Freedom251 › Omnichannel Commerce Software
Fabric Commerce Platform
What Fabric Commerce Platform is
Fabric Commerce Platform provides merchandising software intended to help brands show up when shoppers ask AI what to buy. Its Merchandising Studio monitors how often products appear in AI answers and whether they are recommended, including relative visibility against competitors. It also surfaces shopper prompts and buying intent across engines such as ChatGPT, Perplexity, Gemini, and Claude. Teams can enrich product descriptions, attributes, brand content, FAQs, and image alt text according to brand guidelines. Fabric can read supplier sites, B2B portals, specification sheets, and files to validate and prepare enriched products. The studio supports Google Analytics connections and experiments for comparing strategies over time. Listed systems include SAP, Adobe, Microsoft, NetSuite, Shopify, commercetools, Oracle, Salesforce, Akeneo, Salsify, inriver, and others. The platform uses API-first delivery, supports cloud deployment, and lists REST as an API protocol. It includes multi-store, B2B commerce, marketplace, and inventory management support. Fabric says it offers granular permissions, human approval for changes, and encryption in transit and at rest. Pricing is available by contacting the company.
Who it suits
Fabric is aimed at brands, retailers, and merchandising teams seeking to improve product visibility across AI shopping channels. It may suit teams managing large catalogs across multiple commerce and product systems.
What it does well
- Tracks product recommendations and visibility in AI answers.
- Surfaces shopper prompts and buying intent.
- Enriches catalog content according to brand guidelines.
- Supports cloud deployment and API-first delivery.
- Offers granular permissions and human approval for changes.
What to know first
- Pricing is available by contacting the company.
- Fabric says deployments take weeks.
- The platform supports companies with tens of thousands of SKUs.
Limits
Deployments take weeks. Fabric says the platform supports companies with tens of thousands of SKUs.
Getting started
- Visit https://fabric.inc/.
- Contact Fabric through its contact form to discuss the product and pricing.
- Plan for a cloud deployment and a rollout that takes weeks.
Verdict
Fabric combines AI-channel visibility tracking with catalog enrichment and product-system connections. Teams should weigh its contact-based pricing and stated deployment timeline against their catalog and channel needs.
Questions
How much does Fabric Commerce Platform cost?
Fabric lists its pricing model as paid, with pricing available on request. Product and pricing questions go through its contact form.
Which platforms does Fabric support?
The listed platforms are API and web. Deployment is cloud, and REST is listed as an API protocol.
Which AI channels does Fabric cover?
Fabric lists ChatGPT, Gemini, Claude, Perplexity, Amazon, Walmart, Meta, Instagram, and TikTok among its channels.
What systems does Fabric integrate with?
Listed systems include SAP, Adobe, Microsoft, NetSuite, Shopify, commercetools, Oracle, Salesforce, Akeneo, Salsify, inriver, Pimberly, Manhattan, Syndigo, Acquia, and IBM.
Can Fabric handle B2B and multiple stores?
Yes. The platform lists B2B commerce, marketplace support, inventory management, and multi-store support.
Facts from Fabric Commerce Platform's own pages
- AI channels
- The platform lists ChatGPT, Gemini, Claude, and Perplexity among the AI engines it connects with. · fabric.inc, 4 Oct 2026
- AI visibility
- Merchandising Studio monitors whether products are recommended by AI engines and how often they appear compared with competitors. · fabric.inc, 4 Oct 2026
- Analytics
- The studio supports connecting Google Analytics data to track performance over time and setting experiments to compare strategies. · fabric.inc, 4 Oct 2026
- API access
- Fabric describes its delivery as API-first for commerce systems, AI engines, social shopping, and commerce pages. · fabric.inc, 4 Oct 2026
- Catalog enrichment
- Fabric can enrich product descriptions, attributes, brand content, FAQs, and image alt text in line with brand guidelines. · fabric.inc, 3 Oct 2026
- Catalog optimization
- The studio can enrich product descriptions, attributes, brand content, and FAQs in line with brand guidelines. · fabric.inc, 4 Oct 2026
- Controls
- The platform offers granular permissions and human approval on every change that ships. · fabric.inc, 4 Oct 2026
- Core product
- Merchandising Studio monitors and optimizes a company’s performance on AI channels. · fabric.inc, 3 Oct 2026
- Data integrations
- Fabric lists integrations or supported systems including SAP, Adobe, Microsoft, NetSuite, Shopify, commercetools, Oracle, Salesforce, Akeneo, Salsify, inriver, Pimberly, Manhattan, Syndigo, Acquia, and IBM. · fabric.inc, 3 Oct 2026
- Deployment
- Fabric says deployments can be completed in weeks and describes its customers as companies with tens of thousands of SKUs. · fabric.inc, 4 Oct 2026
- Headquarters
- San Francisco and Toronto · fabric.inc, 28 Sept 2026
- Integrations
- The platform lists connections to systems including Shopify, Salesforce, SAP, Adobe, Oracle, Akeneo, Salsify, and inriver. · fabric.inc, 4 Oct 2026
- Intended users
- Fabric describes its audience as brands, retailers, and merchandising teams seeking to optimize how products appear across AI shopping channels. · fabric.inc, 3 Oct 2026
- Permissions and review
- Fabric says it provides granular permissions and human approval for every change that ships. · fabric.inc, 3 Oct 2026
- Pricing and support
- The contact page invites questions about pricing and says a real person from the team responds without ticket queues or bots. · fabric.inc, 4 Oct 2026
- Product onboarding
- Fabric can read supplier sites, B2B portals, spec sheets, and files, then validate and build enriched products for activation. · fabric.inc, 4 Oct 2026
- Protocols
- Fabric says it comes tuned for UCP, ACP, and other changing protocols. · fabric.inc, 4 Oct 2026
- Protocols and APIs
- The platform says it is tuned for UCP and ACP and uses API-first delivery across commerce systems and channels. · fabric.inc, 3 Oct 2026
- Purpose
- Fabric builds a merchandising layer that helps brands show up when shoppers ask AI what to buy. · fabric.inc, 4 Oct 2026
- Scale
- Fabric says it manages more than 10 million products and attributes and handles a billion API calls a year with 99.95% uptime. · fabric.inc, 4 Oct 2026
- Security
- Fabric says customer data is used only as instructed, not shared across customers, and protected with default masking of sensitive fields and encryption in transit and at rest. · fabric.inc, 4 Oct 2026
- Shopper insights
- The product surfaces shopper prompts and buying intent across AI engines, including ChatGPT, Perplexity, Gemini, and Claude. · fabric.inc, 3 Oct 2026
- Support and pricing
- Fabric directs product and pricing questions to its contact form and says a real team member responds without ticket queues or bots. · fabric.inc, 3 Oct 2026
- What it does
- Fabric describes itself as merchandising software that connects brands, product data, and systems to AI shopping engines so products can be recommended to shoppers. · fabric.inc, 3 Oct 2026
Where Fabric Commerce Platform stands on Freedom251
- Omnichannel Commerce Software#14 of 22
- Headless Ecommerce Platforms#25 of 28