Leadrat is a paid real estate CRM for capturing, organizing, following up on, and converting leads. It gathers leads from multiple sources and supports lead assignment, lead routing, automated follow-up, and lead import. Property tools cover listings, availability, showings, and matching leads with properties. Teams can assign work, track goals, and review performance analytics. Leadrat includes a website and provides access through web, Android, and iOS applications. Listed integrations include WhatsApp, Facebook and Instagram Lead Ads, Google Ads, Google Calendar, Gmail, Outlook, webhooks and API, Zapier, and property portals. Leadrat says lead data is encrypted and hosted on Amazon Web Services, and displays GDPR and AICPA SOC compliance labels. It advertises 24/7 real-time support with email and call options. Plans are listed for teams of 10 to 100 users, while larger teams can request a custom plan; prices are not provided.
Who it is for
Leadrat suits real estate agents, brokers, channel partners, developers, and teams managing leads alongside property listings. It is intended for organizations needing web and mobile access with assignment, follow-up, and analytics tools.
What is good
- Automated follow-up and lead routing
- Property matching and listing management
- Web, Android, and iOS access
- Multiple advertising and messaging integrations
- 24/7 support advertised
What to know first
- Paid service with no free plan
- Listed plan prices are not provided
- Teams over 100 users need a custom plan
Verdict
Leadrat combines lead capture, routing, follow-up, property matching, and team oversight in one real estate CRM. Check the unlisted plan pricing and team-size fit before choosing a tier.
Leadrat plans and pricing
All plansCompared on real estate CRM software
- Free plan
- No
- Automated follow-up
- Yes
- Lead routing
- Yes
- Property matching
- Yes
- Website included
- Yes
- Mobile app
- Yes
- Lead import
- Yes

