MowProHQ

MowProHQ is a field-service platform for lawn and landscaping operators that combines customer records, quoting, scheduling, communication, billing, and payments. It suits solo businesses through expanding crews, with the strongest case for operators who want measured estimates and team dispatch in the same system.

The free tier is a credible operating base for two people; larger teams and route-driven work make Growth the more appropriate starting point, while Pro is aimed at businesses that also want marketing and priority support.

Overview

MowProHQ brings CRM, agreements, recurring jobs, estimates, invoices, customer messaging, payment collection, and a customer portal into one dashboard. Its target extends beyond lawn care to landscaping, pool service, pest control, pressure washing, window cleaning, irrigation, and snow removal. That makes it useful for mixed-service operators, although the workflows are clearly centered on outdoor and mobile service businesses.

Data ownership is a practical strength: customer, property, quote, and invoice records can be exported when needed. Passwords use salted hashes, sessions are encrypted, and processor API keys and other sensitive settings are encrypted at rest. The privacy policy says personal information is not sold and may be shared with service providers needed to run the platform.

Key features

Estimating and scheduling

Satellite measurements cover turf, houses, mulch, and hardscape, with square footage updating as an operator draws. That supports more defensible area-based quotes than purely manual calculation. Day, week, month, and agenda calendar views accommodate different planning styles, while recurring jobs and Google Calendar push reduce duplicate scheduling work.

Crew operations

Growth adds dispatch, route optimization, GPS crew-location tracking, chemical and spray-program tracking, timeclock, and timesheets. These are meaningful controls for a growing field team, not merely extra calendar views. They also explain why Free is better suited to an owner-operator or two-person partnership than to a multi-crew company.

Payments and integrations

Payments can run through NMI via Omega Bank Card, Stripe, or Square. Stripe and Square charge their own processing rates plus a 1.5% MowProHQ platform fee, so transaction costs should be included in a pricing comparison. Integrations include QuickBooks, Mailchimp, Google Calendar, Google reviews, and the supported card processors.

Mobile and communication

Free iPhone, iPad, and Android apps let owners manage customers, quotes, invoices, and websites away from a desk, while the web app handles the broader administration. The optional Business phone add-on supplies a local number, visit reminders, two-way replies, and missed-call text-back. An AI receptionist includes 40 conversations, then charges $0.79 each, and does not quote prices or book jobs; that makes it a message triage tool rather than an autonomous scheduler.

Pricing

Free is the sensible fit for a solo operator or two-person team validating workflows without a subscription. Its two-member ceiling and higher NMI rate become material as staffing and payment volume rise. Growth removes the seat limit and adds the operational features a dispatching crew needs. Pro costs $89 a month and makes sense when SEO, AI-generated website work, and priority support justify the additional $50 a month.

There is a 30-day trial. Optional add-ons include Business phone at $19.00 per month on any plan, AI credit boost at $19.00 per month on Growth and Pro with credits resetting every 24 hours, and AI receptionist at $29.00 per month with 40 conversations included and $0.79 per additional conversation.

Platforms

MowProHQ provides Android, iOS, and web access. The free iPhone and iPad apps cover mobile administration, while owners use the web interface for customers, quotes, invoices, and website management.

Who it's for

Choose MowProHQ if you run lawn care, landscaping, or one of its adjacent service businesses and want estimates, recurring scheduling, customer communication, invoicing, and payments together. Free fits a solo operator or small partnership; Growth is the better match for teams that need dispatch and route control; Pro is for operators who also value built-in discovery and priority assistance.

Pros and cons

• Pro: Satellite-based measuring connects property dimensions directly to estimates.
• Pro: Growth combines dispatch, routing, GPS, chemical tracking, and timekeeping for field crews.
• Pro: The free plan includes a customer portal and website editor, not just basic contact storage.
• Con: Free stops at two team members, so even a modestly expanding crew must upgrade.
• Con: Stripe and Square payments add a 1.5% platform fee on top of processor rates.
• Con: The AI receptionist cannot quote prices or book jobs, limiting its automation role.

Alternatives

Yardbook is a better fit if you want a free plan with customer management, scheduling, estimates, invoices, routing, expenses, reports, and lot measurement across a wider range of desktop platforms.

Plannit suits teams seeking a free two-user tier with job requests, scheduling, work orders, quotes, and invoicing.

Lawn Buddy is worth considering for a single user who wants a free forever plan and accepts its 4.8% plus $0.30 card-payment charge.

LawnBook fits small operators prioritizing a free tier capped at 15 clients with scheduling, estimates, invoicing, expenses, and time tracking.

LawnPro offers a free one-user, 25-customer Solo plan and a paid Startup tier for three employees.

Grass Go is another free mobile option for lawn-service operators.

SoloOp is a free lawn-care application for operators who want a straightforward mobile and web alternative.

RealGreen is the alternative to examine when you operate three crews or more and prefer usage- or user-based plans.

For a broader comparison, see Landscaping Software.

Verdict

MowProHQ is a strong choice for lawn and field-service businesses that need a free operational core now and a clear path to crew dispatch later. Its measured estimating, route tools, payment integrations, and exportable records give it practical depth. Look elsewhere if your team exceeds two people but does not need Growth’s dispatch features, or if payment-fee economics and more extensive platform coverage matter more than an integrated lawn-service workflow.