Lifetimely

Overview

Lifetimely is a profit and customer analytics service for Shopify brands. It suits merchants who need to understand how acquisition, retention and product performance affect profitability. Its strongest case is the combination of broad reporting and an AI agent that proposes action while leaving approval to the merchant.

Key features

Reporting covers profit and loss, COGS, operating expenses, marketing spend, LTV, CAC, attribution, products, cohorts, orders and customer purchase behavior. Merchants can use customer journeys, profit attribution and custom dashboards to examine how those measures relate, rather than treating sales growth as proof of healthy margins. Data refreshes in real time.

The Profit Agent highlights changes, explains their significance and recommends a next step, but waits for merchant approval before an action runs. That makes it a useful decision aid for teams that want suggested actions without handing over control. Lifetimely says the agent is built on more than $100B in GMV across 45,000 stores.

Integrations include Shopify and Amazon, alongside Klaviyo, Recharge, Skio, Stay AI, Loop, Kno, Okendo, Fairing, Slack, Sendlane, Google Ads, Meta, TikTok, ShipStation, ShipBob and QuickBooks Online. MCP connections let teams use ChatGPT, Claude and Microsoft Copilot Studio. In Slack, teams can ask store-specific questions based on approved Lifetimely data, and send scheduled reports to Slack or email. This breadth can reduce gaps between commerce, marketing and retention data, although the value depends on the systems a merchant uses.

Lifetimely says its databases are walled off from the internet, database connections are internal-network-only, and backups are stored separately without external access. Amp's legal policy describes data rights and processing under EU GDPR, UK GDPR, CCPA/CPRA and Singapore PDPA. The Shopify app supports English and requires access to customers, products, orders, discounts, marketing, store analytics, Shopify Payments, locations and Shopify Markets settings; merchants should weigh that access against their needs.

Pricing

The free plan costs nothing and caps usage at 50 orders per month. It includes daily P&L, customer behavior analytics, custom reports and dashboards, predictive LTV, benchmarks, product performance insights and sales forecasting. That is a useful starting point for a small store, but the low order cap makes it unsuitable once volume grows.

M costs $149 a month for up to 3,000 orders per month. It includes all features, unlimited integrations, 5,000 Profit Agent credits per month, unlimited users and 24/7 support. It is the entry paid tier for teams needing the full feature set; the order ceiling and monthly agent-credit allowance are the main constraints to track.

L costs $299 a month and raises the limit to 7,000 orders per month, with all features. XL costs $499 a month for up to 15,000 orders per month and adds a dedicated account manager. XXL costs $749 a month for up to 25,000 orders per month and adds Platinum support. These tiers primarily suit stores whose volume exceeds the lower caps; the higher price buys more order capacity, with account management or upgraded support at the upper levels.

Unlimited costs $999 a month for more than 25,000 orders per month, with personalized setup and white-glove onboarding. That tier is aimed at larger operations that need capacity beyond the fixed caps and a guided setup. A 14-day trial is offered. Paid plans include 24/7 support, while M and above add live chat, custom onboarding and account management; the published plan descriptions also call out a dedicated account manager at XL.

Platforms

Lifetimely is available on web. Shopify and Amazon are supported storefront platforms, so it is most relevant to merchants operating through those channels rather than sellers seeking a general-purpose analytics platform.

Who it's for

Lifetimely is a strong fit for Shopify brands that need a joined-up view of margins, acquisition costs, customer value and product performance, and for teams that want an AI-supported recommendation process with human approval. It is less compelling for low-volume sellers who can manage with a basic dashboard, or merchants whose order volume makes the monthly tiers hard to justify.

Pros and cons

• Pro: Profit, customer and attribution analytics sit alongside product and cohort views, helping merchants assess growth beyond revenue alone.
• Pro: Real-time refresh and broad integrations can keep analysis relevant across commerce, marketing and retention tools.
• Pro: The Profit Agent requires merchant approval before actions run, preserving control over changes.
• Con: The free plan stops at 50 orders per month, and the first paid tier starts at 3,000 orders per month for $149 a month.
• Con: M specifies 5,000 Profit Agent credits per month, so agent use has a defined allowance even though users and integrations are unlimited.
• Con: The Shopify app requires access to a broad range of store, customer, payment and marketing data, which may not suit merchants seeking narrower permissions.

Alternatives

PayHelm is worth considering for merchants who want freemium analytics across BigCommerce, Shopify, WooCommerce and Amazon; its free plan includes 10 users, a 12-month data lookback and 300+ metrics.

Helium 10 is an alternative for sellers seeking marketplace tools and a Chrome extension, with limited access to both on its free plan and a profitability calculator.

ManageByStats may suit Amazon sellers who prioritize seller-account management and review automation: its free plan includes four seller accounts, unlimited review automation and reports, and a 12-month initial sync.

Profitario offers another freemium option with a free trial and a free plan capped at 50 orders per month and one shop.

Teikametrics is an alternative with a free Basic tier, though that tier excludes AI capabilities.

Triple Whale may be a fit for teams that want a free plan with 10 users and 12 months of data storage and retention.

SellerApp is another freemium option, with Pro Lite at $99 a month and Professional at $199 a month.

sellerboard may suit sellers who want a lower-priced paid plan: Standard is $19 a month, or $179 billed annually ($15/mo), with a 3,000-order monthly limit and 150 follow-up emails or review requests per month.

Browse more options in Ecommerce Analytics Software.

Verdict

Choose Lifetimely if your Shopify brand needs to connect profitability, customer value and marketing performance, and you want AI recommendations that still require your approval. Its analytics breadth and integrations are the draw; the 50-order free cap and paid plans starting at $149 a month make it a poor fit for small stores that need only basic reporting or cannot support the ongoing cost.