Freedom251 › Email Marketing Software
Icegram Express
What Icegram Express is
Icegram Express is a self-hosted WordPress email marketing and newsletter plugin from Icegram Express, founded in 2014. It collects subscribers and supports broadcasts, blog post notifications, drip sequences, abandoned-cart recovery emails, subscription forms, scheduled sending, segmentation, and trigger-action automations. Messages can be sent through a customer server or designated SMTP service, including Amazon SES, Mailgun, SendGrid, SparkPost, Postmark, Sendinblue, and Mailjet. Listed integrations include WooCommerce Abandoned Cart, Easy Digital Downloads, GiveWP, LearnDash, Contact Form 7, Ninja Forms, Forminator, Gravity Forms, and WP Forms. Subscriber lists and campaign contents are stored in the customer’s self-hosted WordPress database, while Max can connect to Icegram cloud services for CSS inlining, optional UTM tracking, license checks, and updates. Lite is free forever for one site; Max costs $99.00 per year for three sites. Both allow unlimited contacts, emails, forms, and lists. A/B testing is not included.
Who it suits
It suits creators, bloggers, businesses, and WooCommerce stores using WordPress for subscriber collection and email campaigns. Users should choose between one-site Lite and three-site Max coverage.
What it does well
- Supports broadcasts, drip sequences, and notifications
- Offers audience segmentation and automations
- Works with multiple SMTP delivery services
- Stores campaign data in self-hosted WordPress
- Unlimited contacts, emails, forms, and lists
What to know first
- A/B testing is not available
- Lite covers one site
- Max costs $99.00 per year
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Lite | Forever · One site · Unlimited contacts, emails, forms, and lists · Summary-only reports · WP Mail/Pepipost · WordPress forum support | Free |
| Max | $99/year · Three sites · Unlimited contacts, emails, forms, and lists · Detailed reports · Advanced blocks · VIP support (email + Facebook) | $99 a year |
As icegram.com lists them, read 12 Oct 2026. The maker's own page has the final word.
Verdict
Icegram Express provides broad WordPress email and newsletter functions with self-hosted data storage and many integrations. Its main plan difference is site coverage, while advanced reports and support are reserved for Max.
Facts from Icegram Express's own pages
- A/B testing
- No · icegram.com, 20 Sept 2026
- Audience
- The maker describes it as a tool for creators, bloggers, businesses, and WooCommerce stores. · icegram.com, 12 Oct 2026
- Campaign tools
- The product supports subscription forms, campaign editing, scheduled sending, segmentation, and trigger-action automations. · icegram.com, 12 Oct 2026
- Cloud services
- Icegram Express Max connects to Icegram cloud services for CSS inlining, optional UTM link tracking, license checks, and plugin updates. · icegram.com, 12 Oct 2026
- Company history
- Icegram says the business has operated since 1999 and the Icegram product launched in 2014. · icegram.com, 12 Oct 2026
- Consent and spam controls
- The product documentation describes consent checkboxes, CAPTCHA, honeypots, and blacklist settings for subscription forms. · icegram.com, 12 Oct 2026
- Email automation
- Yes · icegram.com, 20 Sept 2026
- Email delivery
- Emails are sent from the customer’s server or a designated SMTP server, and the product supports email delivery services including Amazon SES, Mailgun, SendGrid, SparkPost, Postmark, Sendinblue, and Mailjet. · icegram.com, 12 Oct 2026
- Founded
- 2014 · icegram.com, 28 Sept 2026
- Free plan
- Yes · icegram.com, 20 Sept 2026
- Integrations
- The pricing page lists integrations including WooCommerce Abandoned Cart, Easy Digital Downloads, GiveWP, Yith Wishlist, LearnDash, Contact Form 7, Ninja Forms, Forminator, Gravity Forms, and WP Forms. · icegram.com, 12 Oct 2026
- Limits
- The pricing page lists one supported site for Lite and three for Max, with unlimited contacts, emails, forms, and lists on both plans. · icegram.com, 12 Oct 2026
- Privacy
- The maker says subscriber lists and campaign contents are stored in the customer’s self-hosted WordPress database and are not retained or sold on external servers. · icegram.com, 12 Oct 2026
- Product
- Icegram Express is a WordPress email marketing and newsletter plugin, formerly known as Email Subscribers. · icegram.com, 12 Oct 2026
- Audience segmentation
- Yes · icegram.com, 20 Sept 2026
- Support
- The pricing page lists WordPress forum support for Lite and VIP email and Facebook support for Max. · icegram.com, 12 Oct 2026
- Use cases
- It collects subscribers and supports newsletter broadcasts, blog post notifications, drip sequences, and abandoned-cart recovery emails. · icegram.com, 12 Oct 2026
Where Icegram Express stands on Freedom251
- Email Marketing Software#55 of 187
- Email marketing tools#92 of 187