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No. 13 of 77 ·B2B Contact Data Providers

BuiltWith

Web · API · Extension · paid plans from $12/mo

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Freedom report

Two barsScore 7.1

  • Free tierA free tier is on its own pricing page
  • Open codeNo open-source code on record
  • Runs widely1 of 6 device platforms
  • DocumentedPlans, terms and facts published

BuiltWith profiles websites to show the technologies and online activity associated with them. It supports research into technology adoption, ecommerce activity, and web usage trends, as well as competitive analysis, lead generation, and business intelligence. BuiltWith says it tracks 127,671 web technologies, with usage lists for more than 370 million active domains and access to over 18 years of usage history through its plans. Users can find ecommerce sites and products, filter reports by category, region, or technology, and export results. Future Customers uses technology overlap to suggest websites as possible sales leads. Users can also analyze uploaded website lists and export report metadata or technology usage matrices to Excel or CSV. Developer access includes APIs with XML and JSON feeds; AI agents can connect through APIs, MCP tools, and AI-ready SDKs. Browser extensions are available for Chrome, Firefox, and Edge, and listed CRM integrations include Salesforce, HubSpot, and Zoho CRM. Individual website lookups are free; the Free plan allows 10 detailed lookups per day. Advanced is listed at $144 per year, with a minimum one-year term.

Who it is for

BuiltWith may suit sales teams looking for technology-overlap leads, or researchers comparing website technologies and ecommerce activity. Its API and export options may also suit users who need data in other tools or reports.

What is good

  • Free individual website lookups are available.
  • Reports can be filtered by category, region, or technology.
  • Exports include Excel and CSV formats.
  • CRM integrations include Salesforce, HubSpot, and Zoho CRM.

What to know first

  • The Free plan allows 10 detailed lookups per day.
  • Advanced has a one-year minimum term.
  • Higher-tier monthly plans start at $295 per month.

Verdict

BuiltWith combines website technology profiles with ecommerce research, lead generation, exports, and developer access. Its free individual lookups provide a way to start, while detailed lookup volume and other plan features vary by subscription.

BuiltWith plans and pricing

All plans
Free Free 10 detailed lookups per day builtwith.com · 21 Sept 2026
Advanced $144/yr Minimum duration one year Unlimited detailed lookups · Single-login dashboard builtwith.com · 21 Sept 2026
Basic $295/mo Minimum duration one month 2 technologies · 2 keywords · 2 retail reports · 1 system login · 2,000 API credits per month · 300,000 synced leads/contacts builtwith.com · 21 Sept 2026
Pro $495/mo Minimum duration one month Unlimited technologies · Unlimited keywords · Unlimited retail reports · 1 system login · 20,000 API credits per month · 300,000 synced leads/contacts builtwith.com · 21 Sept 2026
Team $995/mo Minimum duration one month Unlimited technologies · Unlimited keywords · Unlimited retail reports · Unlimited logins · 100,000 API credits per month · 300,000 synced leads/contacts builtwith.com · 21 Sept 2026
Basic $295/mo Per Month; page also offers Per Year Discounted 2 technologies · 2 keywords · 2 retail reports · 1 system login · CRM integration builtwith.com · 29 Sept 2026

Compared on B2B contact data providers

Free plan
Yes

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