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Ascent360 CDP
What Ascent360 CDP is
Ascent360 CDP is a paid customer data platform for hospitality marketing. Founded in 2013 and headquartered in Lakewood, Colorado, it is available through web, API, and extension access. The platform connects directly with 150 source systems, including property-management, point-of-sale, eCommerce, golf, and venue-management systems. It combines guest interactions into unified profiles, enriches those profiles daily, and supports real-time profiles, identity resolution, and audience activation. Audiences can use purchase history, preferences, lifetime value, and demographics. Users can create email and SMS campaigns from templates for pre-arrival, post-stay, win-back, and cross-sell promotions. Automated campaigns include birthday, booking-anniversary, and VIP room-upgrade messages. Reporting covers revenue, opens, clicks, bounces, and other indicators. Marketing channels include email, SMS, social media, direct mail, and paid ads. Pricing is on request, with no free plan; SMS/MMS may add fees.
Who it suits
It suits hospitality marketers managing guest data across multiple source systems and channels. Teams needing audience activation, automated campaigns, and campaign reporting may find its feature set relevant.
What it does well
- Connects directly with 150 source systems
- Supports real-time profiles and identity resolution
- Builds audiences from guest attributes
- Automates email and SMS campaigns
- Provides campaign performance reporting
What to know first
- No free plan
- Pricing is available only on request
- SMS/MMS may incur additional fees
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Flash360 Pro | For hotels & resorts · multiple premium integrations · golden record hygiene & matching · pre-built & complex audiences · email marketing · templates & automation · web behavior tracking pixel · custom onboarding & training · 25 aggregated insight fields | On request |
| Enterprise | For multi-property & conglomerates · includes Pro features · custom integrations · custom data extracts · advanced audiences · template sharing · custom reporting · custom revenue attribution · 40 aggregated insights fields | On request |
As ascent360.com lists them, read 8 Oct 2026. The maker's own page has the final word.
Verdict
Ascent360 CDP combines hospitality data integration, unified guest profiles, audience tools, campaign automation, and reporting. Buyers should request pricing and clarify possible SMS/MMS charges before choosing a plan.
Facts from Ascent360 CDP's own pages
- Automation
- The platform supports automated guest campaigns such as birthday messages, booking-anniversary messages, and VIP room-upgrade offers. · ascent360.com, 8 Oct 2026
- Browser extension
- Ascent360 Guest View is a Chrome extension that surfaces guest profile information such as lifetime spend, NPS, segmentation, arrival dates, visits, preferences, and notes. · ascent360.com, 8 Oct 2026
- Campaigns
- Users can build and send email and SMS campaigns using templates for post-stay, pre-arrival, win-back, and cross-sell promotions. · ascent360.com, 8 Oct 2026
- Channels
- The product page describes marketing across email, SMS, social media, direct mail, and paid ads. · ascent360.com, 8 Oct 2026
- Data profiles
- The platform combines guest interactions into a unified guest view, with data enriched daily and audiences built from purchase history, preferences, lifetime value, and demographics. · ascent360.com, 8 Oct 2026
- Founded
- 2013 · ascent360.com, 28 Sept 2026
- Headquarters
- Lakewood, Colorado, USA · ascent360.com, 28 Sept 2026
- Integrations
- The product page says the platform integrates directly with 150 source systems, including PMS, POS, eCommerce, golf, and venue management systems. · ascent360.com, 8 Oct 2026
- Integrations examples
- The integrations page names Mews, Maestro, Oracle Hospitality, OpenTable, Book4Time, and Tripleseat as example connections. · ascent360.com, 8 Oct 2026
- Notable pricing details
- The pricing page lists two request-pricing plans and does not state plan prices; the services agreement says SMS/MMS may incur additional fees detailed in the applicable order or statement of work. · ascent360.com, 8 Oct 2026
- Purpose
- Ascent360 describes its CDP as an AI-first platform that unifies and enriches guest data from source systems for hospitality marketing. · ascent360.com, 8 Oct 2026
- Reporting
- Campaign reporting includes revenue, opens, clicks, bounces, and other performance indicators. · ascent360.com, 8 Oct 2026
- Security and compliance
- The platform page says its messages comply with CAN-SPAM, CASL, and GDPR; the services agreement also commits to commercially reasonable physical and logical security controls for client personal information. · ascent360.com, 8 Oct 2026
- Support
- Ascent360 advertises dedicated support from a team of marketing and data experts. · ascent360.com, 8 Oct 2026
Where Ascent360 CDP stands on Freedom251
- Customer Data Platforms#19 of 58