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Cove CRM

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What Cove CRM is

CoveCRM is a paid web workspace designed for life insurance agents and teams. It organizes leads into folders with source and detail views, then supports calls, two-way texts, drip campaigns, and appointment management through Google Calendar. Leads can be imported from CSV, connected through Google Sheets, or handled through Facebook Lead Ads workflows. Agents can record a sold lead’s annual premium and review daily, weekly, and monthly production on Home. The Base plan includes lead management, a power dialer, two-way SMS, drip campaigns, appointments, AP tracking, team management, and one phone number for $100 a month. The 150.00 USD monthly AI plan adds Kayla voice calling, auto-calling, transcripts, summaries, appointment booking, and live transfers. Tax and call/SMS usage are additional, and dialer calls use connected talk time. CoveCRM describes HTTPS encryption, cloud hosting, account-level separation, and compliant messaging workflows.

Who it suits

CoveCRM suits life insurance agents and teams managing leads, communications, appointments, and production tracking from a web workspace.

What it does well

  • Lead folders with source details
  • Calls, texts, and drip campaigns
  • Google Calendar connection
  • CSV, Sheets, and Facebook lead intake
  • AI calling and transcripts on AI plan

What to know first

  • Web platform only
  • No free plan
  • Tax and call/SMS usage cost extra
  • Dialer calls billed on connected talk time

Limits

There is no free plan. The 7-day trial is the available trial period, and paid plans add tax plus call/SMS usage charges; dialer calls are billed on connected talk time.

Plans

PlanBilled and limitsPrice
CoveCRM BaseBilled monthly · Plus tax & call/SMS usage · Lead management · Power dialer & two-way SMS · Drip campaigns & appointments · AP tracking · Team management · 1 phone number$100 a month
CoveCRM + AIBilled monthly · Plus tax & call/SMS usage · Everything in Base · Kayla AI voice dialer · AI auto-calling · AI transcripts & summaries · Live transfers$150 a month

As covecrm.com lists them, read 9 Oct 2026. The maker's own page has the final word.

Getting started

  1. Open the CoveCRM website
  2. Start the 7-day trial
  3. Choose CoveCRM Base or CoveCRM + AI
  4. Use the web workspace for leads, communication, appointments, and production
  5. Import leads from CSV, Google Sheets, or Facebook Lead Ads
  6. Connect Google Calendar for appointment management

Verdict

CoveCRM brings insurance lead handling, communications, appointments, and production reporting together. Buyers can choose a base plan or add AI calling capabilities, with usage charges beyond the subscription.

Questions

How much does Cove CRM cost?

CoveCRM Base is $100 a month, billed monthly, plus tax and call/SMS usage. CoveCRM + AI is $150 a month on the same billing basis.

Is there a free plan or trial?

There is no free plan. Cove CRM offers a 7-day trial.

Which platforms does Cove CRM support?

Cove CRM is available on the web.

What does the AI plan add?

CoveCRM + AI adds Kayla AI voice calling, AI auto-calling, transcripts and summaries, appointment booking, and live transfers.

Can Cove CRM import leads?

Yes. Leads can be imported from CSV, connected through Google Sheets, or handled through Facebook Lead Ads workflows.

Who operates Cove CRM?

CoveCRM says it is operated by Vault Commerce Group LLC.

Facts from Cove CRM's own pages

AI calling
The AI plan includes Kayla voice calling, transcripts and summaries, appointment booking, and live transfers. · covecrm.com, 9 Oct 2026
Appointments
Agents can manage appointments and connect Google Calendar. · covecrm.com, 9 Oct 2026
Communication
The workspace supports calls, two-way texts, and drip campaigns for lead follow-up. · covecrm.com, 9 Oct 2026
Communication compliance
The security page lists A2P 10DLC compliant messaging workflows and built-in opt-out and unsubscribe handling. · covecrm.com, 9 Oct 2026
Lead imports
The site says users can import leads from CSV, connect Google Sheets, or use Facebook Lead Ads workflows. · covecrm.com, 9 Oct 2026
Lead management
Agents can organize leads into folders and view lead source and details in one workspace. · covecrm.com, 9 Oct 2026
Operator
CoveCRM says it is operated by Vault Commerce Group LLC. · covecrm.com, 9 Oct 2026
Production tracking
Agents can record a sold lead’s annual premium and view daily, weekly, and monthly production on Home. · covecrm.com, 9 Oct 2026
Purpose
CoveCRM is a workspace built for life insurance agents and teams. · covecrm.com, 9 Oct 2026
Security
CoveCRM describes cloud-hosted infrastructure, HTTPS-encrypted data transmission, and account-level data separation. · covecrm.com, 9 Oct 2026
Separate charges
Tax and call/SMS usage are additional to the subscription, and dialer calls are billed on connected talk time. · covecrm.com, 9 Oct 2026
Support
The site lists [email protected] as its support contact. · covecrm.com, 9 Oct 2026

Where Cove CRM stands on Freedom251

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