations on the page. · swip.app, 7 Oct 2026
- Product
- SWiP describes itself as an AI-powered loyalty platform combining loyalty programs, CRM, AI marketing campaigns and payments for restaurants, coffee shops and retail stores. · swip.app, 7 Oct 2026
- Support
- SWiP says support is provided in a shared chat for the business and its staff, with 95% of tickets closed the day they arrive. · swip.app, 7 Oct 2026
- Wallet integrations
- Customers can add digital loyalty cards to Apple Wallet or Google Wallet without installing the SWiP app. · swip.app, 7 Oct 2026
Where SWiP stands on Freedom251
- Loyalty Program Software#35 of 39