Freedom251 › Email Marketing Software
OnVoard
What OnVoard is
OnVoard combines ecommerce email marketing with reviews, loyalty, restock alerts, recommendations, popups, and onsite tools. Its suite includes Marketing Platform, ActionPop, AOV Progress Bar, Back In Stock, Reviews, Reperks, and Product Recommender, all using shared customer records, catalog data, and store history. Marketing Platform provides email automation and audience segmentation, with sending through Sendgrid or Postmark. Native apps are listed for Shopify, BigCommerce, EasyStore, and Wix, and the service is available on the web and through an API. ActionPop can target popups using signals such as cart value, customer tags, prior orders, country, device, product, page, and time on site. Back In Stock collects variant signups and sends alerts when inventory returns. Reviews supports automated requests, reminders, media reviews, verified-purchase badges, and widgets. Reperks awards points for activities such as orders, reviews, birthdays, and social actions. Pricing includes a free plan with 500 emails monthly; paid pricing starts at $15 a month.
Who it suits
OnVoard suits ecommerce stores wanting several marketing and retention tools connected to shared customer and catalog data. It fits merchants on Shopify, BigCommerce, EasyStore, or Wix who need email, reviews, loyalty, or stock alerts.
What it does well
- Free plan includes 500 emails monthly
- Email automation and audience segmentation
- Shared customer, catalog, and store history
- Native apps for four ecommerce platforms
- Multiple review, loyalty, popup, and restock tools
What to know first
- Subscriber limit listed as 10,000
- Unused monthly emails do not roll over
- Extra sends cost $1 per 1,000
- Some free apps include OnVoard branding
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free | 500 emails per month · No contact limit stated | Free |
| Marketing Platform | Contacts are $15 per 10,000 a month; emails are $1 per 1,000. · 10,000 active contacts per pricing unit | $15 a month |
| All-In-One | Monthly; price shown for 5,000 active contacts and 5,000 email sends per month · All apps included · 5,000 contacts · 5,000 emails/month | $24.90 a month |
| ActionPop Free | All features · OnVoard branding included | Free |
| Reviews Free | Text reviews · OnVoard branding included | Free |
| Back In Stock Free | Up to 50 back-in-stock alerts per month | Free |
| Back In Stock Basic | Monthly · Up to 1,500 back-in-stock alerts per month | $14.90 a month |
| ActionPop Essential | Monthly · All features · Removes OnVoard branding | $15 a month |
The first 8 of 12 plans, as onvoard.com lists them, read 21 Sept 2026. The maker's own page has the final word. Every plan
Verdict
OnVoard groups many ecommerce engagement functions around shared store data and offers both free and paid plans. Its contact and email-send billing should be checked against your expected volume.
Facts from OnVoard's own pages
- Apps
- The suite includes Marketing Platform, ActionPop, AOV Progress Bar, Back In Stock, Reviews, Reperks, and Product Recommender. · onvoard.com, 12 Oct 2026
- Email automation
- Yes · onvoard.com, 21 Sept 2026
- Email limits
- All-In-One pricing is based on active contacts and monthly email sends; extra sends cost $1 per 1,000, and monthly included emails do not roll over. · onvoard.com, 12 Oct 2026
- Email providers
- Marketing Platform can send through Sendgrid or Postmark, which the pricing page says costs $0.50 per 1,000 emails. · onvoard.com, 12 Oct 2026
- Free plan
- Yes · onvoard.com, 21 Sept 2026
- GDPR
- OnVoard says it has taken steps to become GDPR compliant, hosts servers in the EU, and provides a data processing agreement and subprocessor list. · onvoard.com, 12 Oct 2026
- Hosting and backups
- The security page says servers are hosted in Germany with Hetzner and databases are backed up daily to encrypted storage in the European Union. · onvoard.com, 12 Oct 2026
- Integrations
- OnVoard says its apps are native on Shopify, BigCommerce, EasyStore, and Wix. · onvoard.com, 12 Oct 2026
- Loyalty
- Reperks awards points for activities such as orders, account creation, reviews, birthdays, and social actions, with rewards including discounts, free shipping, and products. · onvoard.com, 12 Oct 2026
- Popups
- ActionPop targets popups using signals including cart value, customer tags, past orders, country, device, product or page, and time on site. · onvoard.com, 12 Oct 2026
- Product
- OnVoard combines email marketing, reviews, loyalty, restock alerts, recommendations, popups, and onsite tools for ecommerce stores. · onvoard.com, 12 Oct 2026
- Restock alerts
- Back In Stock can collect signups for out-of-stock variants and send restock alerts in batches or as soon as stock returns. · onvoard.com, 12 Oct 2026
- Reviews
- Reviews supports automated post-order review requests, reminders, photo and video reviews, verified-purchase badges, and review display widgets. · onvoard.com, 12 Oct 2026
- Security
- OnVoard says its console and API use HTTPS, passwords are hashed with PBKDF2 and SHA256, and third-party credentials are encrypted in its database. · onvoard.com, 12 Oct 2026
- Audience segmentation
- Yes · onvoard.com, 21 Sept 2026
- Shared customer data
- The apps use the same customer records, catalog, and store history so activity in one app can inform the others. · onvoard.com, 12 Oct 2026
- Paid from
- 15 · onvoard.com, 21 Sept 2026
- Subscriber limit
- 10000 · onvoard.com, 21 Sept 2026
- Support and API
- The site links to a Help Centre, Contact Us page, and API documentation. · onvoard.com, 12 Oct 2026
Where OnVoard stands on Freedom251
- Email Marketing Software#70 of 188