Fitune

Overview

Fitune brings website, scheduling, customer management, payments and a branded client app together for fitness and wellness studios. It suits operators managing several kinds of services and sales; studios that need only a simple booking calendar may find its broader toolkit more than they need.

Its range spans appointments, classes and online offerings as well as memberships and one-off sales. The trade-off is that paid plans cap active clients at different levels, and their prices are custom.

Key features

Scheduling and sales

Studios can schedule classes, appointments, events, courses, challenges, in-person activities and online classes. That breadth is useful for businesses with mixed programs, rather than just a fixed class timetable. Sales tools cover recurring memberships, packs and bundles, one-off payments, promo codes, automated payments and point-of-sale sales, giving studios several ways to package and collect for services.

Client access and payments

The iOS and Android client app can carry a studio’s colors and logo. Clients can also open the web app in a browser and save it to a phone’s home screen without an app-store download. That gives studios a branded mobile option alongside browser access, though the app is a client-facing feature rather than evidence of a separate staff app.

Website payments are handled by Stripe. Fitune describes its processing as PCI Level 1 compliant and bank-grade encrypted, relevant assurances for studios taking payments online.

Integrations and support

Fitune lists integrations with Wellhub, TotalPass, Zoom, YouTube, Vimeo, Apple Pay, Google Pay and Unsplash. Mailchimp, Google Analytics and Zapier are marked as coming soon, so studios that depend on those connections should not treat them as current integrations.

Support varies by plan: Pro includes email and chat, Plus adds WhatsApp support, and Ultra includes video-call support and a dedicated account coach. The higher-touch options may matter to studios that want direct guidance, while solo operators may prefer the lower tier’s support channels.

Pricing

Fitune has a free plan at no cost, described as free forever with no credit card required. Paid plans have custom pricing, so their costs cannot be compared directly from the stated plan terms.

All paid plans include unlimited contacts, but active-client limits still matter: a large contact list does not remove Pro’s 50-client or Plus’s 120-client cap. Choose a tier based on active clients and staff access as well as support needs.

Platforms

Fitune supports Android, iOS and web. Its branded client app is available for iOS and Android; the web app works in a browser and can be saved to a phone’s home screen.

Who it's for

Fitune is a stronger fit for studios that sell multiple formats, combine bookings with recurring memberships, or want a branded client app alongside payments and client management. Its published plan positioning gives solo founders a Pro starting point, small studios Plus, and medium or large operations Ultra. Studios should match expected active clients and admin access to the tier before choosing, particularly because paid plan prices are custom.

Privacy-conscious operators should also note that Fitune hosts information on servers in the European Union, processes it with staff in the UK, and shares data with software developers in El Salvador for development work.

Pros and cons

Pros

• Broad scheduling scope: supports appointments, events, courses, challenges and online as well as in-person activities, not only classes.
• Flexible sales tools: recurring billing, packs, one-off payments, promo codes and point-of-sale sales support varied ways to charge.
• Branded client access: studio colors and logo can carry through to the iOS and Android client app, with browser access as another route.
• Higher-tier operational support: Plus includes migration, while Ultra adds a dedicated account coach and video-call support.

Cons

• Paid-plan ceilings: Pro stops at 50 active clients and two admin access; Plus at 120 and six, making capacity a key purchasing constraint.
• Custom paid pricing: without a stated price, studios cannot assess the cost of moving up a tier before contacting Fitune.
• Some integrations are not ready: Mailchimp, Google Analytics and Zapier are marked coming soon, limiting their usefulness for studios seeking those connections now.

Alternatives

• Appy Pie Fitness Website Builder is worth comparing if a free option with a stated cap suits your needs: its free plan supports up to 100 members, a basic class schedule and standard templates, with an *.appypie.com subdomain.
• Finegym may suit studios prioritizing unlimited members and staff accounts on a free plan; it charges a 1% fee on Stripe payments, while cash and offline payments are unaffected.
• Momoyoga offers a free plan with two memberships or class passes and one paid ticket type per event; online payments carry a 5% platform fee plus the payment processor fee.
• Puter for Personal Trainers is another option for personal trainers seeking a free tool.
• Zarla is another freemium option for website building.
• Plot is a web-based freemium website builder.
• Clay offers a free editable site on a name.clay.site address.
• Gym Builder is a self-hosted and web option with a free core plan.
• Gym Website Builder Software and Fitness Website Builders are broader lists to compare.

Verdict

Fitune is a strong candidate for studios that want scheduling, varied sales and memberships, payments and branded client access in one platform. Its range is the main reason to choose it; the main reason to look elsewhere is the combination of custom paid pricing and active-client caps on Pro and Plus. Check those limits against your studio’s expected growth before settling on a plan.