No. 12 of 23 ·Marketing Performance Management Software

Cassandra

Name: Cassandra
Price: 2700 EUR

Web · paid plans from €2,700/mo

Visit site Alternatives

Freedom report

One barScore 5.0

Free tierNo free tier on record
Open codeNo open-source code on record
Runs widely1 of 6 device platforms
DocumentedPlans, terms and facts published

Cassandra is ranked #12 of 23 in marketing performance management software on Freedom251. It runs on Web. There is no free plan. A free trial is offered. Paid plans start at €2,700/mo.

Cassandra plans and pricing

All plans

Essentials €2,700/mo from €2.700/mo; minimum commitment 6 months Up to 3 MMM models · Up to 5 incrementality experiments/year · Self-serve cassandra.app · 4 Oct 2026

Complete €3,400/mo from €3.400/mo; minimum commitment 6 months Up to 6 MMM models · Up to 10 incrementality experiments/year · Quarterly dedicated strategist cassandra.app · 4 Oct 2026

Scale €4,050/mo from €4.050/mo; minimum commitment 6 months Up to 9 MMM models · Up to 25 incrementality experiments/year · Fully managed cassandra.app · 4 Oct 2026

Enterprise Not published Custom Unlimited MMM models · Unlimited incrementality experiments · Custom minimum commitment cassandra.app · 4 Oct 2026

Compared on marketing performance management software

Free plan: No
Budget planning: Yes
Forecasting: Yes
Scenario planning: Yes
ROI reporting: Yes

Best Cassandra alternatives

See all 20

Two bars Google Meridian Free tier No. 1Free6.6 One bar Revup Marketing Free tier No. 2$39/mo6.4 One bar Robyn Paid plans No. 3—5.6 No signal LiftLab Paid plans No. 4—5.4 No signal Planful Paid plans No. 5—5.4 No signal Revlo Marketing Paid plans No. 6—5.4

The record

Product: Cassandra is a marketing measurement platform that combines measurement tools to help teams decide where to invest for growth.
Measurement methods: The platform includes marketing mix modeling, incrementality testing, instant incrementality and performance incrementality reporting.
Marketing mix modeling: Cassandra's marketing mix model analyzes how paid media, organic activity, and offline or brand campaigns contribute to business outcomes.
Connectors: Listed data sources include Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, Microsoft Ads, Pinterest, Shopify, WooCommerce, Klaviyo, HubSpot and Salesforce.
Scheduled data: Cassandra says scheduled files can bring in data from sources that do not have an API, and custom connectors can be built for a model.
Trial: The homepage offers a 14-day free trial with no credit card required.
Security: Cassandra's about page says it achieved SOC 2 compliance in 2024.
Privacy: The privacy policy says electronically processed personal data are stored on servers located in Italy and data management and storage take place primarily in Europe.
Support: The Essentials plan includes guided onboarding, while higher service tiers list priority or dedicated support and training.
Commitment: Essentials, Complete and Scale each have a six-month minimum commitment.
Intended users: Cassandra presents solutions for ecommerce and retail, B2B, education, fintech and charity organizations.
Company: Cassandra says it was founded in January 2023 by Cristian Nozzi and Gabriele Franco.
Founded: 2023
Headquarters: Milan, Italy
Price from: €2,700/mo

Where it ranks on Freedom251

Best Marketing Performance Management Software in 2026#12 of 23

Is Cassandra yours?

Claim it for free: prove the domain, then correct facts, plans and screenshots. An editor reviews every change.

Claim it free Promote Cassandra

Sources

cassandra.app· checked 4 Oct 2026
cassandra.app/platform· checked 4 Oct 2026
cassandra.app/connectors· checked 4 Oct 2026
cassandra.app/about-us· checked 4 Oct 2026
cassandra.app/privacy-policy· checked 4 Oct 2026
cassandra.app/pricing· checked 4 Oct 2026