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Leadpro
by Leadpro
What Leadpro is
Leadpro is a web-based lead generation and marketing suite from Leadpro, based in Little Eaton, Derby, United Kingdom. It is designed for estate agents that need to generate, qualify, nurture, route and convert leads. Lead import, lead routing and automated follow-up are core functions. The AI Assistant qualifies customers through WhatsApp or SMS and records outcomes in LeadPro or emails them to a team. AI Voice answers inbound calls on a real phone number, qualifies callers and adds leads to LeadPro. The Instant Valuation Tool uses Land Registry data and can appear as an embedded page, popup or standalone page. Lead Responder works with more than 20 portals, sends pre-qualification questionnaires and routes leads to offices. Integrations include Reapit, Alto, SME Professional, Street, iamproperty CRM, BriefYourMarket.com, MRI, Rex CRM and Zapier. A free plan is available; paid plans start at £42.50/mo. The service advertises same-day setup and training, business-day email and phone support, a four-hour response SLA and 99.9% uptime subject to its terms.
Who it suits
Leadpro suits estate agencies that want web-based lead capture, qualification, calling, valuation and follow-up tools. It also suits teams using the listed property CRMs, portals or Zapier.
What it does well
- Free plan available
- AI qualification over WhatsApp, SMS and phone
- Valuation tool uses Land Registry data
- Lead Responder supports more than 20 portals
- Listed integrations include major property CRMs
What to know first
- Paid plans start at £42.50/mo
- Facebook Advertising excludes ad spend
- 99.9% uptime is subject to stated terms
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Lead Parser | per branch / per month · Includes 300 leads; thereafter 4p per lead | £79 a month |
| Autocaller | per branch / per month · Includes 150 minutes; thereafter 4p per minute | £42.50 a month |
| Instant Valuation Tool | Free for up to 3 branch agents | Free |
| Lead Responder / Questionnaires | No limit stated | Free |
| Dashboard | Free with the Valuation tool and other Nurtur lead generation tools | Free |
| Facebook Advertising | Excluding ad spend | £300 |
As lead.pro lists them, read 12 Oct 2026. The maker's own page has the final word.
Verdict
Leadpro brings estate-agent lead capture, qualification, routing and follow-up into one web service. Its AI, valuation and portal tools are relevant to agencies managing enquiries across several channels.
Facts from Leadpro's own pages
- AI Assistant
- The AI Assistant qualifies customers over WhatsApp or SMS and writes outcomes to LeadPro or emails them to the team. · lead.pro, 12 Oct 2026
- AI Voice
- AI Voice answers inbound calls on a real phone number, qualifies callers and writes leads into LeadPro. · lead.pro, 12 Oct 2026
- API
- Leadpro's API guide documents endpoints to create, update and retrieve leads, offices and statuses; API tokens are generated in an account's developer tab. · lead.pro, 12 Oct 2026
- Automated follow-up
- Yes · lead.pro, 22 Sept 2026
- Availability
- The SLA guarantees 99.9% uptime for the LeadPro platform for the duration of the contract, subject to its stated terms. · lead.pro, 12 Oct 2026
- Free plan
- Yes · lead.pro, 22 Sept 2026
- Headquarters
- Little Eaton, Derby, United Kingdom · lead.pro, 28 Sept 2026
- Integrations
- The site lists Reapit, Alto, SME Professional, Street, iamproperty CRM, BriefYourMarket.com, MRI, Rex CRM and Zapier as integrations. · lead.pro, 12 Oct 2026
- Lead import
- Yes · lead.pro, 22 Sept 2026
- Lead qualification
- Lead Responder supports more than 20 portals, sends pre-qualification questionnaires and can route leads to offices. · lead.pro, 12 Oct 2026
- Lead routing
- Yes · lead.pro, 22 Sept 2026
- Privacy
- The privacy policy identifies Property Technology Ltd as the registered business and lists ICO registration number ZB049813. · lead.pro, 12 Oct 2026
- Product purpose
- Leadpro describes itself as a lead generation and marketing suite built to help estate agents generate, nurture and convert leads. · lead.pro, 12 Oct 2026
- Security
- The Instant Valuation Tool says its hosted pages are served over SSL. · lead.pro, 12 Oct 2026
- Setup
- Leadpro advertises same-day setup and training, with no lengthy installations or additional software required. · lead.pro, 12 Oct 2026
- Support
- Product support is included in the product fee and is available by email and phone on business days; the SLA says requests received through those channels will be answered within four hours. · lead.pro, 12 Oct 2026
- Valuation tool
- The Instant Valuation Tool uses Land Registry data and can be embedded as a page or popup, or shared as a standalone page. · lead.pro, 12 Oct 2026
Where Leadpro stands on Freedom251
- Real Estate CRM Software#33 of 249